She Sells He Sells

This is the second in a 4-part series aimed at bringing you some inspiration as we close out the year. In this episode, we cover how our love affair with our Peloton taught us about consistency, and how those lessons have helped in business and in life.

Listen in for:

• Why envisioning the end goal will hurt you more than it will help you
• The power of action
• What community has to do with it
• And more!

Join the ACORN Academy HERE:www.kristademcher.com/academy

Grab our free guide Say This to Sell More: 5 Phrases to Create Influence + Impact https://kristademcher.kartra.com/page/saythisfreebie

Connect with Krista and Brian:IG: https://www.instagram.com/acornmethod/ https://www.instagram.com/kristademcher

Read more about the ACORN Method + work directly with Krista and Brian here:www.kristademcher.com

This is the first in a 4-part series aimed at bringing you some inspiration as we close out the year. In this episode, we take on the concept of perseverance and use the stories of NFL quarterbacks Patrick Mahomes + Josh Allen to guide us.

Listen in for:

• Why comparison can so easily throw you off track
• How incremental improvement trumps big, broad action every time
• What success looks like without being a NFL QB

Grab our free guide Say This to Sell More: 5 Phrases to Create Influence + Impact https://kristademcher.kartra.com/page/saythisfreebie

Connect with Krista and Brian:IG: https://www.instagram.com/acornmethod/ https://www.instagram.com/kristademcher

Read more about the ACORN Method + work directly with Krista and Brian here:www.kristademcher.com

When do you know it's time to make a career change, and how do you become brave enough to take the leap? It's a question that many of us struggle with at some point in our lives, and Danielle Redner joins us to provide wisdom, motivation + inspiration for all faced with these questions. Danielle knows a thing or two about this as she left a 25 year career building two 9-figure sales organizations to begin her family business, Taylor Danielle, an online shopping experience that's fun and social.

Listen in for:

• The power of redefining success on your own terms
• Why risk is a necessary ingredient in the recipe for entrepreneurial success
• How consistency in messaging can build a loyal community
• And more!

Shop Taylor Danielle HERE: https://taylor-danielle.com

Follow Taylor Danielle on Instgram: https://www.instagram.com/taylordanielleboutique/

Grab our free guide Say This to Sell More: 5 Phrases to Create Influence + Impact

https://kristademcher.kartra.com/page/saythisfreebie

Connect with Krista and Brian:

IG: https://www.instagram.com/acornmethod/

https://www.instagram.com/kristademcher

Read more about the ACORN Method + work directly with Krista and Brian here:

www.kristademcher.com

It's a tale as old as time (or really since American Express launched Small Business Saturday in 2010). As the holidays approach, small business owners everywhere plaster "SHOP SMALL" signs online and outside their storefronts, in hope of attracting customers. And though it's well-intentioned…it's missing the sales + messaging mark. By a lot.

In this episode, we're sharing why that is - AND what to do instead!

Listen in for:

• Why taking the 'small business angle' might actually have you losing sales in the long run
• What Amazon has to do with it
• How you can create more sophisticated messaging
• And more!

Grab our free guide Say This to Sell More: 5 Phrases to Create Influence + Impact https://kristademcher.kartra.com/page/saythisfreebie

Connect with Krista and Brian:IG: https://www.instagram.com/acornmethod/ https://www.instagram.com/kristademcher

Read more about the ACORN Method + work directly with Krista and Brian here:www.kristademcher.com

Military life often requires wearing lots of hats, and that's especially true for Monica. Named a Trailblazer in Tech by Military Spouse Magazine, Forbes Next 1000 List, and recently named on the MIGHTY 25 list as one of the most influential leaders supporting the military community, Fullerton is an ambitious entrepreneur, twin mom, and Air Force spouse. She has long dreamed of becoming an entrepreneur, but she wanted her efforts to support a greater purpose than just starting a business.

In an effort to provide highly-transient military families, as well as those that have previously served, a space to market their products and services regardless of their duty station, Monica launched Spouse-ly. Monica and her team remain diligently committed to nurturing a community that emphasizes learning and income-generating opportunities for the creators, service providers, and entrepreneurs within the military family.

Listen in for:

• Why a mission-driven focus can fuel you through the ups and downs
• What surrounding yourself with the right team has to do with business success
• How you can begin supporting military entrepreneurs today
• And more!

