287: The Hidden Costs of Winging It in Your Design Business

In this episode, we unpack the hidden costs of winging it in your design business. Michele shares why flying by the seat of your pants can lead to burnout, missed opportunities, and financial messes. She dives into the power of intentional planning, strategic hiring, and clear marketing—all rooted in a strong, future-focused vision. If you're ready to stop guessing and start growing, this one's for you.

Topics Mentioned:

• Missed Opportunities

• Peace

• Process

• Being Intentional

Key Thoughts:

• When I was winging it, I realized there was a huge cost to me, to my peace, to my time, and certainly to my money. Michele Williams

• We're working on the wrong initiatives, the wrong plans, and things that might support us in the short term, but not in the long term. Michele Williams

• I would like to work with an intentionality on where I'm going, what I'm doing, who I'm doing with, and how I'm going to show up in the world, because that brings me peace. Michele Williams

• The goal here is to really be able to have an intentionality in what we are doing so that as we do it, we know that we are checking off those tasks and those goals that are moving us closer to the business that we want to become. Michele Williams

Contact Michele:

• Email: [email protected]

• Facebook: Scarlet Thread Consulting

• Instagram: @ScarletThreadATL

• Website: ScarletThreadConsulting.com

• LinkedIn: Michele Williams

References and Resources:

• Work with Me

• The Designers' Inner Circle - Become a Member Today

• CFO2Go

• Metrique Solutions

• How to Build, Manage, and Execute on a Business Strategy course beginning August 2025 sign up now!

• FREE Step-by-Step Guide to Mapping Your Business Growth