The Amy Porterfield Show

By Amy PorterfieldBusiness Entrepreneurship Marketing

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Typical duration
39 min
per episode

Based on Podcast App listening data

The Amy Porterfield Show episodes

February 18, 2025#752: The Art & Science of Sales Page Copy: Tips From Pro Copywriters
Quick tips for writing irresistible copy! From emails to social media and sales page messaging, listen for tricks that will sell your product instantly.

In this episode, I share:
(4:47) How to clearly define the problem your offer solves
(9:40) Simple tips for writing personalized, intimate, and effective sales copy
(12:36) A real life example of how to use a statistic in your messaging
(16:39) The two frameworks my team uses to write copy in the right place at the right time
(21:16) Why you should be testing and updating sales copy in real-time during launches
(29:51) Tips and strategies for writing for social media and email

Listen in and get ready to sell your product instantly with these impactful copywriting tips. Soon enough, you'll be a pro at writing content that your audience can't resist!

Resources Mentioned in the Episode
#370 | Behind-The-Scenes: How I Collect Money-Making Testimonials
#236 | How to Clarify Your Message
#556 | How To Take Your Small Business To Multi-million Dollar Success
Digital Course Academy
List Builder’s Society
Building a StoryBrand by Donald Miller
Read This or Die by Ray Edwards
My Facebook Post with Scout

Follow Amy
Online Marketing Made Easy podcast
instagram.com/amyporterfield
amyporterfield.com

Rate, Review, & Follow on Apple Podcasts
"I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!
37 min
February 11, 2025#751: The Secrets to Realistic Recurring Revenue with Stu McLaren
Learn membership expert Stu McLaren’s proven strategies for creating predictable recurring revenue that gives you the confidence to grow your business!

Get your copy of Predictable Profits

In this episode, we discuss:
(1:11) The story behind how Stu became the go-to membership expert
(9:49) Why less membership content actually creates better results (and how to break free from the “content hamster wheel”!)
(12:42) The three green-light indicators that prove you’re in the perfect market for a membership
(16:20) Six powerful reasons people join memberships
(21:34) My favorite strategies for keeping members engaged and progressing
(25:24) The biggest mistakes to avoid when starting your membership (including the one that I made!)
(31:00) How established entrepreneurs can add a membership without sacrificing their premium offerings
(36:49) Proof that recurring revenue gives you the freedom to experiment and grow your business with confidence

This conversation will completely transform how you think about memberships and the invaluable impact they can have on both your business and life 一 don’t miss it!

Memberships Mentioned in the Episode
The Twisterhood Membership
Simply Skilled Teaching
EB Academics
Glitterbombers Memberships
Autism Little Learners
P'zazz Art Studio Memberships
Beauty Content Studio

Follow Stu
Get your copy of Predictable Profits
instagram.com/stumclaren
membership.io

Follow Amy
Online Marketing Made Easy podcast
instagram.com/amyporterfield
amyporterfield.com

Rate, Review, & Follow on Apple Podcasts
"I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!
48 min
February 04, 2025#750: Announcement Episode! 📣 A BIG Change After 12 Years
Online Marketing Made Easy is evolving! Get a sneak peek of the podcast rebrand and elevated content coming your way.

In this episode, we discuss:
(1:15) Why it’s time to evolve and create something new
(3:20) What’s staying the same and what’s changing with the new show
(5:00) A sneak peek at upcoming episodes and exciting episode topics
(7:37) The real reason behind this shift and how I plan on helping you reach your next big milestone

Listen in and get ready for an elevated experience with The Amy Porterfield Show, coming in early March 2025!

Resources Mentioned in the Episode
instagram.com/jefferson_fisher

Follow Amy
Online Marketing Made Easy podcast
instagram.com/amyporterfield
amyporterfield.com

Rate, Review, & Follow on Apple Podcasts
"I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!
11 min
January 28, 2025#749: Unlocking AI's Potential: What Entrepreneurs Need to Know Today with Rick Mulready
Feeling overwhelmed by AI? Join me and Rick Mulready for a fun, practical conversation about mastering ChatGPT and Claude.ai to streamline your business!

