The Bad Therapist Show

Are you ready to supercharge your 2024 with some powerful affirmations? Today, I'm diving into an episode dedicated entirely to affirmations for 2024. This isn't just about achieving goals faster - it's about enjoying the journey, finding peace and joy outside of external circumstances, and cultivating a fundamental sense of okayness. Whether you're soaring high or navigating shaky ground, these affirmations are designed to fuel your spirit and enhance your life. You'll learn how to connect with yourself on a deeper level, visualize your business successes, and feel those emotions in your body.

I also share tips on how to create your own affirmations and cultivate the internal experience you desire. And if affirmations seem challenging, don't worry, I have a hack for that too! Remember, this episode is here for you to revisit anytime you need a pick-me-up or a moment of connection with yourself. So, are you ready to step into 2024 with confidence and joy? Tune in now and let's make 2024 a year of growth, fulfillment, and happiness!

Topics covered in this episode:

1. The affirmations for 2024 that can uplift your spirits throughout the year.
2. How can you enjoy the journey towards your goals, not just the achievement of them?
3. How can visualizing your business success and connecting with your body enhance your overall well-being?
4. How can giving yourself permission to be happy in the present moment transform your outlook on life?
5. How can a fear inventory complement your use of affirmations for 2024 and make them more impactful?

Connect with Felicia:

• Get my freebie & join the email list: The Magic Sheets
• Instagram: @the_bad_therapist
• Website: www.thebadtherapist.coach
• Facebook group: Healing Money

Quote:

"Give yourself permission to be happy right now. You deserve to be happy right now, and it is totally possible." - Felicia

Hello and welcome back to another episode of The Bad Therapist Show! In today's episode, I'm answering one of the listeners' questions about networking for therapists. Bradlisia in Tennessee wants to know my thoughts on networking, and if it's the gold standard for marketing private practices, or if it's just a really big waste of time.

I invite you to join me as I discuss the pros and cons of networking as a marketing strategy, and whether it's truly the golden ticket or just a shiny distraction. You'll learn common mistakes therapists make in their networking efforts, the importance of having a clear plan, staying consistent in your efforts, and having someone who keeps you accountable. Plus, I'll share a crucial element that could make or break your success with networking!

This episode is a must-listen for any therapist looking to grow their private practice. Are you ready? Tune in to discover if networking is the missing piece in your marketing puzzle!

Topics covered on Networking for Therapists:

1. What are the benefits of networking for therapists?
2. The importance of relationship building in networking for therapists.
3. My top tips and tricks on how you can make networking work for you.
4. Evaluating and enhancing your networking strategy as a therapist.
5. What to do if you're feeling overwhelmed with networking.
6. How to network like a 'pro therapist'.

Connect with Felicia:

• Get my freebie & join the email list: The Magic Sheets
• Instagram: @the_bad_therapist
• Website: www.thebadtherapist.coach
• Facebook group: Healing Money

Resources from this episode:

• Submit your questions for the next episode

Related episodes:

• Ep 5 Marketing Mindset Shifts You Need to Make to Fall in Love With Marketing 
• Ep 6 Mastering Your Marketing Strategy

Quote:

"Networking is never going to go out of style in terms of marketing strategies." - Felicia

In today's episode, I discuss a crucial piece of your website that you're probably leaving out and so missing an opportunity to attract more clients. Do you know what it is? Freebies for therapists. Whether you prefer to call them freebies or opt-ins, the point is they can be a game-changer in attracting potential clients.

Join me as I delve into the topic of creating an opt-in that specifically addresses the problems faced by your clients. This strategy can effectively capture their attention, even if they are not yet ready to commit to working with you. The key is to use language that resonates with your audience and addresses their immediate concerns. And here's a twist - while freebies are often free, they don't necessarily have to be. Did I just blow your mind? Then hurry up and tune in to the episode to discover how you can harness the power of opt-ins on your website to attract potential clients.

Topics covered on Attract More Clients with Freebies for Therapists:

1. How freebies for therapists can capture leads that you might otherwise lose.
2. The journey a potential client takes before they actually hire you and how to engage them effectively at each stage.
3. How can you increase the motivation and trust levels of potential clients to get them to agree to work with you?
4. The different kinds of freebies for therapists and how to make them more compelling.
5. What are some simple ways to create a freebie without overwhelming yourself or your potential clients?
6. Examples of freebies for therapists that have been used effectively to grow an email list of potential clients.

