The Hard Way With Joe De Sena

"You know, if you think, every member that you've got in the gym knows three people, they know at least three people, who they're friends with, that don't exercise. Be a friend, bring a friend. That would be my message," says Dr. Paul Bedford.

Paul Bedford, the Retention Guru, is a fitness industry authority on retention, attrition and member experience. In this episode, you'll learn:

• The fitness industry shouldn't be waging war against others in the industry, rather, the industry should be waging war against inactivity

• There needs to be more collaboration in fitness
• The best technologies to keep you on track with your exercise, according to Dr. Bedford
• How to motivate others to get active using the power of friendship, existing connections, and instilling value. "Be a friend, bring a friend."

Connect with Paul:

Website - retentionguru.com

Connect with Jarod and Yancy on social, and attend a DEKA event:

-Jarod's Social: @jarod_cogswell

-Yancy's Social: @YancyCulp

-Race a DEKA Event: DEKA-FIT

SPONSOR

This episode of Spartan Up is brought to you by DUROLANE, a single injection that may provide up to six months 1 of relief from osteoarthritis knee pain. Risks can include general knee pain and pain at the injection site. You can see full prescribing information at DUROLANE.com.

SUBSCRIBE:

Apple Podcasts: http://bit.ly/SpartanUpShow

YouTube: http://bit.ly/SpartanUpYT

Spotify: https://open.spotify.com/show/1pYBkk1T684YQg7CmoaAZt

FOLLOW SPARTAN UP:

Spartan Up on Instagram: @spartanuppodcast

Spartan Up on Twitter: @SpartanUpPod

CREDITS:

Producer: Lake Watters

Host: Jarod Cogswell and Yancy Culp

Sr Producer: Marion Abrams

© 2021 Spartan

Heard of the "Varsity Blues" college admission scandal? Maybe you've asked yourself "what were those people thinking?," or maybe you thought "does everybody do that?," or maybe you asked yourself "how far would I go if I thought it would help my kids?"

Gordon Caplan was one of those parents, and he tells Joe De Sena (CEO & Founder of Spartan) exactly what he was thinking, and what he learned from the experience and the deep thinking he did in jail. Every parent of a high school-age kid, and grandparents ... and anyone who works with them in school needs to listen closely to the lessons here. In part one of this interview, you'll hear what exactly happened, how it happened, why it happened, and what is wrong with the way 90% of the parents out there are thinking about their kids. Next week we publish part two, that's where you'll hear you can come back from even the most devastating blow.

Read more about Gordon Caplan's story https://www.spartan.com/blogs/unbreakable-kids/gordon-caplan

Joe De Sena's Parenting book "10 Rules for Mental Toughness for Families"

https://www.spartan.com/10Rules

The Tough Bible - the best information from Spartan Up all in one place

Spartan.com/toughbible

This episode of Spartan Up is brought to you by DUROLANE, a single injection that may provide up to six months 1 of relief from osteoarthritis knee pain. Risks can include general knee pain and pain at the injection site. You can see full prescribing information at DUROLANE.com.

FOLLOW SPARTAN UP:

Spartan Up on Instagram https://www.instagram.com/spartanuppodcast/

Spartan Up on Twitter https://twitter.com/SpartanUpPod

CREDITS:

Producer – Marion Abrams, Madmotion.com

Host: Joe De Sena

Sefra Alexandra, Johnny Waite & Colonel Nye will be back soon, we miss them!

© 2021 Spartan

"Well you know, this was a man who, at the time, I was contemplating, 'How do I stop today? I can't move on, I can't get to the end. I have a fractured leg, something's wrong. I'm in so much pain. How can I possibly get to land's end?' And then you get this card… what do you do? I did what anybody else would do and I made a promise to that lady that I would get to the other side," says Tony the Fridge.

