The concept of being "too creative to ignore." I explore the origins of this phrase, share inspiring examples of artists who have successfully captured attention through their unique creativity, and discuss how we can leverage AI to enhance our social media presence. (00:00:08) Introduction to Being Too Creative to Ignore (00:00:21) What Does It Mean to Be Too Creative to Ignore? (00:01:13) The Origin of the Concept (00:02:48) Examples of Artists Who Are Too Creative to Ignore (00:02:59) Spotlight on Andrew Scott (00:04:44) Spotlight on Dave Pollitt (00:06:09) Spotlight on Alejandro Cartagena (00:07:55) The Impact of Being Too Creative to Ignore (00:08:05) The Role of AI in Enhancing Creativity (00:10:12) Early Days of AI Adoption (00:11:48) The Transformative Power of AI (00:12:09) Advocating for AI in Creative Businesses (00:13:01) Making Your Social Media Posts Too Creative to Ignore (00:14:05) Breaking Down the Concept for Action (00:15:30) Creating Engaging Carousel Posts (00:16:41) The Importance of Hooks in Social Media (00:20:27) Crafting Creative Captions with AI (00:24:09) Examples of Effective Social Media Posts (00:26:17) Encouragement to Experiment with Creativity (00:28:03) Conclusion and Call to Action (00:28:35) Listener Appreciation and Feedback Request Show NotesAndrew Scott on IGhttps://www.instagram.com/andrewscott_art Dave Pollot on IG https://www.instagram.com/davepollotart Alejandro Cartagena https://www.instagram.com/alexcartagenamex Video on how to execute this tactic https://www.instagram.com/p/DFYs0zhyCQQ/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles

Hooks for the first carousel slide

"The Last Person I Expected Just Critiqued My Art!" "You'll Never Guess Who Had Opinions About My Work!" "My Art Got Critiqued by Someone Unexpected—Here's What Happened" "I Couldn't Believe Who Shared Their Thoughts on My Art!" "When [Insert a Famous Person's Role/Name] Critiqued My Art, This Happened…" "Guess Who Had the Nerve to Critique My Art!" "This One Critique Changed Everything About My Art Journey" "Someone Shocking Gave Me Art Feedback—And It Was Brutal!" "My Art Was Critiqued by a Legend (Or So I Thought…)" "What [Surprising Person] Said About My Art Will Leave You Speechless!"

I delve into the crucial connection between conversations and art sales, drawing parallels between real-world art shows and social media interactions. I emphasize that just as artists engage with potential buyers at physical events, they must take the initiative to start conversations online.

I discuss how many people scroll past our social media posts without engaging, and how we often wait for them to reach out instead of proactively initiating dialogue.

I introduce a practical tactic for artists to boost their engagement on platforms like Instagram. This involves reaching out to individuals who have liked or commented on their posts, thanking them, and sharing additional content, such as room mock-ups of their artwork. This approach not only opens the door for conversations but also reinforces positive engagement behavior.

(00:00:00) - Introduction: More Conversations, More Art Sales (00:01:14) - The Art Fair Analogy: Real World vs. Social Media (00:02:28) - Initiating Conversations: The Key to Sales (00:03:53) - The Importance of Engagement on Social Media (00:05:08) - The Duct Tape Analogy: Breaking the Silence (00:06:21) - Insights from Instagram's Head: Adam Mosseri (00:08:40) - The Role of Messaging in Engagement (00:10:38) - Building Relationships Through Direct Messaging (00:12:02) - The Concept of a Marketing Funnel (00:13:18) - The Importance of Conversations in Sales (00:14:32) - Tracking Conversations: A New Metric for Success (00:16:07) - Taking Initiative: Proactive Outreach on Social Media (00:17:21) - Tactical Outreach: Using Art Helper AI (00:20:11) - Crafting Your Message: Starting the Conversation (00:22:28) - Direct Message Limits and Best Practices (00:23:53) - Conclusion: Taking Action in Your Art Business (00:24:14) - Closing Remarks and Call to Action Here is the step by step video. Watch this and go start some conversations! Ai + Instagram DM's is a cheat code https://www.youtube.com/live/hX36EtyJyDs?si=HTrLV-cRcQMp1ZGu You can signup for ArtHelper here for Free.

This podcast episode explores the transformative impact of AI on the creative industry, specifically focusing on artists and photographers. How AI can provide creatives with an unprecedented opportunity to scale their businesses by acting as virtual team members—handling marketing, content creation, and administrative tasks that have traditionally slowed down creative growth. You can try ArtHelper.ai for free. Kick the tires and let us know what you think ArtHelper Youtube Channel - great way to see it in action Lastly check out our IG, I have been doing 5-7 live broadcasts there a week so if you tune in please say hi!

