Entrepreneur and visionary Alex Ikonn, co-founder of Intelligent Change, shares his journey from humble beginnings in Russia to building successful ventures like Luxy Hair and the Productivity Planner. He talks about how gratitude and sacrifice turned challenges into opportunities and how social media helped scale his businesses. We explore the idea that life’s struggles aren’t just obstacles but chances to grow.Our conversation takes a philosophical turn with Maslow's hierarchy of needs, highlighting the shift from self-focused goals to a life of service. Alex and I discuss accountability, overcoming a victim mindset, and finding purpose through personal growth.We also touch on discipline and simplicity in facing life’s challenges. Aligning with your true mission can make hard work feel lighter, and by embracing simplicity, success can come with more ease. This conversation invites you to see beauty in life’s challenges, align with your purpose, and embark on a fulfilling journey of self-discovery.(0:00:00) - Intelligent Change(0:12:54) - Journey to Self-Actualization(0:24:13) - Embracing Discipline and Life's Challenges(0:32:18) - Exploring the Path to Ease(0:38:48) - The Path to Self-DiscoveryWant to connect further?Instagram: www.instagram.com/radhika_dasa/Facebook: www.facebook.com/radhikadasmusicYouTube: www.youtube.com/c/RadhikaDasWebsite: www.radhikadas.comPatreon: www.patreon.com/radhikadasLinktree: linktr.ee/radhika_dasa