She Sells He Sells

By Krista and Brian DemcherBusiness Education Self-Improvement Marketing

She Sells He Sells episodes

September 18, 2023 78. How To Avoid These 6 Storytelling Mistakes
Storytelling is getting a lot of buzz these days, and for good reason. Telling stories connects us as human beings, and helps the listener actually imagine themself inside the story.

When selling, stories are king (or queen!). BUT - not all stories are created equal. In this episode, we are diving into 6 storytelling mistakes that we see again and again…and we're arming you with plenty of tips to avoid them.

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Get your spot in ACORN Amplify:

www.kristademcher.com/amplify

Grab our free guide Sell Yourself:

https://kristademcher.kartra.com/page/sellyourselfguide

Follow SHE SELLS HE SELLS on IG::

https://www.instagram.com/shesellshesellspodcast
32 min
September 11, 2023 77. The Secret To Standing Out In A Crowded Market :: How To Build Your "You"VP
"But how do I figure out what makes my business different from those of other people who are doing the same thing?" It was a great question we got at the end of our latest workshop, and we devoted this entire episode to answering it! Understanding what makes you different (which is BETTER than better) is absolutely fundamental to developing great sales stories + messaging, and we're committed to helping you understand exactly how to do it.

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Get your spot in ACORN Amplify:

www.kristademcher.com/amplify

Grab our free guide Sell Yourself:

https://kristademcher.kartra.com/page/sellyourselfguide

Follow SHE SELLS HE SELLS on IG::

https://www.instagram.com/shesellshesellspodcast

37 min
September 04, 2023 76. The ONE Sales + Storytelling Technique That Will Instantly Help You Sell More
When we sell, we focus so heavily on the benefits that our product or service will bring to the lives of others. But what if we told you that by painting the dream, you're missing out on the real thing that moves customers to action? Behavioral economics tells us that loss aversion theory, aka the desire to hold on to what we already have, is the key to getting someone to make a buying decision, and in this episode - we are making it MAKE SENSE for you!

Listen in as we break down this concept + give you some real life examples of what this could look like in your own business. If there's one episode NOT to miss…it's this one!

We go DEEP on this in ACORN Amplify - download the guide here! https://kristademcher.kartra.com/page/AMPLIFYguide

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Learn more about ACORN Amplify:

www.kristademcher.com/amplify

Grab our free guide Sell Yourself:

https://kristademcher.kartra.com/page/sellyourselfguide

Connect with Krista and Brian:

IG: https://www.instagram.com/acornmethod/

https://www.instagram.com/kristademcher

45 min
August 28, 2023 75. The 3 Things You Need To Sell Well - Part Three: Your Communication
It's not what you say, it's how you say it. In fact, a study out of Harvard University found that 93% of feelings + emotions received from a message come from nonverbal communication. That means your delivery matters so much more than your words do!

This episode is the last in a 3 part series where we're covering the 3 main pillars of sales, and we're diving headfirst into communication: what it means, why it matters, + how to improve yours.

To truly master these three pillars, grab your spot in the first ever SHE SELLS HE SELLS Workshop now HERE: https://kristademcher.kartra.com/page/sellanythingworkshop

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Learn more about ACORN Amplify:

www.kristademcher.com/amplify

Grab our free guide Sell Yourself:

https://kristademcher.kartra.com/page/sellyourselfguide

Connect with Krista and Brian:

IG: https://www.instagram.com/acornmethod/

https://www.instagram.com/kristademcher
42 min
August 21, 2023 74. The 3 Things You Need To Sell Well - Part Two: Your Competence
You know you need to show up as an expert to build trust with others and get them to buy into your ideas, beliefs, product or service…but how do you do it without feeling self-centered or like you're puffing out your chest a little too much?!

It's tricky but it IS possible, and we are talking about the how in this episode. Listen in to hear the difference between expertise + mastery, to understand why you may not be getting the referrals you are hoping for, and how to up your credibility factor without feeling like you're trying too hard!

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Grab your spot for our brand new SHE SELLS HE SELLS Sales Workshop:

https://kristademcher.kartra.com/page/sellanythingworkshop

Learn more about ACORN Amplify:

www.kristademcher.com/amplify

Grab our free guide Sell Yourself:

https://kristademcher.kartra.com/page/sellyourselfguide

Connect with Krista and Brian:

IG: https://www.instagram.com/acornmethod/

https://www.instagram.com/kristademcher
39 min
August 14, 2023 73. The 3 Things You Need To Sell Well - Part One: Your Character
It's no secret that selling is an inside job. Not only do you have to believe in yourself + what you have to offer, but when selling you have to be coming from the right place. One that doesn't make you seem desperate or have "commission breath", but instead one that shows you truly care about helping your customer + one that allows you guide them naturally toward a decision.

This delicate balance is one that most salespeople struggle with, and it all boils down to one thing: your character. This episode is the first of a three part series where we are covering the qualities that every single person must develop to sell well: your character, your competence + your communication skills.

