Most aesthetic businesses blend in, but unstoppable brands stand out. In this episode, I break down what it really takes to create a brand so magnetic that premium clients seek you out. I share how I built a category-of-one brand, why branding is your biggest asset, and the 3 core pillars I coach clients to focus on to create an identity so strong it makes the competition irrelevant. Plus, I share a BTS peek at the upcoming free workshop I created to help you build your own unstoppable brand.

 

HIGHLIGHTS

• Why most Med Spa owners unintentionally create a commodity business.

• The 3 pillars of an unstoppable brand.

• What Habit Salon does differently that draws clients from across the country.

• Why unique intellectual property is the foundation of brand authority.

• The mindset shift to help you stop thinking about competitors.

• What belief-driven sales really means.

 

RESOURCES + LINKS

Join our free live training to Build An Unstoppable Brand

Apply for The Med Spa Advantage HERE

Book a Strategy Call with us HERE

 

FOLLOW

Heather: @heatherterveen

Website: heatherterveen.com