Most tradies think working more hours means more profit — but as Nathaniel from Whitelock Electrical discovered, it’s actually about working smarter.

In this episode, Nathaniel joins Ali, TSA’s Accounting Coach, to unpack how he turned his service-based electrical business into a well-oiled, profitable machine — without burning out himself or his team.

Together, they break down the key systems and habits that separate a busy business from a profitable one, including:

✅ The real meaning of efficiency (and how to measure it)

✅ Scheduling and capacity management that protect profit and your team

✅ How to use your financial data as a feedback loop — not a fear trigger

✅ The Shopping List Pricing System in action

✅ Why investing in systems, software, and coaching pays off

If you’re a tradie trying to juggle the tools, quotes, and cash flow — this episode will help you find your rhythm, protect your margins, and scale with confidence.

🎧 Tune in to hear how small operational tweaks can create big financial wins.

_____________________________________________Trade business growth, tradie success, business efficiency for tradies, electrical business systems, pricing for tradies, Shopping List Pricing System, cost of operations, profitability in trades, grow your trade business, time freedom for tradies, service-based trades, Tradies Success Academy podcast, tradie coaching, operations and systems, business coaching for electricians.