In this episode, we discuss:
(5:19) Why Rick went all-in with AI and how it completely transformed his business model
(12:14) The most important thing to master first on ChatGPT (hint: it’s not what you think!)
(25:12) My biggest lightbulb moment about promoting and talking to AI in a way that gets results
(31:41) A complete walkthrough of custom GPTs from what they are to how to use them like a pro
(42:35) Real-life examples of how I’m using AI to improve my podcast prep
(47:22) The key differences between Claude and ChatGPT
(54:44) How to create AI solutions that actually save you time (including Rick’s amazing coaching hack)
(59:53) The three strategies you need to move from beginner to intermediate with AI

Get ready to feel confident and excited about using AI in your business, even if you’re starting from scratch!

Resources Mentioned in the Episode
The AI Playbook Premium
The GPT Instructions Writer GPT
Create Your Writing Style Paragraph GPT
AI Knowledge Base Navigator
GoFullPage Chrome Extension
10x Is Easier Than 2x by Dan Sullivan
Radical Candor by Kim Scott
#742: AI Strategies for Entrepreneurs: From Time-Saving Hacks to Exploring Creative Strategies

Follow Rick
youtube.com/RickMulready
AI Playbook Newsletter
rickmulready.com
instagram.com/rickmulready

Follow Amy
Online Marketing Made Easy podcast
instagram.com/amyporterfield
amyporterfield.com

Rate, Review, & Follow on Apple Podcasts
"I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!
1 hr 7 min
January 21, 2025#748: Married To An Entrepreneur: A Sit Down With Hobie’s and My Relationship Coach
Learn how relationship coach Sydney Ashland helps power couples transform their communication and thrive in both business and love.

Relationship coach Sydney Ashland joins Amy and Hobie to discuss the unique challenges that arise when traditional relationship dynamics are flipped.
In this episode, we discuss:
(2:24) Why Hobie and I started working with a relationship coach
(8:55) How Sydney went from helping stressed out doctors to transforming relationship dynamics in high-achieving couples
(11:30) The raw truth about the moment when Hobie said, “I’m nobody’s priority”
(15:13) Why female breadwinners face unique relationship challenges (and how to overcome them)
(24:08) The game-changing coregulation technique that saved our communication
(34:26) How to recognize if you’re communicating with your partner, or talking past them
(39:18) The surprising truth about codependency vs. interdependency
(43:54) How Hobie and I got out of the Netflix evening routine slump
(48:31) Sydney’s advice for couple who are feeling stuck in their relationship

Listen in to learn techniques that will help you build a loving relationship alongside the business of your dreams!

Follow Sydney
sydneyashland.com

Follow Amy
Online Marketing Made Easy podcast
instagram.com/amyporterfield
amyporterfield.com

Rate, Review, & Follow on Apple Podcasts
"I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!
53 min
January 14, 2025#747: How to Take Your Rightful Seat At The Table with Anthony O’Neal
Personal finance expert Anthony O’Neal shares proven, transformative strategies for taking control of your life, income, and future!

In this episode, we discuss:
(4:33) Anthony’s journey from homelessness to financial freedom
(8:57) Examples of what it means to “take you seat of the head of the table”
(12:04) How to balance a 9-to-5 while building your vision for the future
(21:37) The importance of financial disciplines and telling yourself the truth about your spending habits
(29:32) How to know who to invite to your table and when it’s time to remove someone for a season
(33:15) Why Anthony believes healthy and equitable relationships are far more valuable than money

Listen in to learn how to design a life you truly love by taking your seat at the head of the table!

Follow Anthony
instagram.com/anthonyoneal
youtube.com/c/anthonyoneal
The Table podcast

Follow Amy
Online Marketing Made Easy podcast
instagram.com/amyporterfield
amyporterfield.com

Rate, Review, & Follow on Apple Podcasts
"I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!
42 min
January 07, 2025#746: Facing Your Deep Beliefs To Change Your Life (and Business) with Gabby Bernstein
Transform your life and business! Gabby Bernstein shares her powerful Internal Family Systems four-step process for breakthrough healing and success.

Join Gabby on her Change Your Life Tour in New York, L.A., San Francisco or Boston gabbybernstein.com/events

Get your copy of Gabby's book, Self Help: gabbybernstein.com/selfhelp

Transform your life and business! Gabby Bernstein shares her powerful Internal Family Systems four-step process for breakthrough healing and success.

In this episode, we discuss:
(8:07) Identifying protection mechanisms and understanding where they come from
(13:13) Gabby’s four-step Self Help process: checking in, getting curious, connecting compassionately, and checking back
(20:13) Examples of how our unconscious blocks can prevent personal and business growth
(29:47) What is really means to “do the work”
(31:43) Strategies for working proactively (and in the moment) when you notice anxiety, patterns, or beliefs that are holding you back
(40:55) Why truth-telling is essential for authentic leadership and creating a lasting impact

My friend, if you’re ready for a profound approach to personal development, you don’t want to miss this conversation with Gabby!

