The Insurance Buzz

"I would rather be consistently good than occasionally great—any day of the week!"  -Jake Gerdes

What’s in this episode:

Taking over an agency is a significant opportunity, but growing it into a high-performing sales operation comes with challenges that most agents don’t expect. In this episode of The Insurance Buzz, Michael and Courtney Weaver sit down with Jake Gerdes, one of the top new agents in the country, to discuss how he transitioned from handling service to building a strong sales team.

Jake shares the biggest lessons from his first year in agency ownership, the strategies that helped him shift to a sales-focused model, and how his team consistently converts service calls into new sales opportunities. He breaks down why agency owners need to move out of service as soon as possible, the 90-day plan that helped him transform his agency, and how his team follows up to increase conversions. Whether you are starting an agency or looking to scale, this episode provides real insights to help you grow efficiently.

[00:00:00] – Introduction: Jake Gerdes on growing from service to sales in 90 days

[00:01:00] – Why taking over a book of business isn’t what agents expect

[00:02:00] – How Jake handled the overwhelming service demands on day one

[00:03:00] – The first hires every agency owner should make

[00:05:00] – How Jake built a team structure that eliminated service issues

[00:07:00] – The 90-day training plan that turned his team into a sales machine

[00:09:00] – Jake’s follow-up system that increased life insurance sales

[00:12:00] – The biggest mistakes new agency owners make

[00:15:00] – Social media strategies that generate real leads

[00:18:00] – How Jake balances marketing, sales, and agency leadership

[00:22:00] – What he wishes he knew before becoming an agent

📲 Connect with Jake Gerdes:

🔹 LinkedIn: Jake Gerdes\

RESOURCES + LINKS

Watch the full episode on YouTube: HERE

NEW BOOK: "Quote 3: How to Make Multiple 6 Figures in Any Sales Organization"
Transform your sales with proven strategies that have helped achieve massive success. 🎯 Don’t wait—get your copy today and start earning multiple six figures!

👉 Order HERE

Join Thousands of Successful Insurance Agents
Discover the strategies that have helped agents achieve over $200 million in sales. Start your journey today with a FREE 7-Day Demo of Weaver Sales Academy! 

👉 TRY NOW

TEXT ME

Text "BUZZ" to (816) 727-7610 to chat directly with Michael

FOLLOW

Website: https://www.weaversa.com

Linkedin: https://www.linkedin.com/in/michaelweaverwsa/

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Facebook: https://www.facebook.com/themichaelweaver

Instagram: https://www.instagram.com/_michaelweaver_/

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TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot.  Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
 https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

"It’s not your job to convince someone they need protection. It’s your job to ask great questions and figure out what’s important to the customer."  Michael Weaver 

What’s in this episode:

In this episode of The Insurance Buzz, Michael Weaver shares the exact word track and script you can use today to sell more short-term disability insurance. Based on his proven Debt Payment Protector Plan strategy, this conversation walks you through how to position disability insurance in a way that connects emotionally with clients, gets them talking, and makes closing simple.

Michael explains how to introduce the concept, the exact questions to ask, and how to guide your prospect to vocalize why it matters to protect their debt payments if they’re injured and unable to work. Whether you’re talking to homeowners, renters, or anyone with car loans or monthly obligations, this simple script will help you close more policies and create value for your customers.

[00:00:00] – Introduction: The strategy that helps agents sell more short-term disability today

[00:01:00] – How to introduce the "Debt Payment Protector Plan" to prospects

[00:02:30] – The exact word track to get the prospect emotionally invested

[00:04:30] – Why qualifying the lead is more important than trying to convince them

[00:05:30] – Asking about current debt payments and walking them through the solution

[00:07:00] – How to use this approach on every client with debt or monthly obligations

RESOURCES + LINKS

Watch the full episode on YouTube: HERE

NEW BOOK: "Quote 3: How to Make Multiple 6 Figures in Any Sales Organization"

Transform your sales with proven strategies that have helped achieve massive success. 🎯 Don’t wait—get your copy today and start earning multiple six figures!

👉 Order HERE

Join Thousands of Successful Insurance Agents
Discover the strategies that have helped agents achieve over $200 million in sales. Start your journey today with a FREE 7-Day Demo of Weaver Sales Academy! 

👉 TRY NOW

TEXT ME

Text "BUZZ" to (816) 727-7610 to chat directly with Michael

FOLLOW

Website: https://www.weaversa.com

Linkedin: https://www.linkedin.com/in/michaelweaverwsa/

Youtube: https://www.youtube.com/@michaelweavertraining?sub_confirmation=1

Facebook: https://www.facebook.com/themichaelweaver

Instagram: https://www.instagram.com/_michaelweaver_/

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TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot.  Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
 https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

"Good things don’t come to those who wait. They come to those who plan, prepare, and execute." — Bryan Smith

What’s in this episode:

In this powerful and personal episode of The Insurance Buzz, Michael Weaver sits down with top agent Bryan Smith for a raw conversation about ego, success, faith, and redefining what truly matters in life and business. Bryan shares his story of chasing influence and recognition, only to realize the cost of that pursuit.

They dive into the role ego plays in the insurance industry, the lessons Bryan learned from rebuilding his network, and how he's now focused on impact, faith, and legacy. From prophetic moments to running prison ministries, Bryan reveals how his purpose shifted far beyond sales awards and plaques.

This episode is a must-listen for any agent chasing "success" but wondering what it’s really all for—and ready to explore what it means to find deeper meaning and purpose in the pursuit. It’s a conversation about shifting your focus from accolades to impact, from ego to legacy, and redefining what truly matters in both business and life.

[00:00:00] – Introduction and Bryan’s journey into agency ownership

[00:02:00] – Ego, divorce, and chasing recognition

[00:07:00] – The prophetic moments that shifted Bryan’s purpose

[00:10:00] – The story behind “Call Bryan Smith” and building brand influence

[00:13:00] – Prison ministry and finding true impact

[00:17:00] – Why ego and social currency nearly cost him everything

[00:20:00] – Bryan’s honest take on awards, recognition, and what matters most

[00:25:00] – Player of the Game program—how it grew into community impact

[00:30:00] – The myth of "If I can do it, anybody can"

[00:36:00] – The truth behind sales clichés and fake inspiration

[00:42:00] – Final thoughts: Why Bryan walked away from the spotlight

Connect with Bryan Smith

🔗 LinkTree: linktr.ee/callbryansmith
 📱 Facebook: Bryan Smith
 📸 Instagram: @callbryansmith

RESOURCES + LINKS

Watch the full episode on YouTube: HERE

NEW BOOK: "Quote 3: How to Make Multiple 6 Figures in Any Sales Organization"
Transform your sales with proven strategies that have helped achieve massive success. 🎯 Don’t wait—get your copy today and start earning multiple six figures!

👉 Order HERE

Join Thousands of Successful Insurance Agents
Discover the strategies that have helped agents achieve over $200 million in sales. Start your journey today with a FREE 7-Day Demo of Weaver Sales Academy! 

👉 TRY NOW

TEXT ME

Text "BUZZ" to (816) 727-7610 to chat directly with Michael

FOLLOW

Website: https://www.weaversa.com

Linkedin: https://www.linkedin.com/in/michaelweaverwsa/

Youtube: https://www.youtube.com/@michaelweavertraining?sub_confirmation=1

Facebook: https://www.facebook.com/themichaelweaver

Instagram: https://www.instagram.com/_michaelweaver_/

Agency Coach AI - BOOK A DEMO
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TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot.  Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
 https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

Catch the Full Webinar & Exclusive Bonuses!

🎥 Watch the full webinar and get your FREE downloads HERE
💰 Save $1000 on enrollment with code "WEAVER"
🚀 Cohort starts March 21st—don’t miss your chance to join!

Take action today and invest in the strategies that will transform your agency. Click the link and start now!

What’s in this episode:

Google Ads can be one of the most effective tools for generating commercial insurance leads, but only if they are set up and managed correctly. Here is a sneak peek of part of our most popular webinar where Michael and Josh Monen break down the key factors that make or break a Google Ads campaign for insurance agencies. Josh shares the most common mistakes agents make, including poor targeting, ineffective landing pages, and failing to track conversions properly. They discuss why most agencies overspend on ads without seeing results and how small adjustments can significantly lower cost per lead.

Josh explains why following up with leads quickly is just as important as generating them and how choosing the right commercial insurance niches can make a campaign far more profitable. If you want to catch the rest of the webinar and get the full strategy, click the link above to access the full training and free downloads.

[00:00:00] – Introduction: The goal is lowering lead costs

[00:01:00] – Case study: How an agency cut lead costs from $900 to $100

[00:02:00] – Why agencies struggle with Google Ads and what to fix first

[00:03:00] – How landing pages impact ad conversions and costs

[00:04:00] – Google Ads is a game—here’s how to win

[00:05:00] – The four-step system to generate consistent commercial leads

📲 Connect with Josh: 

🔹 LinkedIn: https://www.linkedin.com/in/joshuamonen/

RESOURCES + LINKS

Watch the full episode on YouTube: HERE

NEW BOOK: "Quote 3: How to Make Multiple 6 Figures in Any Sales Organization"
Transform your sales with proven strategies that have helped achieve massive success. 🎯 Don’t wait—get your copy today and start earning multiple six figures!

👉 Order HERE

Join Thousands of Successful Insurance Agents
Discover the strategies that have helped agents achieve over $200 million in sales. Start your journey today with a FREE 7-Day Demo of Weaver Sales Academy! 

👉 TRY NOW

TEXT ME

Text "BUZZ" to (816) 727-7610 to chat directly with Michael

FOLLOW

Website: https://www.weaversa.com

Linkedin: https://www.linkedin.com/in/michaelweaverwsa/

Youtube: https://www.youtube.com/@michaelweavertraining?sub_confirmation=1

Facebook: https://www.facebook.com/themichaelweaver

Instagram: https://www.instagram.com/_michaelweaver_/

Agency Coach AI - BOOK A DEMO
Stop guessing. Start closing.
24/7 AI coaching with real-time grading, role-plays, and feedback your producers actually use.

TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot.  Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
 https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

"Nine months into agency ownership, and it’s nothing like what I was told it would be." – Will Plauché

What’s in this episode:

Starting an insurance agency from scratch is one of the hardest yet most rewarding challenges an entrepreneur can take on. In this episode of The Insurance Buzz, Michael and Courtney Weaver sit down with Will Plauché, a nine-month agency owner who is already leading auto growth in his market. Will shares the biggest lessons, unexpected challenges, and mindset shifts he has experienced since launching his agency.

He breaks down why agency ownership is nothing like what people say, the financial reality of starting from scratch, how he is scaling with limited resources, and the biggest mistake new agents make when transitioning from producer to owner. Whether you are considering agency ownership or already in the trenches, this episode is packed with insights to help you grow and succeed.

[00:00:00] – Introduction Welcome Will Plauché: Nine months into agency ownership

[00:02:00] – Why starting an agency is harder than anyone tells you

[00:03:00] – The biggest shock moving from producer to owner

[00:05:00] – How Will is leading auto growth in a tough market

[00:07:00] – Why lifestyle inflation kills agency owners before they even start

[00:09:00] – The importance of surrounding yourself with the right mentors

[00:12:00] – Sales training is non-negotiable: Why most agents fail

[00:15:00] – Why customer relationships are more important than ever

[00:18:00] – Building an agency culture that attracts top talent

[00:22:00] – How Will is balancing growth, hiring, and retention

[00:26:00] – The one thing he refuses to delegate as a new agency owner

[00:30:00] – How to connect with Will and follow his journey

📲 Connect with Will Plauché:

Instagram: @will.plauche

Facebook: Will Plauché - State Farm Agent, Ocean Spring

RESOURCES + LINKS

Watch the full episode on YouTube: HERE

NEW BOOK: "Quote 3: How to Make Multiple 6 Figures in Any Sales Organization"

Transform your sales with proven strategies that have helped achieve massive success. 🎯 Don’t wait—get your copy today and start earning multiple six figures!

👉 Order HERE

Join Thousands of Successful Insurance Agents
Discover the strategies that have helped agents achieve over $200 million in sales. Start your journey today with a FREE 7-Day Demo of Weaver Sales Academy! 

👉 TRY NOW

TEXT ME

Text "BUZZ" to (816) 727-7610 to chat directly with Michael

FOLLOW

Website: https://www.weaversa.com

Linkedin: https://www.linkedin.com/in/michaelweaverwsa/

Youtube: https://www.youtube.com/@michaelweavertraining?sub_confirmation=1

Facebook: https://www.facebook.com/themichaelweaver

Instagram: https://www.instagram.com/_michaelweaver_/

Agency Coach AI - BOOK A DEMO
Stop guessing. Start closing.
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TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot.  Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
 https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

Boost Your Agency’s Success with Better Team Meetings!

Want a simple framework to keep your team motivated, accountable, and on track? Grab our FREE Team Meetings Playbook with a 12-page extensive roadmap to start running meetings that drive results!

👉 Download now!

What’s in this episode:

Burnout is real, and if you're experiencing it, you're not alone. Many agency owners hit a wall after a few years in the business, questioning whether they should keep going. In this episode of The Insurance Buzz, Michael Weaver shares his personal experience with burnout, how he almost walked away from agency ownership, and what ultimately reignited his passion for the business.

Michael breaks down why so many agents struggle in year five, the 90-day challenge that can reset and refocus your business, and why getting back into personal production can transform your mindset. He also shares the key habits that separate struggling agents from those who thrive.

If you’re questioning your future in the business, don’t quit before you give it your all. Hit play now and take the challenge.

[00:00:00] – Introduction Burnout is Real: Why agency owners struggle after a few years

[00:01:00] – The story of two agents: Similar paths, different outcomes

[00:02:00] – Michael’s 2016 burnout story: Almost walking away from agency ownership

[00:03:00] – The 90-day challenge that changed everything

[00:04:00] – Why you need to get back to year-one energy

[00:05:00] – The power of daily team meetings and training

[00:06:00] – If you’re not making enough money, get back into personal production

[00:07:00] – Why some agents never recover from burnout

[00:08:00] – How to measure your progress after 90 days

[00:09:00] – Final thoughts: Don’t quit before you give it everything

RESOURCES + LINKS

Watch the full episode on YouTube: HERE

NEW BOOK: "Quote 3: How to Make Multiple 6 Figures in Any Sales Organization"
Transform your sales with proven strategies that have helped achieve massive success. 🎯 Don’t wait—get your copy today and start earning multiple six figures!

👉 Order HERE

Join Thousands of Successful Insurance Agents
Discover the strategies that have helped agents achieve over $200 million in sales. Start your journey today with a FREE 7-Day Demo of Weaver Sales Academy! 

👉 TRY NOW

TEXT ME

Text "BUZZ" to (816) 727-7610 to chat directly with Michael

FOLLOW

Website: https://www.weaversa.com

Linkedin: https://www.linkedin.com/in/michaelweaverwsa/

Youtube: https://www.youtube.com/@michaelweavertraining?sub_confirmation=1

Facebook: https://www.facebook.com/themichaelweaver

Instagram: https://www.instagram.com/_michaelweaver_/

Agency Coach AI - BOOK A DEMO
Stop guessing. Start closing.
24/7 AI coaching with real-time grading, role-plays, and feedback your producers actually use.

TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot.  Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
 https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

"You can see potential in people, but if their actions don’t validate it, they’re not the right fit for your team." – Kyle Campbell

What’s in this episode:

Building a successful agency is not for the faint of heart—just ask Kyle Campbell, a year three agent who has learned every lesson the hard way and turned those experiences into massive success. In this episode of The Insurance Buzz, Michael and Courtney Weaver sit down with Kyle to break down what he’s doing differently in year three, how he built a high-performing team, and why hiring and firing quickly is essential for agency growth.

