The Insurance Buzz

“No one is coming to save you. You’re the one kicking through walls, making shit happen.”  Michael Weaver

What’s in this episode:
If you’re waiting for someone to fix your business or hand you success—stop. In this episode, we sit down with Erin Kirk to get real about what it actually takes to lead in today’s insurance game. We talk hiring red flags, how to recruit the right people, why energy and culture matter more than ever, and the mindset shift that separates the top 1% from everyone else. This is for the agents who are tired of waiting, ready to pivot, and serious about building something that lasts. No fluff—just what works.

[00:00] Intro: “No one is coming to save you.”
[02:00] The one word every leader needs to master: Pivot
[05:00] What truly motivates a candidate? Hint: It’s not always money
[09:30] Red flags in recruiting—and how to find the right people
[13:00] Why multi-line is a non-negotiable moving forward
[16:00] Full-ass effort: The mindset that separates top producers
[20:00] What top agents are doing differently (and why it works)
[24:00] The power of environment, energy, and music in agency culture
[28:00] Why your team can’t help you if you won’t speak up
[31:00] The real reason most agents stall (and how to break through)

CONNECT WITH ERIN:
https://www.facebook.com/AgentsofD17?mibextid=wwXIfr&mibextid=wwXIfr
https://www.instagram.com/agentsofd17?igsh=Y2k5aGMwajR3MmJi

RESOURCES + LINKS
Watch the full episode on YouTube: HERE

NEW BOOK: "Quote 3: How to Make Multiple 6 Figures in Any Sales Organization"
Transform your sales with proven strategies that have helped achieve massive success. 🎯 Don’t wait—get your copy today and start earning multiple six figures!
👉 Order HERE

FREE TRIAL: Join Thousands of Successful Insurance Agents
Discover the strategies that have helped agents achieve over $200 million in sales. Start your journey today with a FREE 7-Day Demo of Weaver Sales Academy!
👉 TRY NOW

TEXT ME: Text "BUZZ" to (816) 727-7610 to chat directly with Michael

FOLLOW:
Website: https://www.weaversa.com
Linkedin: https://www.linkedin.com/in/michaelweaverwsa/
Youtube: https://www.youtube.com/@michaelweavertraining?sub_confirmation=1
Facebook: https://www.facebook.com/themichaelweaver
Instagram: https://www.instagram.com/_michaelweaver_/

Agency Coach AI - BOOK A DEMO
Stop guessing. Start closing.
24/7 AI coaching with real-time grading, role-plays, and feedback your producers actually use.

TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot.  Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
 https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

“This system helped us go from checking boxes to pulling big levers.” Courtney Weaver

What’s in this episode:

In this episode of The Insurance Buzz, Michael and Courtney Weaver pull back the curtain on the exact weekly structure that increased their productivity by 40%—without adding more hours. If you’ve ever ended the day feeling “busy but not productive,” this is your wake-up call. The Weavers share how daily themes, clear priorities, and vision-focused leadership can transform your agency from chaos to momentum. Whether you’re brand new or 10 years in, this system helps you work on the right things at the right time—with less stress and more clarity.

[00:00] Intro: “You’re a creature of habit—structure your space for success”

[02:00] Why we switched from multitasking to themed days

[04:30] The single question that changed how we run our weeks

[06:00] Our exact themed week (Mon–Fri breakdown)

[09:00] The 5 core themes every agency should focus on

[12:00] Leading your team with clarity—not chaos

[15:00] Sales, recruiting, marketing—how to theme them

[19:00] The power of getting outside your office

[21:00] Reverse engineering your dream week

💰 Special Offer for Buzz Listeners

Ready to master life insurance conversations and start closing like a 6-figure producer?

As a listener of The Insurance Buzz, you get exclusive access to the 6-Figure Life Insurance Producer Program — the exact system we use to train top-producing agents.

🎯 Learn how to:

• Confidently lead budget conversations
• Close high-premium life policies
• Build trust without sounding salesy

Use code THEBUZZ at checkout to save $800 instantly.

👉 👉 Enroll now and start closing more life HERE

RESOURCES + LINKS

Watch the full episode on YouTube: HERE

NEW BOOK: "Quote 3: How to Make Multiple 6 Figures in Any Sales Organization" Transform your sales with proven strategies that have helped achieve massive success. 🎯 Don’t wait—get your copy today and start earning multiple six figures!

👉 Order HERE

FREE TRIAL: Join Thousands of Successful Insurance Agents
Discover the strategies that have helped agents achieve over $200 million in sales. Start your journey today with a FREE 7-Day Demo of Weaver Sales Academy! 

👉 TRY NOW

TEXT ME: Text "BUZZ" to (816) 727-7610 to chat directly with Michael

FOLLOW

Website: https://www.weaversa.com

Linkedin: https://www.linkedin.com/in/michaelweaverwsa/

Youtube: https://www.youtube.com/@michaelweavertraining?sub_confirmation=1

Facebook: https://www.facebook.com/themichaelweaver

Instagram: https://www.instagram.com/_michaelweaver_/

Agency Coach AI - BOOK A DEMO
Stop guessing. Start closing.
24/7 AI coaching with real-time grading, role-plays, and feedback your producers actually use.

TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot.  Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
 https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

“When you win on price, you lose on price.” Michael Weaver 

What’s in this episode:

Progressive might be winning on price in Q1 of 2025—but that doesn’t mean you have to lose. In this solo episode, Michael Weaver gives you a no-bs breakdown of how to handle aggressive market shifts and stop bleeding business to competitors. He covers the three things every agency should do right now: track what’s really happening with your book, master your value pitch to retain and convert, and implement a win-back strategy that brings business back through the door. Whether you’re losing to Progressive, Geico, or anyone else—it’s time to stop complaining and start controlling what you can control.

• [00:00] Intro “Focus on what you can control”
• [01:00] Progressive is winning on price—but what can you do?
• [02:30] Step 1: Analyze the data (not your feelings)
• [06:30] What kind of customers are you actually losing?
• [07:45] Step 2: Master your value pitch (for both clients & prospects)
• [12:00] Step 3: Implement a win-back strategy
• [14:30] “You can’t force people to buy—but you can make it hard to say no”
• [16:30] Why attitude is your ultimate competitive advantage

Struggling to Compete with Lower Rates?
You don’t need lower prices—you need a stronger approach.

Get a FREE sneak peek with a 7-day demo of Weaver Sales Academy and see the exact strategies agents use to retain more clients, win back lost business, and sell confidently—even when competitors are cheaper.

In this limited demo, you'll get access to see:
 ✔️ Value-based sales strategies that shift focus away from price
 ✔️ Retention and win-back techniques you can use immediately
 ✔️ A preview of the methods that helped agents drive over $200M in sales

👉 Claim your free 7-day demo now and start selling smarter. HERE

RESOURCES + LINKS

💰 Special Offer for Buzz Listeners

Ready to master life insurance conversations and start closing like a 6-figure producer?

As a listener of The Insurance Buzz, you get exclusive access to the 6-Figure Life Insurance Producer Program — the exact system we use to train top-producing agents.

🎯 Learn how to:

• Confidently lead budget conversations
• Close high-premium life policies
• Build trust without sounding salesy

Use code THEBUZZ at checkout to save $800 instantly.

Watch the full episode on YouTube: HERE

NEW BOOK: "Quote 3: How to Make Multiple 6 Figures in Any Sales Organization"
Transform your sales with proven strategies that have helped achieve massive success. 🎯 Don’t wait—get your copy today and start earning multiple six figures!

👉 Order HERE

FREE TRIAL: Join Thousands of Successful Insurance Agents
Discover the strategies that have helped agents achieve over $200 million in sales. Start your journey today with a FREE 7-Day Demo of Weaver Sales Academy! 

👉 TRY NOW

TEXT ME

Text "BUZZ" to (816) 727-7610 to chat directly with Michael

FOLLOW

Website: https://www.weaversa.com

Linkedin: https://www.linkedin.com/in/michaelweaverwsa/

Youtube: https://www.youtube.com/@michaelweavertraining?sub_confirmation=1

Facebook: https://www.facebook.co

Agency Coach AI - BOOK A DEMO
Stop guessing. Start closing.
24/7 AI coaching with real-time grading, role-plays, and feedback your producers actually use.

TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot.  Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
 https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

“Sales is solving problems — and you don’t get to do that if you never call them back.”  Michael Weaver 

What’s in this episode:

In this solo episode, Michael Weaver breaks down the real reason most insurance professionals lose sales — poor follow-up. If you’ve ever sent a quote and never heard back, or felt like reaching out again might make you seem pushy, this episode is your wake-up call. Michael shares proven follow-up strategies used by top-producing agencies, including the 48-hour rule, the 20-day new lead cadence, and how to stay persistent without being annoying. This episode isn’t just about follow-up — it’s about taking control of the sales conversation, closing with confidence, and becoming a professional who clients trust and remember.

[00:00] Intro: “There is no sale unless you follow up”

[01:00] Walt Disney and the 302 banks – a story on persistence

[02:30] Two agency strategies: which one wins?

[06:45] Why most follow-up fails: lack of consistency

[07:50] The 48-Hour Rule (and why it works)

[10:30] How to text, call, and convert like a pro

[11:30] “What sale are you blowing?” – a reality check

[12:00] The mindset that separates closers from quitters

💰 Special Offer for Buzz Listeners

Ready to master life insurance conversations and start closing like a 6-figure producer?

As a listener of The Insurance Buzz, you get exclusive access to the 6-Figure Life Insurance Producer Program — the exact system we use to train top-producing agents.

🎯 Learn how to:

• Confidently lead budget conversations
• Close high-premium life policies
• Build trust without sounding salesy

Use code THEBUZZ at checkout to save $800 instantly.

👉 👉 Enroll now and start closing more life HERE

RESOURCES + LINKS

Watch the full episode on YouTube: HERE

NEW BOOK: "Quote 3: How to Make Multiple 6 Figures in Any Sales Organization"
Transform your sales with proven strategies that have helped achieve massive success. 🎯 Don’t wait—get your copy today and start earning multiple six figures!

👉 Order HERE

FREE DEMO: Join Thousands of Successful Insurance Agents
Discover the strategies that have helped agents achieve over $200 million in sales. Start your journey today with a FREE 7-Day Demo of Weaver Sales Academy! 

👉 TRY NOW

TEXT ME: Text "BUZZ" to (816) 727-7610 to chat directly with Michael

FOLLOW

Website: https://www.weaversa.com

Linkedin: https://www.linkedin.com/in/michaelweaverwsa/

Youtube: https://www.youtube.com/@michaelweavertraining sub_confirmation=1

Facebook: https://www.facebook.com/themichaelweaver

Instagram: https://www.instagram.com/_michaelweaver_/

Agency Coach AI - BOOK A DEMO
Stop guessing. Start closing.
24/7 AI coaching with real-time grading, role-plays, and feedback your producers actually use.

TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot.  Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
 https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

“You’re not just hiring talent—you’re avoiding turnover.”  Fletcher Wimbush 

What’s in this episode:

Bad hires cost you time, energy, and money—and they’re more common than you think. In this episode of The Insurance Buzz, Michael and Courtney Weaver sit down with Fletcher Wimbush, CEO of Discovered, to break down the biggest red flags in hiring and how to spot them early. From skipping structured interviews to ignoring personality mismatches, Fletcher shares the exact system top agencies use to avoid bad hires and build high-performing teams. Plus, you’ll hear Fletcher break down Michael and Courtney’s own DISC and performance results—with surprising insights into how their personalities impact leadership and hiring.

[00:00] Intro: “We need to break up” — hiring regrets and red flags

[01:30] Who’s really crushing your hiring process

[04:00] The 80% disqualification rule (and why that’s a good thing)

[07:30] Where to place assessments in your hiring funnel

[11:00] The power of a video interview (and why phone interviews are out)

[14:00] How to spot a bad fit in 7 minutes or less

[21:00] Why structured interviews protect you from bad hires

[26:00] DISC breakdown: Michael vs. Courtney

[36:30] “Put people in boxes” – how to use DISC in real-time

[44:30] Smart hiring = knowing both personality and skill

RESOURCES FROM TODAY'S EPISODE:

• Website: https://discovered.ai/
• Hiring Academy: https://www.discoveredats.com/hiring-academy/
  Coupon Code: hirebetter – Use this when signing up for the FACT-Driven Hiring System to save!
• Ultimate FREE Hiring Assistant: Try it here   Hiring Expert GPT  🎥 Watch it in Action Here 

RESOURCES + LINKS

Watch the full episode on YouTube: HERE

FREE TRIAL: Join Thousands of Successful Insurance Agents
Discover the strategies that have helped agents achieve over $200 million in sales. Start your journey today with a FREE 7-Day Demo of Weaver Sales Academy! 

👉 TRY NOW

TEXT ME

Text "BUZZ" to (816) 727-7610 to chat directly with Michael

FOLLOW

Website: https://www.weaversa.com

Linkedin: https://www.linkedin.com/in/michaelweaverwsa/

Youtube: https://www.youtube.com/@michaelweavertraining?sub_confirmation=1

Facebook: https://www.facebook.com/themichaelweaver

Instagram: https://www.instagram

Agency Coach AI - BOOK A DEMO
Stop guessing. Start closing.
24/7 AI coaching with real-time grading, role-plays, and feedback your producers actually use.

TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot.  Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
 https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

“If you have a product or a service that you genuinely believe solves a problem, you are selfish if you do not sell it.”  Courtney Weaver 

What’s in this episode:

In this episode of The Insurance Buzz, Michael and Courtney Weaver break down the biggest reasons insurance agents (and sales pros in general) feel salesy, pushy, or sleazy during their conversations. From ditching the features-and-benefits script to learning how to ask powerful, problem-solving questions, this episode is packed with mindset shifts, tactical takeaways, and raw personal stories that challenge everything you think you know about selling. Whether you're in life, auto, or home insurance — or any form of sales — this conversation will leave you feeling empowered, clear, and ready to close with confidence.

[00:00] Introduction: do you feel pushy in your sales

[00:01] “Ignorance is bliss — why beginner’s luck works in sales”

[02:30] Why features and benefits kill the sale

[04:10] The real reason you feel pushy (hint: you’re not asking questions)

[06:50] Educate, don’t sell — how to empower buyers

[09:30] Why making it about YOU repels clients

[11:00] Desperate energy never closes the deal

[12:45] “Money is a myth” — Michael’s truth bomb

[14:00] Selling is service — the mindset shift that changes everything

[16:30] Why quoting $100 more shouldn’t scare you

Unlock More Life Insurance Sales — No New Leads Needed

Join Michael Weaver for a 60-minute, tactical training to turn your current book into life insurance sales — fast.

 ✔️ Convert service calls into sales
 ✔️ Know exactly what to say and when
 ✔️ Close confidently without feeling pushy

📅 April 17 @ 12 PM CST
 🎯 No fluff. Just a proven system that works.

👉 Reserve your free spot now.

RESOURCES + LINKS

Watch the full episode on YouTube: HERE

NEW BOOK: "Quote 3: How to Make Multiple 6 Figures in Any Sales Organization"

Transform your sales with proven strategies that have helped achieve massive success. 🎯 Don’t wait—get your copy today and start earning multiple six figures!

👉 Order HERE

Join Thousands of Successful Insurance Agents
Discover the strategies that have helped agents achieve over $200 million in sales. Start your journey today with a FREE 7-Day Demo of Weaver Sales Academy! 

👉 TRY NOW

TEXT ME

Text "BUZZ" to (816) 727-7610 to chat directly with Michael

FOLLOW

Website: https://www.weaversa.com

Linkedin: https://www.linkedin.com/in/michaelweaverwsa/

Youtube: https://www.youtube.com/@michaelweavertraining?sub_confirmation=1

Facebook: https://www.facebook.com/themichaelweaver

Instagram: https://www.instagram.com/_michaelweaver_/

Agency Coach AI - BOOK A DEMO
Stop guessing. Start closing.
24/7 AI coaching with real-time grading, role-plays, and feedback your producers actually use.

TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot.  Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
 https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

"For so long I believed I had to write million-dollar policies… but peace started when I stopped chasing plastic trophies."  Tyler Rutledge

What’s in this episode:

In this raw and powerful episode of The Insurance Buzz, Michael and Courtney sit down with agent Tyler Rutledge, who shares what it really looks like to hit rock bottom—then come back stronger with more clarity, purpose, and peace than ever before.

Tyler opens up about a brutally honest end to his year with no growth, no bonus, and no motivation. But instead of giving up, he decided to reset. What followed was a journey of empowering his team, rebuilding daily disciplines, and shifting from performance-based validation to purpose-driven leadership.

If you’ve ever felt stuck, burnt out, or lost in the noise of the industry, this episode is for you. You’ll walk away with encouragement, tangible frameworks, and the inspiration to reclaim the mission behind your business and life.

[00:00:00] – Intro: Tyler’s raw honesty: “I was a disaster at the end of last year.”

[00:01:45] – How the 30 Life in 5 Challenge changed everything

[00:03:00] – Empowering team members to lead and win

[00:05:15] – Preparing vs. winging it—what made the difference

[00:07:00] – Changing behaviors that changed the business

[00:09:30] – Why peace—not growth—is the ultimate goal

[00:15:00] – Losing identity in the business and how to reset

[00:22:00] – How Tyler defines peace, fulfillment, and showing up

[00:31:00] – Parenting, pressure, and being your best at home

[00:37:00] – Gratitude, failure, and what really matters in leadership

[00:40:00] – Final message: If you feel hopeless, don’t quit—reset

Connect with Tyler

📲 Instagram: @tylerrutledge

RESOURCES + LINKS

Watch the full episode on YouTube: HERE

NEW BOOK: "Quote 3: How to Make Multiple 6 Figures in Any Sales Organization"

Transform your sales with proven strategies that have helped achieve massive success. 🎯 Don’t wait—get your copy today and start earning multiple six figures!

👉 Order HERE

Join Thousands of Successful Insurance Agents
Discover the strategies that have helped agents achieve over $200 million in sales. Start your journey today with a FREE 7-Day Demo of Weaver Sales Academy! 

👉 TRY NOW

TEXT ME

Text "BUZZ" to (816) 727-7610 to chat directly with Michael

FOLLOW

Website: https://www.weaversa.com

Linkedin: https://www.linkedin.com/in/michaelweaverwsa/

Youtube: https://www.youtube.com/@michaelweavertraining?sub_confirmation=1

Facebook: https://www.facebook.com/themichaelweaver

Instagram: https://www.instagram.com/_michaelweaver_/

Agency Coach AI - BOOK A DEMO
Stop guessing. Start closing.
24/7 AI coaching with real-time grading, role-plays, and feedback your producers actually use.

TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot.  Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
 https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

"If you just followed this plan for 30 days, you'd see massive results."  Michael Weaver

What’s in this episode:

In this solo episode of The Insurance Buzz, Michael Weaver breaks down a full-day productivity blueprint designed for insurance sales professionals—using ChatGPT as a neutral coach. Whether you're brand new in the business or trying to get back to structure and focus, Michael outlines a time-blocked schedule that balances self-development, prospecting, follow-up, appointments, and marketing.

You'll learn how to structure your day hour by hour, what tasks matter most, and how to eliminate distractions and excuses. From mindset prep and morning routines to daily scoreboards and closing rituals, this is your step-by-step plan to increase sales, stay consistent, and hit your income goals.

[00:00:00] – Introduction:The truth about time blocking (it doesn’t work unless you do)

[00:00:45] – Michael removes his own bias—and asks ChatGPT to build the perfect day

[00:01:30] – The full time-blocked schedule starts: morning mindset, goals, and training

[00:03:00] – The most important 3-hour block of the day: prime prospecting time

[00:05:30] – How to structure your lunch, client appointments, and mental resets

[00:07:00] – Why social media and email should come last in your day

[00:08:00] – Bonus tips from ChatGPT: Protect your morning, track everything

[00:10:00] – Michael breaks down why self-development must come first

[00:12:00] – Discipline > time: The real reason people don’t succeed

[00:13:00] – Final challenge: Try this for 30 days and track your results

Courtney’s Prior Episode:

322. How to Make Insurance Social Media Content That Doesn't Suck 

RESOURCES + LINKS

Watch the full episode on YouTube: HERE

NEW BOOK: "Quote 3: How to Make Multiple 6 Figures in Any Sales Organization"

Transform your sales with proven strategies that have helped achieve massive success. 🎯 Don’t wait—get your copy today and start earning multiple six figures!

👉 Order HERE

Join Thousands of Successful Insurance Agents
Discover the strategies that have helped agents achieve over $200 million in sales. Start your journey today with a FREE 7-Day Demo of Weaver Sales Academy! 

👉 TRY NOW

TEXT ME

Text "BUZZ" to (816) 727-7610 to chat directly with Michael

FOLLOW

Website: https://www.weaversa.com

Linkedin: https://www.linkedin.com/in/michaelweaverwsa/

Youtube: https://www.youtube.com/@michaelweavertraining?sub_confirmation=1

Facebook: https://www.facebook.com/themichaelweaver

Instagram: https://www.instagram.com/_michaelweaver_/

Agency Coach AI - BOOK A DEMO
Stop guessing. Start closing.
24/7 AI coaching with real-time grading, role-plays, and feedback your producers actually use.

TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot.  Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
 https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

"I’m not chasing leads for today—I’m planting seeds for six months or a year from now." – Ryan Underhill

What’s in this episode:

What does it take to build a thriving $5.2M agency in the toughest market insurance agents have seen in years? In this episode of The Insurance Buzz, Michael and Courtney Weaver sit down with agency owner Ryan Underhill, who’s done just that—growing his book by over $3.5 million in just 2.5 years, while others struggled to survive.

Ryan shares his blueprint for sustainable growth: relationship-first sales, community branding, disciplined daily activity, and refusing to chase low-value leads. From building a business on local trust to training his team to lead with value, this episode is a deep dive into what actually works—and what doesn’t—in today’s insurance landscape.

Whether you're starting from scratch, rebuilding, or ready to scale, this episode is packed with real-world insight and inspiration.

 [00:00:00] – Introduction: Ryan Underhill: $5.2M in 2.5 years
 [00:01:35] – Growing through a hard market: What worked
 [00:03:20] – Community over cold leads: How Ryan built trust
 [00:06:45] – Why consistency wins (even when it’s boring)
 [00:08:40] – What 40% of Ryan’s business has in common
 [00:12:00] – Long-game thinking: Planting seeds, not chasing leads
 [00:16:20] – Coaching, not control: How he leads his team
 [00:18:50] – Why scripting fails if your team lacks confidence
 [00:21:15] – Final thoughts: Build the business you’d want to buy

If you’re serious about growing a profitable agency—especially in a challenging market—Ryan’s blueprint proves that relationships, community, and consistency still work.

✅ Want help implementing? Text Michael at (816) 727-7610 and ask for the FREE “7 Day Demo”             

✅ Share this episode with a fellow agent who’s tired of chasing dead leads.
✅ Rate & review the podcast to help us keep bringing real conversations to the industry.

Connect with Ryan Underhill:

Facebook: https://www.facebook.com/UnderhillAgency
Instagram: @unrealagency

RESOURCES + LINKS

Watch the full episode on YouTube: HERE

NEW BOOK: "Quote 3: How to Make Multiple 6 Figures in Any Sales Organization"

Transform your sales with proven strategies that have helped achieve massive success. 🎯 Don’t wait—get your copy today and start earning multiple six figures!

👉 Order HERE

Join Thousands of Successful Insurance Agents
Discover the strategies that have helped agents achieve over $200 million in sales. Start your journey today with a FREE 7-Day Demo of Weaver Sales Academy! 

👉 TRY NOW

TEXT ME

Text "BUZZ" to (816) 727-7610 to chat directly with Michael

FOLLOW

Website: https://www.weaversa.com

Linkedin: https://www.linkedin.com/in/michaelweaverwsa/

Youtube: https://www.youtube.com/@michaelweavertraining?sub_confirmation=1

Facebook: https://www.facebook.com/themichaelweaver

Instagram: https://www.instagram.com/_michaelweaver_/

Agency Coach AI - BOOK A DEMO
Stop guessing. Start closing.
24/7 AI coaching with real-time grading, role-plays, and feedback your producers actually use.

TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot.  Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
 https://www.weaversa.com

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"Most of the time, the only thing separating you from your competitor is your willingness to have the conversation."  Michael Weaver 

What’s in this episode:

In this episode of The Insurance Buzz, Michael Weaver shares a powerful real-world story of a friend who chose the most expensive homeowners insurance quote—over $800 more—and why.

Michael breaks down the three reasons that customer gladly paid more: education, speed, and service. He explains how showing up, educating, and quoting your absolute best policy every time is how you differentiate yourself in a market full of similar products. This episode is a must-listen for any agent relying on email-only quotes and struggling with low closing ratios.

If you want to sell more policies, build better relationships, and retain customers for life, this story will show you how

[00:00:00] – Intro: Why someone would choose the most expensive quote

[00:01:20] – The quote experience: 3 agents, 3 different approaches

[00:03:00] – The power of conversation and fast follow-up

[00:04:45] – Why the customer chose the $800 higher quote

[00:07:00] – What really matters to customers during a claim

[00:09:30] – Why quoting your best policy every time is a non-negotiable

[00:11:45] – What kind of clients you attract when you lead with value

[00:13:30] – Final thoughts: Your job is to build trust and protect people

📞 Want to close more policies—even if your quote isn’t the cheapest?

✅ Start by quoting your best policy every time
✅ Take the time to educate your prospects
✅ Follow up fast, be different, and build relationships

💬 Have a story like this to share or need help implementing this approach in your agency? Text Michael at (816) 727-7610

RESOURCES + LINKS

Watch the full episode on YouTube: HERE

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TEXT ME

Text "BUZZ" to (816) 727-7610 to chat directly with Michael

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TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot.  Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
 https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver