To offer free shipping, or to charge for shipping, that is the question.

This episode dives into how you can use different shipping offers to create more PROFIT in your biz, with real examples from 3 brands.

Tactical & Practical is sponsored by Intelligems.io - your one stop shop for profit growth. Intelligems allows us to test content, prices, and offers all across our shopify store using PROFIT as our north star metric. Unlike most SaaS, Intelligems doesn't charge you a % of revenue generated from it, it's super affordable for brands of all sizes. Hit them up to schedule a demo and let them know I sent you!