We're back with two more awesome throwbacks. We kick it off first with Chris Legh, you may remember him stumbling across the finish line at the 1997 Hawaii Ironman. His story is amazing when you hear the mentality he had during that infamous race. The second half is Dr. Delle's heartwarming and inspiring conversation with Tony "The Fridge," someone who literally runs with a fridge on his back to raise money for cancer research. In this episode you'll learn…

• How your mind and spirit can push your body past its limits
• The importance of pushing through for others
• Live in the moment and stay focused. You can do anything if you put your mind to it. Can you carry a fridge the length of England? YES!

If you want to watch the full episodes,

Episode 026 with Chris Legh: Why Chris Legh Almost Died at the Hawaii Iron Man Finish Line ep 026

Episode 007 with Tony "The Fridge": Tony The Fridge Runs Ultras with a Fridge on Has Back - Seriously! ep.007

SPONSOR

This episode of Spartan Up is brought to you by Nutrafol. You can grow thicker, healthier hair without a prescriptionNutrafol is physician formulated to be ONE HUNDRED PERCENT drug-free. They use natural, medical-grade botanicals in consistently effective dosages so you get the most reliable results. Save fifteen dollars off your first month's subscription by visiting https://nutrafol.com/ and using the code SPARTAN

SUBSCRIBE:

Apple Podcasts: http://bit.ly/SpartanUpShow

YouTube: http://bit.ly/SpartanUpYT

Spotify: https://open.spotify.com/show/1pYBkk1T684YQg7CmoaAZt

FOLLOW SPARTAN UP:

Spartan Up on Instagram https://www.instagram.com/spartanuppodcast/

Spartan Up on Twitter https://twitter.com/SpartanUpPod

CREDITS:

Producer: Lake Watters

Hosts: Johnny Waite, Joe De Sena, Dr. Delle

Sr Producer: Marion Abrams

© 2021 Spartan

"I speak to people all the time that go, 'I can't do this because… of my age. Because of my gender. Because of my sexual preference. Because I've got hair. Because I've got no hair. Because of my accent. Because of where I was born. Because of the color of my skin. Because of the school I went to, or didn't go to.' People are carrying all of that, all of the time. And the thing I would say to the young me, and I'd also say to other people is, recognize your limiting beliefs, and recognize what you've already done to overcome them," says Dr. Paul Bedford.

Paul Bedford, the Retention Guru, is a fitness industry authority on retention, attrition and member experience. In this episode, you'll learn:

• How to get to someone's head in order to get to their body

• The difference between coaching and training

• Importance of POSITIVE feedback

• Recognizing limiting beliefs to overcome them

• The difference between exercise and training

Connect with Paul:

Website - retentionguru.com

Connect with Jarod and Yancy on social, and attend a DEKA event:

-Jarod's Social: @jarod_cogswell

-Yancy's Social: @YancyCulp

-Race a DEKA Event: DEKA-FIT

SPONSOR

This episode of Spartan Up is brought to you by Nutrafol. You can grow thicker, healthier hair without a prescriptionNutrafol is physician formulated to be ONE HUNDRED PERCENT drug-free. They use natural, medical-grade botanicals in consistently effective dosages so you get the most reliable results. Save fifteen dollars off your first month's subscription by visiting https://nutrafol.com/ and using the code SPARTAN

SUBSCRIBE:

Apple Podcasts: http://bit.ly/SpartanUpShow

YouTube: http://bit.ly/SpartanUpYT

Spotify: https://open.spotify.com/show/1pYBkk1T684YQg7CmoaAZt

FOLLOW SPARTAN UP:

Spartan Up on Instagram: @spartanuppodcast

Spartan Up on Twitter: @SpartanUpPod

CREDITS:

Producer: Lake Watters

Host: Jarod Cogswell and Yancy Culp

Sr Producer: Marion Abrams

© 2021 Spartan

You don't have to change everything - start with more plants. Joe De Sena, founder and CEO of Spartan, talks to the authors of "The Plant Based Athlete," Matt Frazier (founder of the No Meat Athlete community) and Robert Cheeke (vegan bodybuilder) and the how and why of eating more plants. Find out what Joe and these experts have to say about the protein hoax, and an easy first step to getting more plants in your diet.