Join us in this episode of the Art Marketing Podcast as we dive into the inspiring journey of photographer Kenneth LeRose. From his beginnings in fitness photography to mastering astrophotography while living in an Airstream, Kenneth shares his passion for teaching and creating stunning visuals. Discover his strategies for building an engaged audience on Instagram, the challenges of monetizing his art, and his recent experiences with Black Friday and Cyber Monday sales. Tune in for valuable insights on marketing, workshops, and the pursuit of passive income in the art world!

(00:00) - The Creative Struggle

(00:19) - Connecting Emotionally Through Art

(00:31) - Successful Launch Strategies

(00:57) - Building an Audience

(01:39) - Introduction of Kenneth LaRose

(02:55) - Kenneth's Photography Journey

(05:02) - Living the Airstream Life

(05:43) - Finding a Niche

(06:57) - Monetizing Through Workshops

(07:37) - Marketing Strategies for Workshops

(08:44) - Exploring Digital Classes

(09:57) - The Challenge of Creating Digital Products

(10:51) - Engagement on Instagram

(12:01) - Bridging the Visual Gap

(13:31) - Kenneth's Experience with Art Storefronts

(15:39) - Black Friday and Cyber Monday Results

(19:11) - Understanding the Art Market

(21:19) - Leveraging ManyChat for Engagement

(24:03) - Living Without a Home Base

(25:16) - Future Plans for Teaching

(27:20) - Weekly Live Sessions

(28:12) - SEO and Visibility Issues

Kenneth's Website

https://www.krlphoto.com/

Kenneth's Instagram

https://www.instagram.com/krl_photo/

Keep up with the latest

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Join Patrick as he interviews Utah-based landscape photographer Johnny Adolphson, who shares his journey from a side gig to a thriving full-time art business. Discover how Johnny successfully markets his work through local shows, restaurants, and hotels, leveraging his deep connection to the Heber Valley. Learn about the importance of building a local customer base, the challenges of online art sales, and the strategies that have helped him thrive in a competitive market. Tune in for valuable insights on attracting high-end clients and the power of consistent marketing!

(00:00) - Attracting Interior Decorators and Restaurants

(05:30) - Johnny Adolphson: Introduction and Background

(10:00) - The Importance of Localized Art

(15:00) - Navigating Economic Trends in Art Sales

(20:00) - Sales Strategies: Online vs. Offline

(25:00) - Getting Art into Hotels and Restaurants

(30:00) - The Role of In-Person Events in Art Sales

(35:00) - Future Opportunities and Gallery Considerations

(40:00) - Feedback on Art Storefronts and Tools

Johnny's Website

https://www.johnnyadolphsonphotography.com/

Johnny's Instagram

https://www.instagram.com/johnnyadolphsonphotography

Keep up with the latest

https://linktr.ee/artmarketingpodcast\

Join us in this inspiring episode of the Art Marketing Podcast as host Patrick interviews photographer Ken Wiele, who shares his remarkable journey from a retired band teacher to a successful artist. Discover how Ken leveraged personal connections and storytelling to sell over $50,000 in art within just three years, all while building a loyal customer base. Learn about the power of emotional engagement in art sales, the importance of niche marketing, and Ken's unique approach to combining photography with his late mother's poetry in a bestselling book. Tune in for valuable insights and motivation for artists and photographers alike!

(00:00) - Personal Connections and Sales Success

(05:30) - Ken's Origin Story

(10:00) - Sales Growth Over Three Years

(15:00) - Finding a Niche in Nature Photography

(20:00) - The Power of Personal Connection

(25:00) - The Role of Direct Mail in Marketing

(30:00) - Building a Brand Around Local Nature

(35:00) - The Importance of Storytelling in Art

(40:00) - The Impact of a Book on Sales

(45:00) - Future Goals and Aspirations

(50:00) - Advice for New Artists

(55:00) - Final Thoughts and Gratitude

Ken's Website

https://www.kenwielephotography.com/

Ken's Instagram

https://www.instagram.com/kenwielephotography

Keep up with the latest

https://linktr.ee/artmarketingpodcast\

Join us for an insightful conversation with talented photographer John Kennington, who shares his journey of transitioning to full-time photography and the art of selling at shows. With over 50 years of experience, John discusses his strategies for capturing customer emails, the importance of storytelling in his work, and how he balances online sales with in-person events. Discover the challenges and rewards of being a "road warrior" in the art world, and learn valuable tips for aspiring photographers looking to make their mark. Tune in for a wealth of knowledge and inspiration!

