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Learn how to spend your Amazon PPC budget wisely and avoid common mistakes sellers make when launching new products. Steven Pope explains why investing in broad match campaigns and auto campaigns can be a smarter choice for new sellers on a tight budget.

Get smarter with your PPC spending. Download our proven Amazon PPC guide: https://bit.ly/4irYvH1

#AmazonPPC #AmazonSellers #AmazonAdvertising #EcommerceTips #AmazonFBA

Watch these videos on YouTube:

Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39

PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=44

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Got questions about your Amazon listing? Ask now and get the answers you need: https://bit.ly/4k0QIRK

Need expert advice on your Amazon business? Book a free coaching call: http://bit.ly/3B3HMJA

Timestamps
00:00 - Why PPC Strategies Are Often Conditional
00:23 - The Budget Mistake New Sellers Make
01:10 - How to Spend PPC Budget Wisely on a New Product
01:50 - Why Auto and Broad Match Campaigns Are Ideal
02:38 - The $144K Mother's Day Product Launch Success
03:26 - The Power of Broad Match Keywords for New Sellers
04:18 - Why Exact Match PPC Might Be a Bad Idea in 2025
05:31 - PPC Strategies for Established Brands
06:10 - The Value of a Master Keyword List
07:00 - Avoiding Keyword Cannibalization in PPC Campaigns
08:00 - Why You Shouldn't Cancel Working Campaigns

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