Follow Gabby
Dear Gabby podcast
instagram.com/gabbybernstein
gabbybernstein.com

Follow Amy
Online Marketing Made Easy podcast
instagram.com/amyporterfield
amyporterfield.com

Rate, Review, & Follow on Apple Podcasts
"I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!
48 min
December 31, 2024#745: The Truth About Risk, Criticism, and Success: 4 Lessons I Wish I'd Learned Sooner
Ready to level up your business? Learn the four powerful lessons that helped me build a multi-million dollar brand (and how they can help you too!).

In this episode, we discuss:
(2:20) Why the money in your bank account reflects your willingness to bet on yourself
(6:53) How to stop letting criticism from the wrong sources hold you back
(14:03) My go-to mindset practice for turning setbacks into opportunities for growth
(19:55) Examples of how I use Jill Stanton’s “Catch, Cancel, Correct” framework to overcome negative self-talk

Listen in and learn how to get out of your own way so you can build the business you’ve always dreamed of!

Resources Mentioned in the Episode
Free Guide! 4 Ways To Rewire Your Mind, Business, Vision, and More for Unrecognizable Success In 2025
The Let Them Theory by Mel Robbins
Two Weeks Notice

Follow Amy
Online Marketing Made Easy podcast
instagram.com/amyporterfield
amyporterfield.com

Rate, Review, & Follow on Apple Podcasts
"I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!
30 min
December 26, 2024#744: How to Stop People's Opinions From Impacting Your Life with Mel Robbins
Reclaim your power with Mel Robbins! Learn her life-changing Let Them Theory to build confidence and create a life beyond your wildest dreams.

Get Mel Robbin’s incredible book “The Let Them Theory” wherever books are sold. Your near-future self will thank you. 😉
URL: www.melrobbins.com/letthemtheory

In this episode, we discuss:
(2:54) Mel’s biggest takeaways from her conversation with Oprah
(11:37) Examples of the Let Them Theory in action
(25:01) How to stop giving your power away to things you can’t control
(38:08) Navigating emotional immaturity in business and personal relationships
(58:54) Why imposter syndrome is actually a healthy sign of growth
(1:09:00) How to transform comparison into your greatest teacher

Listen in and start reclaiming your power today!

Resources Mentioned in the Episode
Get your copy of The Let Them Theory
How to improve your life with ONE change | The Oprah Podcast with Mel Robbins

Follow Mel Robbins
youtube.com/melrobbins
tiktok.com/@melrobbins
instagram.com/melrobbins/

Follow Amy
Online Marketing Made Easy podcast
instagram.com/amyporterfield
amyporterfield.com

Rate, Review, & Follow on Apple Podcasts
"I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!
1 hr 19 min
December 24, 2024#743: A Course Worth It's Price Tag... The Key To Creating Courses That Sell
Your ultimate guide to designing perfect digital course modules! Here’s how to boost your students' engagement, motivation, and takeaways.

In this episode, I cover:
(1:56) Why you need to design course modules in the first place
(5:20) How to get your students into action throughout every step of your course
(10:38) Top frameworks for upleveling the course value
(15:01) Simple strategies for supercharging engagement
(25:07) The easiest way to keep your students motivated and help them make progress through the course
(27:39) Tips for incorporating content for every learning style

Listen in and consider this episode your golden ticket to creating top-notch digital course modules. Your students and your business will thank you!

Links Mentioned in the Episode
Episode 370 | Behind-The-Scenes: How I Collect Money-Making Testimonials
Episode 613 | Teach Your Content Like A Pro: How To Create A Flagship Framework
Digital Course Academy
Tony Robbins
Canva
Alyssa Small: The Surrogacy Blueprint
Kerrin Jackson: The 40+ face

Follow Amy
Online Marketing Made Easy podcast
instagram.com/amyporterfield
amyporterfield.com

Rate, Review, & Follow on Apple Podcasts
"I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!
35 min

About The Amy Porterfield Show

From the publisher's feed

Getting real about what it takes. The Amy Porterfield Show is a podcast devoted to helping online business owners grow their revenue, audience, and team in a sustainable way that doesn’t just require more time and hustle.