How to Monetize Your Keynote Speeches: Secrets from Elite Speakers Network

Elitespeakersnetwork.com

Speakandgrowrichsystem.com

About the Guest(s):

Justin Guarini is an entertainment veteran known for his breakout role on Season 1 of American Idol and as a seven-time Broadway principal performer. He also plays the Little Sweet in Dr. Pepper commercials. Justin leverages his extensive stage experience to coach and craft unforgettable performances for his clients. He co-founded the Elite Speakers Network to help entrepreneurs grow their businesses through becoming highly paid keynote speakers.

Kim Walsh Phillips is a best-selling author and a marketing strategist who has generated over a billion dollars in revenue for high-profile clients such as Kevin “Mr. Wonderful” O'Leary from Shark Tank and best-selling authors Dan S. Kennedy and Mike Mikalowicz. Kim co-founded the Elite Speakers Network and focuses on creating revenue-driving talks and marketing strategies to help clients scale their businesses through the power of the stage.

Episode Summary:

Welcome to another exciting episode of The Chris Voss Show! In this episode, we sit down with Justin Guarini and Kim Walsh Phillips, the powerhouse duo behind the Elite Speakers Network. With captivating stories and practical insights, they share their journey from individual fame to collaborative success, blending unique experiences in entertainment and marketing to empower entrepreneurs. Whether you're a budding speaker or an established entrepreneur looking to scale your business through public speaking, this episode has something for everyone.

Justin and Kim delve deep into the art and science of becoming a highly-paid keynote speaker. They discuss the importance of setting yourself up as an authority, the magic of combining entertaining performances with impactful messaging, and the nuances of monetizing your time on stage. From overcoming nerves to making a compelling entrance, Justin provides actionable tips on captivating an audience. Meanwhile, Kim shares her data-driven approach to tailoring messages that resonate powerfully with specific markets. The episode concludes with practical advice on how to maximize earnings before, during, and after your talk. Don't miss these invaluable insights!

Key Takeaways:

The Importance of Authority: Setting yourself up as an authority through professional visuals and branding can significantly enhance the success of your talk.

Messaging Matters: Tailoring your message to address the specific problems of your target audience can make your talk irresistible.

Monetizing Speaking Engagements: Learn unique strategies to maximize your income before, during, and after your speaking engagements.

Overcoming Nerves: Even professionals get nervous. It's all about channeling that energy into a performance that captivates and converts.

Highly Paid vs. Lowly Paid: Justin and Kim discuss the benchmarks of what it means to be a highly-paid keynote speaker and how to achieve that status.

Notable Quotes:

"No one is born to sit behind a microphone or be on stage. It's a learnable skill." – Justin Guarini

"Too many speaker coaches are about telling your story. For us, it has to be about driving your business forward." – Kim Walsh Phillips

"If you feel nervous, congratulations. You are a human being." – Justin Guarini

"Focus on one person; solve their specific problem, and you will captivate your audience." – Kim Walsh Phillips

"Your entire business should fit into the palm of your hands; think about the top of your triangle as your exact right fit client." – Kim Walsh Phillips