The Balance Theory

Stay in a 9–5 or Start Your Own Thing? Here’s How to Know | Erim Kaur


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Thinking about leaving your 9–5 but not sure where to start? 💭


In this episode, Erika sits down with Erim Kaur, entrepreneur, influencer, and founder of BY ERIM, to talk about what it really takes to build a business from scratch and whether entrepreneurship is actually right for you.


From getting fired eight times to building a global haircare brand, Erim shares the honest truth about the entrepreneurial journey, from finding your purpose to knowing when to take the leap.


In this episode:

– How to know if you’re meant for a 9–5 or ready to start your own business

– The mindset difference between entrepreneurs and careerists

– How Erim turned rejection and loss into her purpose

– Why she’s 50/50 about having an online (influencer) personality and whether you should too

– How to decide what kind of business to start

– The story behind BY ERIM and its powerful meaning

** Bonus Segment: Hair Tips & Healthy Hair Secrets - whether you’re in your postpartum journey, struggling with hair quality, or just curious about her signature hair oil, these tips are not to be missed.


💡 If you’ve ever wondered whether to stay in your stable job or take the leap into your dream business, this conversation will give you inspiration and insight into how Erim found the clarity, courage, and perspective to make her next move, to inspire you to take yours.



CONNECT WITH OUR GUEST

📸 Instagram

🎁 Use BALANCE10 for 10% off at BYERIM



TIME STAMPS

(01:13) Introduction

(05:15) Advice for starting a YouTube Channel

(07:34) Behind the scenes of successful YT Channel

(10:41) The true meaning of productivity everyday

(12:44) The Balance Theory explained

(14:31) New way to manage your to-Do Lists

(17:05) How motherhood has changed productivity

(22:59) 2 min rule to save 20 hours a week

(25:06) Tips for procrastination

(27:29) Struggling with surrendering / control

(29:59) Is AI good for productivity or are we cheating by using it?

(32:54) MUST USE AI Apps you didn’t know about

(38:48) Why I don’t tell people what I’ve achieved anymore


❤️ If you loved this episode, check out this one next!



WHO AM I?

My name is Erika and I am an Australian living in Dubai. I have my own business as a strategic legal consultant and run this podcast to explore my passion + curiosity for all things health, wellness, self growth & mindset. A big focus of mine is how to sustainably navigate a busy schedule and live my best life in the process. Welcome to my Channel! 📸 Connect with me on IG!



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The Balance TheoryBy Erika De Pellegrin

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