Physical Preparation Podcast Archives - Robertson Training Systems

Shanté Cofield on Identifying Your Why and Building a Brand


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Physical therapist turned entrepreneur, Dr. Shanté Cofield, aka The Movement Maestro, is the host of Maestro on the Mic, and the founder of The Movement Maestro LLC, a social-media based company that provides both online and in-person education for health and movement professionals around the world.

Shanté’s professional pursuits center around providing business coaching, with a focus on brand strategy and community development in the ever-growing digital marketplace.

She’s also a proud SoCal resident, drives a hypergreen Jeep Wrangler, and wishes to leave you with this message:

Be relentless in the pursuit of what sets your soul on fire.

In this show, Shanté and I have such a great discussion and cover a ton of different topics.

We start by talking about her wide-ranging career path, what she means when she says to “diversify your joy portfolio,” why you should focus on effort vs. outcomes, her advice for content creators, and much, much more.

The energy and vibe in this show were so amazing, and I really hope you enjoy listening as much as I did recording it.

 

What kind of results are you getting? They speak for themselves and stand on their own two feet. If you’re teaching a course, and it’s largely based on theory, people are not going to get results! – Shanté Cofield

 

This Week on the Physical Prep Podcast:
  • Shanté’s unique and wide-ranging journey to where she’s at today.
  • Why she entered – and eventually left – the physical therapy world.
  • Her thoughts on building a brand, and why YOU should be doing it.
  • Shante’s thoughts on getting started with social media, and how to stay consistent even if you’re not getting likes and followers initially.
  • Content Creation: How to make it happen consistently without stressing out and making it a chore.
  • Why confidence is such a huge piece of the puzzle, and her advice to helping you grow your confidence to speak with more clarity, authority and power.
  • Arguably my favorite discussion point in a podcast to date: How to go about building your BEST LIFE.
  •  

    Connect with Shanté:
    • TheMovementMaestro.com
    • Shanté on Instagram
    •  

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      • The assessment process I use to determine the best exercises for a client or athlete on Day 1, and how to set them up for maximal success down the line!
      • This certification is jam-packed with everything I’ve learned over the last 20 years of my career.

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        Thanks for tuning into this week’s episode of The Physical Preparation Podcast with Mike Robertson – your one-stop-shop for fitness trainers, coaches, and athletes.

        If you enjoyed this episode, be sure to subscribe on Apple PodcastsStitcherSoundCloudSpotify, and Google Podcasts and leave your honest review. I’d also love to connect via FacebookTwitter, and Instagram or visit our website.

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        The post Shanté Cofield on Identifying Your Why and Building a Brand appeared first on Robertson Training Systems.

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        Physical Preparation Podcast Archives - Robertson Training SystemsBy Mike Robertson

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