Connect with Felicia:

• Get my freebie & join the email list: The Magic Sheets
• Instagram: @the_bad_therapist
• Website: www.thebadtherapist.coach
• Facebook group: Healing Money

Resources from this episode:

• Burnout Archetype: www.evolvingwhole.com
• ConvertKit
• Flowdesk
• Submit your questions for the next episode

Related episodes:

• Episode 39: Why Lowering Your Fees Isn't Always the Answer

Quote:

"Let yourself be imperfect and let yourself have it not all figured out." - Felicia

Are you considering lowering your fees to attract more clients to your private practice? If so, this episode is a must-listen for you! Today, I delve deep into a common yet critical mistake therapists often make - lowering their fees to increase revenue when they actually have a marketing problem. Join me as I explain how this seemingly beneficial strategy can result in long-term issues such as an overbooked schedule, reduced income, and ultimately, burnout.

But don't worry, it's not all negative! I will share with you how to determine if what you're experiencing is truly a fee issue or a hidden marketing problem and help you craft an effective marketing strategy that will not only attract more clients but also enhance your credibility and generate more sustainable income! By the end of this episode, you will know how to identify and resolve your marketing problem and see why prioritizing quality over quantity leads to a more sustainable and fulfilling private practice. So, are you ready? Let’s tune in!

Topics covered in this episode:

1. Are you making the common mistake of lowering your fees to attract more clients?
2. How to identify if your financial problem lies in marketing or your fee structure.
3. The pitfalls of lowering your fees to build your client base.
4. How you can improve your marketing strategies to attract the right clients without resorting to lowering fees.
5. How to identify and solve marketing problems at different stages of your client journey.
6. Handling money objections during sales calls.

Connect with Felicia:

• Get my freebie & join the email list: The Magic Sheets
• Instagram: @the_bad_therapist
• Website: www.thebadtherapist.coach
• Facebook group: Healing Money

Resources from this episode:

• Work with me 1:1 coaching: www.thebadtherapist.coach/private-coaching
• Devotional Sales Practice: www.thebadtherapist.coach/shop/p/devotional-sales-practice
• Marketing Strategy Clinic: www.thebadtherapist.coach/shop/p/marketing-strategy-clinic-qa-with-felicia
• TherapieSEO: www.therapieseo.com

Related episodes:

• Ep 5 Marketing Mindset Shifts You Need to Make to Fall in Love With Marketing
• Ep 6 Mastering Your Marketing Strategy
• Ep 7 My Secret to Turning 10 Min Intake Calls Into Paying Clients
• Ep 29 Improve Your Website Instantly with This Simple Practice 
• Ep 30 How to Build a Strategic Website That Will Bring More Clients to Your Practice With Sarah Busse 

Quote:

"Lowering your fee doesn't actually solve this problem. In fact, it moves you backwards."- Felicia

Are you a therapist struggling to navigate the ever-changing landscape of online marketing? For today's podcast episode, I invited Kristie Plantinga, a marketing expert for therapists and coaches, to talk about SEO for therapists. We discuss how online marketing has evolved over the years, Kristie shares her predictions for the next 2-3 years and what it means for your private therapy practice. She shares invaluable insights on future-proofing your business online with SEO for therapists and working effectively with your team so you can see a return on your investment.

Plus, Kristie will introduce her new platform, Best Therapist, a game-changing therapist directory that focuses on quality over quantity. This episode is packed with practical tips and strategies that will help you stand out in a competitive market and attract your dream clients. Are you ready to learn about SEO for therapists and maximize your online presence? This episode is a must-listen!

More about Kristie Plantinga:

Kristie Plantinga is the founder of TherapieSEO, a marketing agency for therapists, coaches, and wellness practitioners.

Topics covered in this episode:

1. What is the role of SEO in therapy marketing and how has it evolved over the years?
2. The importance of SEO for therapists and effective ways to leverage it.
3. What are the challenges and opportunities in SEO for therapists?
4. How can investing in your SEO now benefit your therapy practice in the future?
5. What does it mean to future-proof your business online and why is it important?
6. How can therapists work better with their marketing team to achieve the best results?
7. Common misconceptions therapists have when hiring a team member for marketing tasks.
8. What role does adaptability play in the success of a therapist's marketing strategy?
9. What is Best Therapist and who is it for?

