Welcome to episode #86. In this episode, we chat about how you can utilize collaborations for your business:

• Why they can be an effective form of audience building

• Some general guidelines

• And what to look for when seeking out collaborations

In the bonus content of this episode, we share examples of jewelry brand collabs and also talk about how to look for potential collaborators.

To get access to exclusive content as well as direct access to me and Laryssa, sign up by visiting https://www.SUCCESSWITHJEWELRY.com.

Welcome to episode #85. In this episode, we chat advocating for yourself and your brand. 

We also want to tell you about our Insider community. When you join, you’ll have access to extended episodes, full of tips that you can start implementing today and further resources about each topic we discuss. 

In the bonus content of this episode, we’ll dive deeper into how advocating for your brand can lead to opportunities. 

To get access to exclusive content as well as direct access to me and Laryssa, sign up by visiting https://SUCCESSWITHJEWELRY.com.

Welcome to episode #84. In this episode, we chat about what Meta's recommending as best practices these days - and how you should (or shouldn't) be acting on that information.

We'll be covering:

• Should you be engaging with Threads?

• Should you be posting more Reels?

We also want to tell you about our Insider community. When you join, you’ll have access to extended episodes, full of tips that you can start implementing today and further resources about each topic we discuss. 

In the bonus content of this episode, we’ll share how to know if your social media strategy is working for you.

To get access to exclusive content as well as direct access to me and Laryssa, sign up by visiting https://SUCCESSWITHJEWELRY.com.

Welcome to episode #83. In this episode, we dive deeper into the topic of finding your audience and fleshing out your customer personas.

We also want to tell you about our Insider community. When you join, you’ll have access to extended episodes, full of tips that you can start implementing today and further resources about each topic we discuss. 

In the bonus content of this episode, we’ll share how to actually use your customer personas and which questions you should be asking as you're doing the research.

To get access to exclusive content as well as direct access to me and Laryssa, sign up by visiting https://SUCCESSWITHJEWELRY.com.

Welcome to episode #82. In this episode, we chat with Jewelry Designer and Pinterest expert, Andrea Li (also known as the Red Pin Geek)!  She’ll be answering some of our questions about the platform and discussing Pinterest's powerful traffic referral abilities.

We also want to tell you about our Insider community. When you join, you’ll have access to extended episodes, full of tips that you can start implementing today and further resources about each topic we discuss. 

In the bonus content of this episode, we share some of the current best practices for Pinterest.

To get access to exclusive content as well as direct access to me and Laryssa, sign up by visiting https://SUCCESSWITHJEWELRY.com. 

Info and Links From Andrea: - Here is the link to sign up for email list - https://www.redpingeek.com/ultimate-pinterest-starter-guide

- For designers interest in Pinterest Management Services can contact her at [email protected]

- Free resources - https://www.redpingeek.com/jewelers-guides

- Sales Page to her new course - https://red-pin-geek.thrivecart.com/chatgpt-jewelers-content-toolkit/

Welcome to episode #81. In this episode, Liz chats with A Thousand Facets - an incredible advocate for independent artists on both her Instagram and podcast. They discuss how to stand out and find your voice as a designer.  

We also want to tell you about our Insider community. When you join, you’ll have access to extended episodes, full of tips that you can start implementing today and further resources about each topic we discuss. 

In the bonus content of this episode, Liz and our special guest discuss the brands in the industry that stand out to them the most.

• Todd Reed: https://toddreed.com/
• Judy Geib: https://judygeib.com/
• Gabriella Kiss: https://www.gabriellakiss.com/
• Tura Sugden: https://turasugden.com/
• Johnny Ninos: https://ninosstudio.com/
• Shane Yamane: https://syamane-studio.com/
• Loren Nicole: https://loren-nicole.com/
• Alex Monroe: https://www.alexmonroe.com/

To get access to exclusive content as well as direct access to me and Laryssa, sign up by visiting https://SUCCESSWITHJEWELRY.com.

Welcome to episode #80. In this episode, we answer the age-old question: "How do I define my target audience?" We cover 3 main points:

• Know what makes your jewelry and brand unique, defining the essence of your brand

• Imagine who might resonate with your unique value and story

• Try to find these people and engage with them, build relationships, see how it resonates

We also want to tell you about our Insider community. When you join, you’ll have access to extended episodes, full of tips that you can start implementing today and further resources about each topic we discuss. 

In the bonus content of this episode, we’ll share brands that we think know their target audience well - and how they build relationships with that audience.

To get access to exclusive content as well as direct access to me and Laryssa, sign up by visiting https://SUCCESSWITHJEWELRY.com.

Welcome to episode #79. In this episode, Laryssa and Liz talk about what’s going on with Instagram. They also share the current best practices in 2024.

We also want to tell you about our Insider community. When you join, you’ll have access to extended episodes, full of tips that you can start implementing today and further resources about each topic we discuss. 

In the bonus content of this episode, they also share brands they love to follow on Instagram.

To get access to exclusive content as well as direct access to me and Laryssa, sign up by visiting SUCCESSWITHJEWELRY.com.

Welcome to episode #78. In this episode, Laryssa and Liz audit the marketing for their own podcast. 

• They get honest about what they're doing wrong and what they can improve

We also want to tell you about our Insider community. When you join, you’ll have access to extended episodes, full of tips that you can start implementing today and further resources about each topic we discuss. 

In the bonus content of this episode, they explain how you can audit your own marketing and then convert that audit into useful action steps.

To get access to exclusive content as well as direct access to me and Laryssa, sign up by visiting SUCCESSWITHJEWELRY.com.

Welcome to episode #77. In this episode, Laryssa and Liz celebrate their 8-year business anniversaries! They share some of the biggest lessons they’ve learned since starting each of their businesses separately in spring 2016!

We also want to tell you about our Insider community. When you join, you’ll have access to extended episodes, full of tips that you can start implementing today and further resources about each topic we discuss. 

In the bonus content of this episode, they talk about their biggest mistakes and missteps.

To get access to exclusive content as well as direct access to me and Laryssa, sign up by visiting SUCCESSWITHJEWELRY.com.