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00:00 Should I turn off my Campaigns Set Up to Improve my ACOS?
01:43 Should I turn off some old campaigns?
02:15 Reasons not to turn off those campaigns
02:45 If the old campaigns are meeting ACOS goals, don't turn them off
02:54 For two different campaigns, are you paying twice if the same word is used?
03:11 Never bid against yourself under any condition.
03:25 Defining whether there is cannibalization or not
04:04 Segmentation is valuable PPC technique
04:14 Never negate a good working keyword
04:22 If you have something that is working, don't turn it off.
05:10 How valuable is Search Query Performance Report
05:46 Steven Pope giving a walk through on how to better utilize Search Query Performance Report
06:32 If your market share goes up that proves that title change made a little impact
07:04 How often do you do query in the research?
07:50 Top things to prioritize
07:54 Logistics
07:56 PPC
08:10 SEO
08:24 SEO should be top priority
08:55 Bad experience in getting 3rd parties
09:58 What hiring My Amazon Guy’s services feels like
10:09 Join Steven Pope every Thursday, noon EST LIVE!

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