Connect with Felicia:

• Get my freebie & join the email list: The Magic Sheets
• Instagram: @the_bad_therapist
• Website: www.thebadtherapist.coach
• Facebook group: Healing Money

Connect with Kristie:

• Website: www.therapieseo.com
• Best Therapists: www.besttherapists.com

Resources from this episode:

• www.psychologytoday.com
• www.goodtherapy.org
• www.therapyden.com 
• www.betterhelp.com
• www.talkspace.com

Related episodes:

• Episode 10: From Employee to CEO with Kristie Plantinga

Quote:

"I found that therapists and marketers who serve therapists are typically two to five years behind compared to other industries." - Kristie

Did you know that incorporating pleasure into your business could actually skyrocket your success? I've been very fortunate to have mentors who have really demonstrated and modeled how to incorporate pleasure into business. And I want to pass this message along to you! 

So in today's podcast episode, I share insights on why pleasure is a non-negotiable element for growth and success in your business. Drawing from personal experiences and client examples, I reveal how pleasure can help you make more money and foster a sense of safety. But it's not just about money; it's about enjoying the journey too. Plus, I offer practical tips on cultivating pleasure in your daily life, from connecting with your senses to asking yourself what would delight you today. 

Tune in to discover how these can be groundbreaking moves in your business and change your perspective on pleasure and its role in your business. So, are you ready to infuse your business with pleasure and reap the benefits? Listen in now!

Topics covered in this episode:

1. Why should incorporating pleasure into your business be non-negotiable?
2. Common barriers that arise for therapists when considering incorporating pleasure into their business.
3. Examples of how incorporating pleasure into my life and business has helped me make more money.
4. How can you cultivate moments of pleasure in your daily life and work routine?
5. Simple practices to incorporate pleasure into your business.
6. How can these practices change your approach to business and personal growth?

Connect with Felicia:

• Get my freebie & join the email list: The Magic Sheets
• Instagram: @the_bad_therapist
• Website: www.thebadtherapist.coach
• Facebook group: Healing Money

Quote:

"When we don't cultivate moments of pleasure, we're also losing out on creativity, better problem solving, and health benefits that come from happiness." - Felicia

Are you struggling with the concept of giving back as a therapist? Does it feel like you're constantly sacrificing your own financial well-being to serve others? In today's podcast episode, I dive deep into the often misunderstood notion of 'giving back' in the therapy profession, explore its origins, and how it's frequently tied to working for low wages. But what if I told you there are other ways to give back that don't lead to your own financial instability? 

Join me as I share insights on how to balance your ethical obligations with your personal needs. I'll guide you through redefining what 'giving back' as a therapist means to you, taking into account your unique life circumstances. Plus, I'll provide alternative ways to contribute positively without burning out or breaking the bank. This episode is a must-listen for any therapist seeking to make a difference without compromising their own financial security. Tune in and let's redefine 'giving back' together!

Topics covered in this episode:

1. Why does the concept of giving back as a therapist often result in working for low wages?
2. Where does the pressure to give back as a therapist come from and how did it become so deeply rooted in our profession?
3. Redefining what giving back as a therapist means to you.
4. Advocating for your own financial needs while still maintaining your ethical obligations as a therapist.
5. Identifying your impact community and finding ways to support them beyond your professional services.
6. Exploring alternative ways to give back as a therapist that do not require sacrificing your financial well-being.

Connect with Felicia:

• Get my freebie & join the email list: The Magic Sheets
• Instagram: @the_bad_therapist
• Website: www.thebadtherapist.coach
• Facebook group: Healing Money

Resources from this episode:

• NASW Code of Ethics
• CAMFT Code of Ethics
• The Antiracist Business Book: An Equity Centered Approach to Work, Wealth, and Leadership by Trudi Lebrón

Quote:

“The majority of our field is still kind of under this misconception that in order to be helpful, you also have to be broke yourself.” - Felicia

Welcome to another episode of the Bad Therapist Show! Today's episode will be all about accomplishing your private practice goals! You probably have a long list of goals for your private practice that you want to accomplish as soon as possible. You might be tempted to work on all of them at the same time, but did you know that focusing on too many at once can lead to burnout and minimal progress? So why not try a different approach?

In this episode, I'll guide you through three goals that every therapist considers at some point in their business: raising fees, building a referral network, and enhancing your website's appeal. I'll share practical tips, valuable resources, and my personal experiences to help you navigate each goal. Whether it's deciding when and how much to raise your fees, identifying potential referral sources, or making your website more engaging, I've got you covered!