(00:00) - Introduction to Email Engagement and Online Business Growth (05:30) - John Kennington's Photography Journey and Art Shows (10:00) - The Importance of Art Shows and Customer Interaction (15:00) - Email Capture Strategies and Follow-Up Sales (20:00) - The Role of Storytelling in Photography Sales (25:00) - Print on Demand and Inventory Management (30:00) - Pricing Strategy and Sales Range (35:00) - Navigating Merchandise Restrictions at Art Shows (40:00) - Final Thoughts and Future Plans

John's Website

https://www.imagesfor.life/

John's Instagram

https://www.instagram.com/kenningtonphoto/

Keep up with the latest

https://linktr.ee/artmarketingpodcast\

Join us for an inspiring episode of the Art Marketing Podcast as we sit down with artist Bob Gherardi, who shares his incredible journey from struggling illustrator to successful fine artist. Discover how Bob transformed his approach to marketing, embraced local art fairs, and found his niche with crows and ravens, leading to a remarkable $30,000 weekend in sales. Tune in to learn valuable insights on pricing, building connections, and the importance of stepping out of your comfort zone in the art world. Whether you're an emerging artist or a seasoned pro, Bob's story is sure to motivate and encourage you on your own artistic journey!

(00:00) - Introduction and Artist's Journey

(05:30) - Transition to Fine Art and Early Challenges

(10:00) - Rediscovering Art and Joining Art Storefronts

(15:00) - Finding a Niche and Art Fairs

(20:00) - Sales Strategies and Pricing

(25:00) - Online Sales and Marketing Efforts

(30:00) - Reflections on Growth and Future Goals

(35:00) - Black Friday and Holiday Marketing Plans

Bob's Website https://www.gherardi.com/ Bob's Instagram https://www.instagram.com/bobgherardi/

Keep up with the latesthttps://linktr.ee/artmarketingpodcast\

Join us for an inspiring conversation with artist Perry Milo, who shares his journey from street selling to becoming a successful full-time artist. Discover how he leverages social media, guerrilla marketing, and philanthropic endeavors to turn his passion for art into a thriving business. Perry discusses the importance of building connections, being prolific, and the strategies that have helped him navigate the art world. Whether you're an aspiring artist or simply curious about the creative process, this episode is packed with valuable insights and motivation.

(00:00) - Turning Passion into Profit (05:30) - Introduction to Perry Milo (10:00) - Perry's Artistic Journey (15:00) - Philanthropy and Art (20:00) - The Importance of Advertising (25:00) - Gallery Experiences and Challenges (30:00) - ArtStoreFronts and Online Presence (35:00) - Marketing Strategies and Social Media (40:00) - Diverse Subject Matter in Art (45:00) - Pricing Strategy and Revenue Sources

Perry's Website https://www.perrymilou.com/

Perry's Instagram https://www.instagram.com/perrymilouofficial/

Keep up with the latest https://linktr.ee/artmarketingpodcast

Join us in this enlightening episode as we dive into the inspiring journey of artist Kimberly Camerata, who transitioned to a full-time art career in 2017. Discover how she navigates the challenges of marketing her work, the importance of consistency in engagement, and the impact of introducing new product lines like petite originals and merchandise. Kimberly shares valuable insights on building relationships with her audience and the power of storytelling in her art. Tune in for practical tips on leveraging social media and maintaining a thriving creative business!

(00:00:00) - Introduction to the Podcast and Guest

(00:01:00) - Kimberly's Origin Story and Background

(00:02:00) - Transition to Full-Time Artist

(00:04:00) - Growth and Challenges Since 2017

(00:09:00) - Understanding Sales Patterns and Customer Engagement

(00:10:00) - Importance of Consistency in Marketing

(00:16:00) - Overcoming Video Posting Anxiety

(00:20:00) - The Power of Personal Content

(00:22:00) - The Role of Long-Form and Short-Form Content

(00:24:00) - Embracing Change and New Technologies

(00:27:00) - Introduction of Co-Pilot and Its Benefits

(00:30:00) - Delegation and Time Management for Artists

(00:32:00) - Engaging with Customers and Building Relationships

(00:36:00) - Plans for 2024 and Audience Feedback

(00:40:00) - The Importance of Merchandise in Art Sales

(00:48:00) - Customer Acquisition and Long-Term Business Growth

Kimberly's Website

https://www.cammerata.com/

Kimberly's Instagram

https://www.instagram.com/kcammerata/

Keep up with the latest

https://linktr.ee/artmarketingpodcast