Listen in as we break down what character truly means when it comes to sales, and give you some context around how to develop yours so that you can be the kind of person people actually want to buy from.

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Grab your spot for our brand new SHE SELLS HE SELLS Sales Workshop:

https://kristademcher.kartra.com/page/sellanythingworkshop

Learn more about ACORN Amplify:

www.kristademcher.com/amplify

Grab our free guide Sell Yourself:

https://kristademcher.kartra.com/page/sellyourselfguide

Connect with Krista and Brian:

IG: https://www.instagram.com/acornmethod/

https://www.instagram.com/kristademcher

33 min
August 07, 2023 72. The 3 Qualities All The Best Salespeople Have In Common
You often hear that someone is a "natural born salesperson", but we call total BS on that! No matter how charismatic or tenacious you are, there are three main areas every single person must develop to sell well: your character, your competence + your communication skills.

In this episode, we talk through each of these to help you better understand why they are so important to not only your sales success, but your life success too!

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Grab your spot for our brand new SHE SELLS HE SELLS Sales Workshop:

https://kristademcher.kartra.com/page/sellanythingworkshop

Learn more about ACORN Amplify:

www.kristademcher.com/amplify

Grab our free guide Sell Yourself:

https://kristademcher.kartra.com/page/sellyourselfguide

Connect with Krista and Brian:

IG: https://www.instagram.com/acornmethod/

https://www.instagram.com/kristademcher

35 min
July 31, 2023 71. Sell It Like A Work From Home Mom :: Heather Krout On Balancing Motherhood + Business
Heather Krout is back! After rave reviews from her first guest appearance on She Sells He Sells, we've brought her back to talk about the personal side of business: namely, how she balances being the mom she wants to be while building the business she dreams of.

In a world where bigger + faster is better, Heather takes the stance that slow + steady wins the race and she embodies that not only in business, but in her parenting.

Listen in for a real + candid conversation on all things motherhood + entrepreneurship!

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Heather Krout is the owner of the home decorating consultation business called Home with Heather. Her business was recently recognized, with the esteemed honor of receiving The Best of Harford Award, in the category of Best Interior Designer & Decorator. In addition to her decorating consultation business, Heather is also a Christian women's speaker and writer as well as a lifestyle blogger and influencer. Heather has been married to her husband Shawn for 18 years and lives in Bel Air, Maryland with their 3 daughters, Eve, Maci and Livvy.

Heather's mission is to bring inspiration and encouragement to the hearts and homes of her clients, readers and followers by sharing her authentic and sometimes vulnerable stories and the nuggets of wisdom she is learning, all gleaned through her own life experiences of being a wife, mother, daughter and business owner.

When Heather is not decorating or writing, you can most often find her walking the beach looking for shells with her daughters. While Heather claims to be a homebody, the sound of the ocean waves hold her heart and speak the language of her soul.

Connect with Heather:

IG :: @heather_krout

www.heatherkrout.com

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Learn more about ACORN Amplify:

www.kristademcher.com/amplify

Grab our free guide Sell Yourself:

https://kristademcher.kartra.com/page/sellyourselfguide

Connect with Krista and Brian:

IG: https://www.instagram.com/acornmethod/

https://www.instagram.com/kristademcher
43 min
July 24, 2023 70. The Power Of Creating Space: What A Weekend Away Taught Us About Business + Life
A short bit ago we escaped for a "working vacation" weekend together. While we expected to have fun and get a lot done (and we did!), we were also reminded of the power of interrupting the norm and what it can do for creativity and vision.

Listen in for a weekend away recap: the good, the weird, and everything in between!

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Grab our free guide Sell Yourself:

https://kristademcher.kartra.com/page/sellyourselfguide

Learn more about ACORN Amplify:

www.kristademcher.com/amplify

Connect with Krista and Brian:

IG: https://www.instagram.com/acornmethod/

https://www.instagram.com/kristademcher

28 min
July 17, 2023 69. To Adapt Or Not To Adapt? Thoughts On Meta Threads + What To Do When New Marketing Platforms Launch
The launch of Meta Threads has everyone a twitter (see what we did there?!) and has left small business owners everywhere asking: do I *really* have to get on yet ANOTHER platform?! It's a valid question, and one that we are taking on in this episode. From whether or not early adoption matters to some key learnings from the epic launch of Threads, don't let the title fool you - this episode is entertaining + chock full of lessons that you can apply to your own business or brand right now.

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Grab our free guide Sell Yourself:

https://kristademcher.kartra.com/page/sellyourselfguide

Learn more about ACORN Amplify:

www.kristademcher.com/amplify

Connect with Krista and Brian:

IG: https://www.instagram.com/acornmethod/

https://www.instagram.com/kristademcher
40 min

About She Sells He Sells

From the publisher's feed

Most people think selling is something you do at work, but Krista and Brian Demcher have spent nearly three decades proving otherwise - in corporate sales rooms, entrepreneurial ventures, and over 25 years of marriage and raising a family, which is honestly where the real persuasion happens.