Remember, success is not about doing everything at once; it's about dedicating time and energy to one private practice goal at a time.

Topics covered in this episode:

1. The importance of focusing on one goal at a time in your private practice.
2. How to make a lot of progress within three months in your private practice.
3. Practical tips and resources to help you raise your fees.
4. Strategies for building a robust referral network that can boost your client base.
5. How to improve your website to attract new clients.
6. The value of setting aside dedicated time and how it can lead to steady progress in accomplishing your private practice goals.

Connect with Felicia:

• Get my freebie & join the email list: The Magic Sheets
• Instagram: @the_bad_therapist
• Website: www.thebadtherapist.coach
• Facebook group: Healing Money

Resources from this episode:

• How to Set Private Practice Fees
• Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller

Related episodes:

• Episode 33: Strategies for Avoiding Decision Fatigue in Your Private Practice
• Episode 30: How to Build a Strategic Website That Will Bring More Clients to Your Practice With Sarah Busse
• Episode 29: Improve Your Website Instantly with This Simple Practice
• Episode 4: How to Pick a Therapy Niche That Makes You Happy

Quote:

“We often think we can get more done by moving faster, but steady progress is where we see the most return.” - Felicia

Are you ready to transition from agency work to private practice but unsure when and how to take the leap? In today's episode, I dive into when it's time to transition from agency work to private practice and what you need to consider before you make the decision. Many therapists dream of smoothly transitioning from a stable job to running their own practices, but reality often paints a different picture.

That's why I'm here to guide you through this challenging phase. Join me as I discuss strategies that can bolster your chances of success and what needs to happen before you make the leap. I share my insights on embracing risks, the importance of finding your niche and setting a well-thought-out fee.

This episode is packed with practical advice and real-life examples that will empower you to make informed decisions about your transition. So, if you're yearning for independence and ready to turn your private practice dream into reality, this episode is a must-listen!

Topics covered in this episode:

• Why flexibility and risk-taking are essential traits for entrepreneurs.
• The signs that it's time to make the leap and transition from agency work to private practice.
• How to prepare for a successful transition from agency work to private practice.
• How a clearly defined niche and effective messaging can boost your success.
• How to set up your pricing to sustain both your private practice and personal life.
• Why seeking support from mentors or coaches can be beneficial when transitioning from agency work to private practice.

Connect with Felicia:

• Get my freebie & join the email list: The Magic Sheets
• Instagram: @the_bad_therapist
• Website: www.thebadtherapist.coach
• Facebook group: Healing Money

Resources from this episode:

• We Should All Be Millionaires: A Woman’s Guide to Earning More, Building Wealth, and Gaining Economic Power

Related episodes:

• Episode 4: How to Pick a Therapy Niche That Makes You Happy

Quote:

"When most of us make the switch, it isn't because we feel totally ready to. It's usually because we've realized that if we keep on working in the agency or the group practice, we'll never actually see our private practices turn into the businesses we deeply desire." - Felicia

Let's talk about decision fatigue in your private practice! I know, I know, it's not the hottest topic, but it's an important one to discuss. That's why in today's podcast episode, we will be talking about decision fatigue and how it can impact your productivity and overall success. We will discuss practical strategies to prevent decision fatigue in your private practice from taking over your day and focus on what truly matters - your clients.

Together, we will explore the importance of separating decision-making from task execution, creating standard operating procedures (SOPs), and how to schedule time specifically for making decisions. But that's not all! We will also tackle the often-overlooked aspect of discomfort in change, and I'll guide you on how to embrace discomfort and use it as a catalyst for positive changes in your private practice. Are you ready to take control of your decision-making process and propel your private practice to new heights? Tune in now!

Topics covered in this episode:

• What is decision fatigue in your private practice, and how can it impact your business?
• How can separating the process of making decisions from actually doing the tasks help prevent decision fatigue in your private practice?
• Why is scheduling time for decision-making crucial in running a successful private practice?
• How can creating standard operating procedures (SOPs) reduce decision fatigue in your private practice and increase overall productivity?
• Practical tips to implement strategies that reduce decision fatigue in your private practice.
• Why should you embrace discomfort when making decisions for your private practice?

Connect with Felicia:

• Get my freebie & join the email list: The Magic Sheets
• Instagram: @the_bad_therapist
• Website: www.thebadtherapist.coach
• Facebook group: Healing Money

Quote:

"Separate out the deciding what to do from the doing." - Felicia