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The GLP-1 Opportunity: PT Marketing That Actually Converts
Episode Title: The GLP-1 Opportunity: PT Marketing That Actually Converts
Guests:
????️ Dave Kittle
????️ Tony Maritato
Topics Covered:
- How GLP-1 meds are changing how patients think about healthcare
- Why some PTs win on social and others fade out
- The “voice vs. volume” debate in healthcare content
- Cash-pay psychology and the importance of pricing for commitment
- Using ChatGPT and copywriting tactics from Ogilvy & Hermozi
View all episodes
By Jimmy McKay, PT, DPT | Physical Therapy Podcast
4.8
193193 ratings
Episode Title: The GLP-1 Opportunity: PT Marketing That Actually Converts
Guests:
????️ Dave Kittle
????️ Tony Maritato
Topics Covered:
- How GLP-1 meds are changing how patients think about healthcare
- Why some PTs win on social and others fade out
- The “voice vs. volume” debate in healthcare content
- Cash-pay psychology and the importance of pricing for commitment
- Using ChatGPT and copywriting tactics from Ogilvy & Hermozi
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