More about Matt Frazier - he's a vegan ultrarunner, best known as the founder of the No Meat Athlete movement and author of The No Meat Athlete Cookbook. Matt found he could run faster and longer when he began eating a plant-based diet, and qualified for the Boston Marathon and completed his first 100-mile ultramarathon soon after doing so. Matt Frazier: @nomeatathlete_official

More about Robert Cheeke -he'is a champion vegan bodybuilder and the founder of Vegan Bodybuilding & Fitness. He is the author of Shred It! and Plant-Based Muscle, and is a contributor to No Meat Athlete, Forks Over Knives, Vegan Strong, and other popular websites. He has followed a plant-based diet for more than twenty five years. Robert Cheeke: @robert.cheeke

Read The Plant Based Athlete https://book.nomeatathlete.com

Joe De Sena's Parenting book "10 Rules for Mental Toughness for Families"

https://www.spartan.com/10Rules

This episode of Spartan Up is brought to you by Nutrafol. You can grow thicker, healthier hair without a prescriptionNutrafol is physician formulated to be ONE HUNDRED PERCENT drug-free. They use natural, medical-grade botanicals in consistently effective dosages so you get the most reliable results. Save fifteen dollars off your first month's subscription by visiting https://nutrafol.com/ and using the code SPARTAN

FOLLOW SPARTAN UP:

Spartan Up on Instagram https://www.instagram.com/spartanuppodcast/

Spartan Up on Twitter https://twitter.com/SpartanUpPod

CREDITS:

Producer – Marion Abrams, Madmotion, llc.

Host: Joe De Sena

Sefra Alexandra, Johnny Waite & Colonel Nye will be back soon, we miss them!

© 2021 Spartan

"You know, I'm sure you've heard that old adage of, I guess it's credited to Winston Churchill, when he gets up to speak about accomplishment...three lines he says, 'Never give up. Never give up. Never give up.' And I think that, without question, is the key," says Will Roseman, Executive Director of the legendary Explorer's Club.

In this episode, we take a look back at two original Spartan Up! interviews published in 2015. The episode begins with Will Roseman telling Joe De Sena the stories of the legendary members of the Explorer's Club, and ends with Dr. Delle's conversation with Sir Ranulph Fiennes, the world's greatest living explorer. In this episode you'll learn…

• The importance of perseverance and assessing risk (Apollo 13)
• The outside of the box thinking and extraordinary knowledge that explorers have (Fighting a leopard, hunting a man eating tiger, using feces as a chisel)
• Overcoming fear (Even the world's greatest explorer is afraid of heights)
• How Sir Ranulph Fiennes, without doctors, survived a heart attack during a climb on Everest and later cut off his own fingers at his home
• To surmount obstacles, have a cup of tea and figure out how to go around them.

If you want to watch the full episodes,

Episode 045 with Will Roseman: https://youtu.be/JAplzvIXqWo

Episode 029 with Sir Ranulph Fiennes: https://youtu.be/qtbIy9zHf9Q

SPONSOR

This episode of Spartan Up is brought to you by the EXOGEN ultrasound bone healing system. EXOGEN is a non-invasive treatment option that can help heal your broken bone in just 20 minutes a day in the comfort of your own home. If you or a loved one has broken a bone, talk to your doctor about EXOGEN. EXOGEN is indicated for the healing of nonunion fractures and for accelerating the healing of certain acute fractures, with no known contraindications. To learn more visit https://www.exogen.com/us/SPARTAN

SUBSCRIBE:

Apple Podcasts: http://bit.ly/SpartanUpShow

YouTube: http://bit.ly/SpartanUpYT

Spotify: https://open.spotify.com/show/1pYBkk1T684YQg7CmoaAZt

FOLLOW SPARTAN UP:

Spartan Up on Instagram https://www.instagram.com/spartanuppodcast/

Spartan Up on Twitter https://twitter.com/SpartanUpPod

CREDITS:

Producer: Lake Watters

Hosts: Johnny Waite, Joe De Sena, Dr. Delle

Sr Producer: Marion Abrams

© 2021 Spartan

"You know, I mentioned, when you move with other people, you trust them more and you like them more. There's something about moving with other people and in synchrony with them that you just project a lot of good onto them," says Kelly McGonigal, PhD.

