Ready to talk about premium prices?

This is one of my favorite topics and in this episode of Serve Scale Soar®, it takes a little bit of a twist in the best possible way. I sat down with Merel Kriegsman to talk about charging premium pricing so that you can provide for your family and not have to worry about if you can pay the bills. 

Merel Kriegsman, Women's Wealth Advocate, is dedicated to helping you become the wealthiest woman in your lineage. A former cleaning lady turned self-made Millionaire Matriarch, she believes that the most powerful thing we can do for our children is to become unapologetic female leaders who fearlessly demand what they're worth AND GET IT.

Topics covered in this episode include:

• What your price point should feel like 
• What to do if you feel stuck in your pricing 
• Why your positioning matters when it comes to pricing
• Setting boundaries and expectations so that you stay in charge
• Advocating for ourselves in our business and lives

Charging premium pricing can be a game-changer for your business and life. Tune in to learn more! 

Find the full show notes at www.brandimowles.com/193

Resources Mentioned:

Visit Merel’s website: https://merelkriegsman.com

Follow Merel on Facebook: https://www.facebook.com/merelkriegsman

Follow Merel on Instagram: https://www.instagram.com/merelkriegsman/

Follow Merel on YouTube: https://www.youtube.com/@merelkriegsman6401

Connect with Merel on LinkedIn: https://ca.linkedin.com/in/merelkriegsman

Additional Resources:

Ready to scale to consistent 10k months without growing a team, hiring contractors, or creating a course? Then it’s time for you to Scale with Simplicity®.  Find out more >> https://brandimowles.com/join-serve-scale-soar

Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650

Follow Brandi on Instagram: https://www.instagram.com/brandimowles

Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

Let’s talk about Meta Ads. 

In this episode of Serve Scale Soar®, I’m sharing the five things you shouldn’t do as a Facebook and Instagram ads manager. These are the things that I have seen ad managers do that are actually a big no-no. 

Topics covered in this episode include:

• The mistake to avoid when pricing your services
• What the risk reversal method is and how to use it
• Setting expectations with clients
• Who pays for ads when you’re an ad manager
• Who should own the ad account and how to set it up
• What to do when things don’t go well

Tune in to learn what these five things are so you can become a better ad manager!  

Find the full show notes at www.brandimowles.com/192

Resources Mentioned:

Check out Conversionsforclients.com

Additional Resources:

Ready to scale to consistent 10k months without growing a team, hiring contractors, or creating a course? Then it’s time for you to Scale with Simplicity®.  Find out more >> https://brandimowles.com/join-serve-scale-soar

Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650

Follow Brandi on Instagram: https://www.instagram.com/brandimowles

Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

Have you ever thought about using SEO to find more clients? 

I haven’t talked about this on the podcast before so I’m so excited to be diving into it in this episode of Serve Scale Soar®. I sat down with a special guest, Mariah Magazine, to talk about how you can get started finding new clients using the power of SEO. 

Mariah is an award-winning SEO & Visibility Strategist for online business owners over at MariahMagazine.com. She’s a firm believer that showing up on Google and marketing your business doesn’t have to be as difficult & overwhelming as everyone makes it.

Topics covered in this episode include:

• What SEO actually is
• The difference between SEO and Google ads
• Whether it matters if you’re the first page of Google or not
• Who Google SEO is for
• Why SEO keywords matter
• How SEO helps you own your genius
• The best way to get started with SEO

SEO is a passive marketing strategy that you don’t want to miss out on so make sure to tune in! 

Find the full show notes at www.brandimowles.com/191

Resources Mentioned:

Get Mariah’s SEO Roadmap: https://www.mariahmagazine.com/seo-roadmap/

Check out her SEO Sprints: https://www.mariahmagazine.com/seo-sprints/

Follow Mariah on Instagram: https://www.instagram.com/mariahmagazineco/

Additional Resources:

Ready to scale to consistent 10k months without growing a team, hiring contractors or creating a course? Then it’s time for you to Scale with Simplicity®.  Find out more >> https://brandimowles.com/join-serve-scale-soar

Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650

Follow Brandi on Instagram: https://www.instagram.com/brandimowles

Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

Ready to learn more about planning for the expected in your business and life? 

For the last nine months, we have been doing a four-part series all about planning for the expected in your business and life. In this episode of Serve Scale Soar®, we are diving into part 3. I’ve been sharing how you can plan for something in your life that you know is coming up so that your business is still set up for success when you need to step away. 

Topics covered in this episode include:

• Asking for help is a good thing
• Unexpected things will pop up no matter how much you prepare
• How to deal with the fear of losing your business
• Practice sessions are great for preparing for an extended leave
• Why you need to leave white space in your calendar

I learned a lot during this series and I want to help you avoid the mistakes I made. Tune in to learn more! 

Find the full show notes at www.brandimowles.com/190

Resources Mentioned:

Listen to Part 1: https://brandimowles.com/2022/11/01/how-to-plan-for-the-expected-in-your-business-and-life-part-1/

Listen to Part 2: https://brandimowles.com/2023/02/07/how-to-plan-for-the-expected-in-your-business-and-life-part-2/

If you know me, you know one of my favorite topics is LinkedIn! 

In this episode of Serve Scale Soar®, I sat down with Scott Aaron, a LinkedIn expert, to talk about how you can strategically use LinkedIn to land more clients for your service-based business. 

Scott is an internationally acclaimed and award-winning online marketer, 3x best-selling author, top podcaster, and speaker, Scott Aaron, is the go-to specialist when it comes to converting traffic, establishing connections, generating leads, creating sales, and building personal brands all using LinkedIn.

Topics covered in this episode include:

• What the four layers of LinkedIn are
• The importance of optimizing your profile for your ideal client
• Tips for using Power Partners on LinkedIn
• Why you need to be strategic with your connections 
• Scott’s three-step process to creating a message people will respond to
• Tips for how to share content on this platform
• How to get started with LinkedIn

LinkedIn is such a good way to grow your business if you utilize it right. Tune in to learn more! 

Find the full show notes at www.brandimowles.com/189

Resources Mentioned:

Visit Scott’s website: www.scottaaron.net

Get Scott’s free guide to the Perfect LinkedIn Profile: https://networkacademy.kartra.com/page/OptimizeLinkedin?fbclid=IwAR12B9sfyv5r0zqM0vnG0dCSew15jXcT7gjQW-zoYM1o_lAfXu4dquZu0p4

Follow Scott on Instagram: www.instagram.com/scottaaronlinkedin

Connect with Scott on LinkedIn: ​​https://www.linkedin.com/in/scottaaroncoach/

Tune in to Scott’s podcast: https://podcasts.apple.com/us/podcast/networking-and-marketing-made-simple/id1441674842

Additional Resources:

Ready to scale to consistent 10k months without growing a team, hiring contractors, or creating a course? Then it’s time for you to Scale with Simplicity®.  Find out more >> https://brandimowles.com/join-serve-scale-soar

Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650

Follow Brandi on Instagram: https://www.instagram.com/brandimowles

Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

If you’re someone who overthinks what to call yourself in business, I have good news for you: it doesn’t really matter!

A lot of people spend so much time coming up with a fancy name or title when they’re starting their virtual business, and they end up boxing themselves into a corner without realizing it. I want to help you avoid making the same mistake. 

In this episode, I’m taking you through what really matters, and it’s not what you call yourself. Instead, we’re focusing on things like how you describe yourself and how you solve your clients’ problems. 

Topics covered in this episode include:

• What happens when you get hung up on your title
• How to find more opportunities that are the right fit for you 
• Why your niche is more important than your title
• They key to describing yourself and your services in a more powerful way
• Four ways to communicate your value to clients 

What you do has a lot more value than what you call yourself. Tune in to find out how to start getting more opportunities by making this one small shift. 

Find the full show notes at www.brandimowles.com/188

Resources Mentioned:

Free Workshop: servescalesoar.com/10k

Episode 186: Community Manager: One of the Hottest Services You Can Offer that Not Enough People Are Doing with Shana Lynn: www.brandimowles.com/186 

Episode 172: 4 Types of Social Proof That Can Help You Land More Premium Clients: www.brandimowles.com/172 

Additional Resources:

Ready to scale to consistent 10k months without growing a team, hiring contractors or creating a course? Then it’s time for you to Scale with Simplicity®.  Find out more >> https://brandimowles.com/join-serve-scale-soar

Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650

Follow Brandi on Instagram: https://www.instagram.com/brandimowles

Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

Are you ready to do some spring cleaning?

I am not talking about spring cleaning your home. I am actually going over five different ways that you can do this with your business in this episode!

I think it is SO important to pause to compare where you are this year versus last year, and now is a great time to do that.

From automating systems to updating pricing and more, I am giving you some steps and tools that you can use to spring clean your business this year.

I am doing these things in my business right now, and I encourage you to do this right alongside me!

