How I Do Content

Self Care & Selling Candles: How to Build a Successful Product-Based Business with Cat Westell


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The most important part of your business is not how many Instagram followers you have if you’ve gone viral on TikTok or even how much money you make – the most important part of your business is YOU.

Because without you – your business wouldn’t exist. And that’s why it’s so important to look after yourself and prioritise your well-being. Self-care is one way you can do this, but it’s much deeper than just a surface-level practice that might spring to mind when I say the words self-care.

In today’s episode of the How I Do Content Podcast I’m chatting with my wonderful friend & self-care advocate Cat Westell.

Cat is the owner and creator behind Amoret Muse Creations which she began in 2020 as a way to not only channel her creativity but most importantly to look after herself as well.

She creates beautiful candles, diffusers, and bath and body products to help you pamper yourself, but Cat’s mission is much deeper than that.

It’s this passion and mission alongside these beautiful products that have helped Cat build a thriving product-based business.

So in today’s episode Cat shares what self-care means to her, why it should be a top priority for you as a business owner and how she’s built a 6-figure product-based business in a saturated market.

I know you’ll love Cat and our conversation – so let’s begin.

Things You’ll Learn in this Episode of How I Do Content

  • What self-care means to Cat and why it should be a top priority for you as a business owner 
  • Cat’s top tips for a sell-out launch
  • How Cat built a 6-figure product-based business in a saturated market 


Connect with Cat Westell

  • Follow Cat on Instagram at https://www.instagram.com/amoretmuse/ 
  • Shop now at https://amoretmuse.com/collections/all (Use code TAHRYN15 for 15% off)
  • Tahryn recommends:
    • Black Matte Centerpiece Mini Candle in French Pear https://amoretmuse.com/products/candle-centerpiece-mini?variant=42403251355882 
    • Luxe Black Reed Diffuser in Lychee & Peony https://amoretmuse.com/collections/reed-diffusers/products/black-reed-diffuser?variant=43492154736874 


Want more? 

  • Instagram: @thesocialbolt
  • Take the quiz! Discover Your Unique Blend of Content Magic at http://thesocialbolt.com.au/quiz/
  • Get my DIY Content Wizard Bundle to help you with strategic content creation for your heart led business https://thesocialbolt.com.au/content-wizard-bundle-2/
  • Website: https://www.thesocialbolt.com.au 


Background Music is Copyright Free. You're free to use this music in your videos.
Track: Harry Potter Theme Song
Music promoted by Chayatori Records
Video Link:  https://youtu.be/WY8-lVlLhWE 


Background Music is Copyright Free. You're free to use this music in your videos.
Track: Harry Potter Theme Song
Music promoted by Chayatori Records
Video Link: https://youtu.be/WY8-lVlLhWE

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How I Do ContentBy Tahryn Bolt

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