Kelly McGonigal is an award-winning Stanford lecturer, health psychologist, author, and public speaker. We finish our conversation with part 3, focusing on gaining or learning compassion. In this episode, you'll learn:

• How to develop the willingness to take care of yourself

• How to become a friend and mentor to yourself

• How to find what you need in this moment to move forward

• Fostering community through movement

If you enjoyed our conversation, make sure to check out Kelly's new book, The Joy of Movement

Connect with Kelly on social:

Instagram - @kellymariemcgonigal

Twitter - @kellymcgonigal

Website - kellymcgonigal.com

Books - kellymcgonigal.com/books

Connect with Jarod and Yancy on social, and attend a DEKA event:

-Jarod's Social: @jarod_cogswell

-Yancy's Social: @YancyCulp

-Race a DEKA Event: DEKA-FIT

SPONSOR

This episode of Spartan Up is brought to you by the EXOGEN ultrasound bone healing system. EXOGEN is a non-invasive treatment option that can help heal your broken bone in just 20 minutes a day in the comfort of your own home. If you or a loved one has broken a bone, talk to your doctor about EXOGEN. EXOGEN is indicated for the healing of nonunion fractures and for accelerating the healing of certain acute fractures, with no known contraindications. To learn more visit https://www.exogen.com/us/SPARTAN

SUBSCRIBE:

Apple Podcasts: http://bit.ly/SpartanUpShow

YouTube: http://bit.ly/SpartanUpYT

Spotify: https://open.spotify.com/show/1pYBkk1T684YQg7CmoaAZt

FOLLOW SPARTAN UP:

Spartan Up on Instagram: @spartanuppodcast

Spartan Up on Twitter: @SpartanUpPod

CREDITS:

Producer: Lake Watters

Host: Jarod Cogswell and Yancy Culp

Sr Producer: Marion Abrams

© 2021 Spartan

As a parent, as a warrior, as a veteran, as a human - what's the value of keeping a promise. What's the power of trust. What's the power of commitment. Today Scott Mann, one of the originators of "Task Force Pineapple" the volunteer movement of Veterans and others committed to keeping a promise to the men and women they worked with side by side in Afghanistan, joins Joe De Sena and retired Col. Tim Nye to talk about all this.

You can support task force pineapple at https://www.operationrecovery.org/

You can follow Scott Mann's Podcast "Rooftop Leadership" at https://www.rooftopleadership.com/podcast/

You can purchase Joe De Sena's Parenting book "10 Rules for Mental Toughness for Families"

https://www.spartan.com/10Rules

This episode of Spartan Up is brought to you by the EXOGEN ultrasound bone healing system. EXOGEN is a non-invasive treatment option that can help heal your broken bone in just 20 minutes a day in the comfort of your own home. If you or a loved one has broken a bone, talk to your doctor about EXOGEN. EXOGEN is indicated for the healing of nonunion fractures and for accelerating the healing of certain acute fractures, with no known contraindications. To learn more visit https://www.exogen.com/us/SPARTAN/

FOLLOW SPARTAN UP:

Spartan Up on Instagram https://www.instagram.com/spartanuppodcast/

Spartan Up on Twitter https://twitter.com/SpartanUpPod

CREDITS:

Producer – Marion Abrams, Madmotion, llc.

Host: Joe De Sena

Sefra Alexandra, Johnny Waite & Colonel Nye will be back soon, we miss them!

© 2021 Spartan

"...Weight loss is hard, you know? There's so much information out there telling you how you should live your life, to lose weight. So many fad diets, it's pretty hard to sift through. But I would say the most important thing, and running has also taught this to me, is you need to fuel your body for the life you live," says Kyle White, running enthusiast who has lost 185 pounds over the pandemic and through a grueling Eastern Canada winter.

Filling in for Johnny Waite while he's organizing Spartan races in Canada, guest Spartan Up Endurance series host Sarah Goldman talks with Kyle White about his amazing weight loss journey and how he has continued to push himself from being over 400 pounds to planning marathons. In this episode you'll learn about…

- Learning to like the challenges in fitness - Advantages of training in the winter - How to stay motivated and inspired - How losing weight leads to changes in other aspects of life - Having the necessary attitude for endurance, understanding what your body needs, and how it reacts

Kyle White is an inspiration for anyone who is looking to lose weight or reconnect to their love for running.

You can follow him on Instagram: @kylewhite92

SPONSOR This episode of Spartan Up is brought to you by the EXOGEN ultrasound bone healing system. EXOGEN is a non-invasive treatment option that can help heal your broken bone in just 20 minutes a day in the comfort of your own home. If you or a loved one has broken a bone, talk to your doctor about EXOGEN. EXOGEN is indicated for the healing of nonunion fractures and for accelerating the healing of certain acute fractures, with no known contraindications. To learn more visit https://www.exogen.com/us/SPARTAN

SUBSCRIBE: Apple Podcasts: http://bit.ly/SpartanUpShow YouTube: http://bit.ly/SpartanUpYT Spotify: https://open.spotify.com/show/1pYBkk1T684YQg7CmoaAZt

FOLLOW SPARTAN UP: Spartan Up on Instagram https://www.instagram.com/spartanuppodcast/ Spartan Up on Twitter https://twitter.com/SpartanUpPod

CREDITS: Producer: Lake Watters Hosts: Sarah Goldman, Johnny Waite Sr Producer: Marion Abrams

© 2021 Spartan

"When you exercise, your brain is receiving signals from your body that really tell you who you are and what you're capable of. So when we talk about exercise boosting confidence or being empowering, sometimes we think about it very abstractly, but I think about it very literally," says Kelly McGonigal, PhD. Kelly McGonigal is an award-winning Stanford lecturer, health psychologist, author, and public speaker. We continue our conversation, but this time about resilience relating to happiness and positivity. In this episode, you'll learn: • How feeling connected and having something to offer to your community builds compassion, happiness, and resilience • Why working out in a group is shown to be the best for improving your mood • Finding empowerment through exercise to figure out what you're capable of and to build resilience • Having pure intentions when coaching others • No matter how bad your day is going, anyone taking the time to listen to you may be having it worse, so show up for them! If you enjoyed our conversation, make sure to check out Kelly's new book, The Joy of Movement Connect with Kelly on social: Instagram - @kellymariemcgonigal Twitter - @kellymcgonigal Website - kellymcgonigal.com Books - kellymcgonigal.com/books Connect with Jarod and Yancy on social, and attend a DEKA event: -Jarod's Social: @jarod_cogswell -Yancy's Social: @YancyCulp -Race a DEKA Event: DEKA-FIT SPONSOR This episode of Spartan Up is brought to you by the EXOGEN ultrasound bone healing system. EXOGEN is a non-invasive treatment option that can help heal your broken bone in just 20 minutes a day in the comfort of your own home. If you or a loved one has broken a bone, talk to your doctor about EXOGEN. EXOGEN is indicated for the healing of nonunion fractures and for accelerating the healing of certain acute fractures, with no known contraindications. To learn more visit https://www.exogen.com/us/SPARTAN SUBSCRIBE: Apple Podcasts: http://bit.ly/SpartanUpShow YouTube: http://bit.ly/SpartanUpYT Spotify: https://open.spotify.com/show/1pYBkk1T684YQg7CmoaAZt FOLLOW SPARTAN UP: Spartan Up on Instagram: @spartanuppodcast Spartan Up on Twitter: @SpartanUpPod CREDITS: Producer: Lake Watters Host: Jarod Cogswell and Yancy Culp Sr Producer: Marion Abrams © 2021 Spartan