Start shopping on Spouse-ly! https://spouse-ly.com/

Follow Spouse-ly on Instagram: https://www.instagram.com/spouse.ly/?hl=en

Connect with Monica on LinkedIn: https://www.linkedin.com/in/monicafullerton/

Grab our free guide Say This to Sell More: 5 Phrases to Create Influence + Impact

https://kristademcher.kartra.com/page/saythisfreebie

Connect with Krista and Brian:

IG: https://www.instagram.com/acornmethod/

https://www.instagram.com/kristademcher

Read more about the ACORN Method + work directly with Krista and Brian here:

www.kristademcher.com

This is the second episode in a three part series focused on the military + how our personal experiences with it to confidence, belief + leadership and sales. Today we're diving into Krista's story as an Army wife, and amplifying the voices of other military spouses as we strive to give you a better understanding of the sacrifices that these families make for our country each and every day - and simple ways in which you can support them. Listen in for:

• How losing your identity can be all too common as a military spouse
• Why community is key
• The struggles that military families face that you've never thought of before
• And more!

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Grab our free guide Say This to Sell More: 5 Phrases to Create Influence + Impact

https://kristademcher.kartra.com/page/saythisfreebie

Connect with Krista and Brian:

IG:https://www.instagram.com/acornmethod/

https://www.instagram.com/kristademcher

Read more about the ACORN Method + work directly with Krista and Brian here:

www.kristademcher.com

We are kicking off a three-part series focused on the military + how our personal experiences with it to confidence, belief + leadership and sales. This episode starts us off with a deep dive into leadership lessons from West Point. Brian takes us back to his four years at USMA and gives some insight into what life is really like as a cadet and how, almost 25 years later, the lessons he learned there have shaped him into the leader + business person he is today.

Listen in for:

• Why people matter more than any object or task
• How knowing how to be led is key before becoming a leader yourself
• What grit has to do with it
• And more!

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Grab our free guide Say This to Sell More: 5 Phrases to Create Influence + Impact

https://kristademcher.kartra.com/page/saythisfreebie

Connect with Krista and Brian:

IG:https://www.instagram.com/acornmethod/

https://www.instagram.com/kristademcher

Read more about the ACORN Method + work directly with Krista and Brian here:

www.kristademcher.com

Cold calls. They conjure up images of impersonal, cut and paste scripts with the intent of closing business - but instead, they usually drive people farther away. What if there was a way to cold call that created true connection with your prospect, and helped move them into a buying conversation with you? That's exactly what this episode covers.

Listen in for:

• How messages with hidden agendas will turn people off
• The power of research when cold calling
• A 3 step framework for reach outs that will move the needle
• And more!

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Grab our free guide Say This to Sell More: 5 Phrases to Create Influence + Impact

https://kristademcher.kartra.com/page/saythisfreebie

Connect with Krista and Brian:

IG: https://www.instagram.com/acornmethod/

https://www.instagram.com/kristademcher

Read more about the ACORN Method + work directly with Krista and Brian here:

www.kristademcher.com

Confidence sometimes feels like this fancy buzz word that people throw around to make themselves sound inspirational - but what is it REALLY? We dive into this concept and lay out a new definition for confidence, as well as a two step process with how you build it. Whether you're parent trying to feel better about how you're raising your kids, an entrepreneur who wants to be seen as an expert in their field, or a sales professional that needs to move the needle on the bottom line, building confidence is the answer - and we are so excited to teach you how to do it.

Listen in for:

• What Oprah taught Krista about confidence
• How playing Division 1 football (+ often losing) was the biggest confidence boost for Brian
• The #1 thing you need to do in order to build it
• And more!

Sometimes confidence needs a step by step plan in order for it to flourish, and if you feel like this is your missing link - we have the answer for you. Join us for the Content Conversion Crash Course HERE: https://kristademcher.kartra.com/page/c4

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Grab our free guide Say This to Sell More: 5 Phrases to Create Influence + Impact

https://kristademcher.kartra.com/page/saythisfreebie

Connect with Krista and Brian:

IG: https://www.instagram.com/acornmethod/

https://www.instagram.com/kristademcher

Read more about the ACORN Method + work directly with Krista and Brian here:

www.kristademcher.com

"Always be closing." It's what Alec Baldwin's character said in the iconic movie Glengarry Glen Ross, and while we agree - YES, you should always be closing - there are times in business when you really need to turn up the heat for a big revenue push. Whether you're ramping up for the holiday selling season, launching a new product or service, or just need some extra money into the business - this is an episode you don't want to miss. We're taking you behind the scenes of a month with dismal Instagram engagement but great revenue, and sharing how we did it.

Listen in for:

• How creating sales content is like helping them run a 10K
• Why a sales content strategy is essential
• What the buyer awareness pyramid has to do with your content
• And more!

If you're ready to lean in and get the blueprint for exactly how to do this, join us for the Content Conversion Crash Course HERE: https://kristademcher.kartra.com/page/c4

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Grab our free guide Say This to Sell More: 5 Phrases to Create Influence + Impact

https://kristademcher.kartra.com/page/saythisfreebie

Connect with Krista and Brian:

IG: https://www.instagram.com/acornmethod/

https://www.instagram.com/kristademcher

Read more about the ACORN Method + work directly with Krista and Brian here:

www.kristademcher.com