Full show notes available at www.brandimowles.com/187

Additional Resources:

Don’t forget to sign up for my free training >> How to Scale to Consistent 10K Months Without Hiring a Team

Subscribe to the Podcast

Follow Brandi on Instagram

Follow Brandi on Facebook

Want to learn about a service that is going to be one of the most in-demand services that you can offer in 2023? It’s also one that you can charge top dollar for. 

In this episode of Serve Scale Soar®, I sat down with my good friend, Shana, to talk all about becoming a community manager, what it is, and so much more. Community managers are so much more than virtual assistants. They can be a game changer, especially for high-ticket programs. 

Shana is the community strategist behind many of the 7 & 8-figure brands you love. With more than a decade of experience, she’s been speaking about online communities since 2008. 

Topics covered in this episode include:

• The relationships you can build as a community manager
• The role of a community manager and how it’s different from a VA 
• The ROIs that a community manager can provide
• Qualities of a good community manager

Tune in to learn more about community managers and why you should consider offering this service this year! 

Find the full show notes at www.brandimowles.com/186

Resources Mentioned:

Become a community manager: https://brandiandcompany--shanalynn.thrivecart.com/cultivate-course/

Visit Shana’s website: https://www.shanalynn.com/

Check out Shana’s podcast: https://www.shanalynn.com/podcast

Follow Shana on Instagram: https://www.instagram.com/shanaspeaks/

Additional Resources:

Ready to scale to consistent 10k months without growing a team, hiring contractors, or creating a course? Then it’s time for you to Scale with Simplicity®.  Find out more >> https://brandimowles.com/join-serve-scale-soar

Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650

Follow Brandi on Instagram: https://www.instagram.com/brandimowles

Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

Do you know what you should be tracking as a freelancer or online service provider? 

In this episode of Serve Scale Soar®, I’m sharing 8 things you need to be tracking in your business as a freelancer or online service provider. You may find that some of the things you are tracking in your business currently are completely unnecessary. You may also find that you aren’t tracking things that you really should be, especially if you’re looking to grow and scale. 

Topics covered in this episode include:

• Why knowing your numbers is so important
• The top three financial numbers you need to track
• What your action numbers are and why they’re important
• The good-to-know numbers that will help your business 

You don’t need a whole list of things to track, you just need these 8 things. Tune in to learn what they are and how to get started! 

Find the full show notes at www.brandimowles.com/185

Resources Mentioned:

Listen to episode 181: https://brandimowles.com/2023/02/14/the-proven-method-to-fall-back-in-love-with-your-business/

Check out my free training: https://servescalesoar.com/10k

Additional Resources:

Ready to scale to consistent 10k months without growing a team, hiring contractors, or creating a course? Then it’s time for you to Scale with Simplicity®.  Find out more >> https://brandimowles.com/join-serve-scale-soar

Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650

Follow Brandi on Instagram: https://www.instagram.com/brandimowles

Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

Have you ever thought about subcontracting to scale your business? 

In this episode of Serve Scale Soar®, I sat down with Tricia Prues, a Serve Scale Soar® member and Conversions for Clients student, to talk about the unique route she has taken in her business. She embraced non-traditional paths to success by tapping into the power of subcontracting to scale her business faster.

Tricia Prues is a marketing and advertising strategist. She dedicates her work to helping other small businesses and entrepreneurs succeed by building brand awareness and generating leads through Facebook and Instagram advertising.

Topics covered in this episode include:

• Why she decided to start offering Facebook and Instagram ads
• How she was able to work through her fears 
• The benefits of having an accountability group
• Tricia’s experience with subcontracting 

Tricia’s story is so inspiring and you’re not going to want to miss it. Make sure to tune in! 

Find the full show notes at www.brandimowles.com/184

Resources Mentioned:

Check out Conversions for Clients: https://brandimowles.com/cfc-waitlist

Listen to the episode about what ad managers do: http://www.brandimowles.com/176

Listen to the episode about social proof: http://www.brandimowles.com/172

Connect with Tricia on Facebook: https://www.facebook.com/triciaprues/

Connect with Tricia on Instagram: https://instagram.com/triciaprues

Connect with Tricia on LinkedIn: https://linkedin.com/in/tricia-prues

Additional Resources:

Ready to scale to consistent 10k months without growing a team, hiring contractors, or creating a course? Then it’s time for you to Scale with Simplicity®.  Find out more >> https://brandimowles.com/join-serve-scale-soar

Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650

Follow Brandi on Instagram: https://www.instagram.com/brandimowles

Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany