'Areté: Activate Your Heroic Potential' = an instant Amazon bestseller and is now officially available! Place your order today and let's do this, heroes! https://heroic.us/arete Hi, this is Brian. Welcome back to another Areté +1°, another micro-chapter from our new book, 'Areté: Activate Your Heroic Potential'. 451 ideas, 1,000 pages. Hope you enjoy. This micro-chapter is called… Soul Force, The Equation: How To Activate Your Soul Force