My Amazon Guy

Steven Pope Amazon FBA Weekly Q&A - Ask Any Seller Central Question 03/26/2022


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00:00 Amazon FBA Weekly Q&A
10:43 Does amazon have some hidden algorithm where once an OOS is back in stock, its ability to rank is suppressed/penalized?
14:07 Free PickFu test: B07NR2C5BB vs B07NVV7QMV
17:52 What are all of AMZ's criteria for the best seller badge? And what would you recommend to get the badge back from a competitor who is $10 cheaper and dropping the price isn’t an option?
19:59 What are the potential pitfalls if a client merges all listings under one parent?
22:27 Cerebro/SEO with ASIN B07NR2C5BB to my competitor B07NVV7QMV
26:18 Can you ship products LTL to AMZ w/o placing them in reshipping boxes & instead add the FBA label QTY 1 to the product packaging
29:01 Is there any requirement by AMZ for claiming your product organic?
29:58 On restock inventory page, the Total Days of Supply column, Recommended Ship Date column, and Recommended Quantity don't seem to align well.
32:33 Can we run product ASIN targeting wi/ video ads
33:32 What do you do when we are out of FBA inventory in AMZ, but resellers are charging double?
40:36 I don't sell on eBay but have found my TM products on there being drop-shipped for much more $$$.
41:48 When you see AMZ selling your product used w/a minor defect what does that mean, and do you get paid the same.
42:51 Do you run campaigns for variations, or just for the parent because the variations are included anyway?
44:27 I'm 5 days from the end of the season for a seasonal product, but AMZ puts my 1k left unit to FC transfer. 
45:35 Would you stop your PPC spend by the end of the season, or raise your prices to lower your PPC send
46:17 How do you recommend PPC for 2 color variations of the same product?
47:48 What are your feelings on AMZ audience PPC targeting
48:28 What is your opinion on bid modifiers?
50:28 Is there a way to easily see your day-to-day sessions and unit session percentage on a per ASIN/SKU basis?
51:33 You did photos yourself or did you find someone to take photos?
53:07 Is it safe to use a virtual phone number like google voice for AMZ OTP codes?
55:49 B09H3QW364 is a 2 item set. The sales, search volume, nearly all the data of KWs relating to the wooden tool are better compared to the KWs relating to the wooden brush
46:47 I'm thinking about giving PixelMe a try to track my FB ads. I’m currently using Amazon attribution links to get the Brand Referral Bonus. Do you know if I'll get the bonus with PixelMe links? 
58:13 How can I see the conversion rate of my competitor?
1:00:17 Given the hostility that AMZ has towards other URLs like two-step URLs, do you think AMZ could view PixelMe links in the same way?
1:01:42  B07BHCB9Y2 vs  B07K4S4J66
1:05:32 Can you put the link for the PickFu test
1:05:51 Rather than making a new ASIN, you don't think I should just revamp my ASIN SEO so that the SEO is 90% of KWs w/c relate to the secondary item instead of the primary item?
1:07:08 I got the AMZ Choice Badge on most searched KW w/o A+. High PPC cost. Just got an A+ w/ bump in sales. Trying to optimize profitability. Should I lower bids, on this AMZ Choice KW?
1:08:19 Is that a thing such as advertising on too many KWs or product targeting?
1:09:32 I got hit with a patent infringement claim. I submitted a letter of non-infringement, as requested. AMZ keeps denying my appeal and asking me to attach the letter (which I keep providing).
1:11:53 Do you need to have used a brand name in order to apply for the Brand Registry? Or can I just try to register a name w/o having ever used it?
1:14:24 What's a good 90-day sell-through number to work towards?
1:14:50 10 days out to running OOS. Stock to be delivered 15days later. Should

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My Amazon GuyBy Steven Pope

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