Kyle shares the biggest mistakes he made early on, the daily habits that drive his agency forward, and how to scale without losing control. Whether you’re a brand-new agent or a seasoned agency owner looking for a breakthrough, this episode will give you real, tactical advice to level up fast.

If you want to build an agency that runs efficiently, attracts the right talent, and consistently hits top-tier numbers, hit play now.

[00:00:00] – Introduction: Kyle Campbell Year 3 and Already a Top 10% Agent

[00:02:00] – Kyle’s biggest lesson from year one of agency ownership

[00:03:00] – Hiring fast, firing faster: Why it’s crucial for agency growth

[00:05:00] – The 90-day hiring process Kyle uses to eliminate bad hires

[00:07:00] – Why training is a non-negotiable for successful teams

[00:09:00] – The sales expectations Kyle sets for every producer

[00:12:00] – How Kyle keeps his team engaged and constantly improving

[00:15:00] – Why personal production still matters, even as an agency owner

[00:18:00] – What to do when lead volume drops: How Kyle pivoted in January

[00:22:00] – The difference between top agents and struggling agents

[00:26:00] – The power of time-blocking for productivity and growth

[00:30:00] – How Kyle is scaling commercial insurance in his agency

[00:32:00] – Where to connect with Kyle and follow his journey

Follow Kyle:

LinkedIn

RESOURCES + LINKS

Watch the full episode on YouTube: HERE

NEW BOOK: "Quote 3: How to Make Multiple 6 Figures in Any Sales Organization"

Transform your sales with proven strategies that have helped achieve massive success. 🎯 Don’t wait—get your copy today and start earning multiple six figures!

👉 Order HERE

Join Thousands of Successful Insurance Agents
Discover the strategies that have helped agents achieve over $200 million in sales. Start your journey today with a FREE 7-Day Demo of Weaver Sales Academy! 

👉 TRY NOW

TEXT ME

Text "BUZZ" to (816) 727-7610 to chat directly with Michael

FOLLOW

Website: https://www.weaversa.com

Linkedin: https://www.linkedin.com/in/michaelweaverwsa/

Youtube: https://www.youtube.com/@michaelweavertraining?sub_confirmation=1

Facebook: https://www.facebook.com/themichaelweaver

Instagram: https://www.instagram.com/_michaelweaver_/

Agency Coach AI - BOOK A DEMO
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TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot.  Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
 https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

"The best athletes in the world have coaches. Why wouldn’t the best agency owners?"-Michael Weaver

What’s in this episode:

Success isn’t as complicated as most people think. The top agents don’t have a secret formula—they simply commit to one thing every single day that struggling agents ignore. In this episode of The Insurance Buzz, Michael Weaver reveals the key habit that separates top-performing agency owners from everyone else and why training is the non-negotiable factor in long-term success.

Michael breaks down why the best agents train daily, how just 15 minutes a day can transform your business, and the mindset shift that keeps high performers at the top. Whether you're an agency owner or a producer looking to level up, this episode will challenge you to stop making excuses and start putting in the work.

[00:00:00] – Introduction: The one thing top agents don’t want you to know

[00:02:00] – Michael’s golf story: The lesson that changed everything

[00:03:00] – Why the top 20% of agency owners make 80% of the money

[00:04:00] – The one thing top agents do every day without fail

[00:05:00] – The biggest excuse that’s holding agents back

[00:06:00] – How just 15 minutes a day can change everything

[00:07:00] – Why training needs to be a non-negotiable in your agency

[00:09:00] – The 90-day challenge that will transform your business

RESOURCES + LINKS

Watch the full episode on YouTube: HERE

NEW BOOK: "Quote 3: How to Make Multiple 6 Figures in Any Sales Organization"

Transform your sales with proven strategies that have helped achieve massive success. 🎯 Don’t wait—get your copy today and start earning multiple six figures!

👉 Order HERE

Join Thousands of Successful Insurance Agents
Discover the strategies that have helped agents achieve over $200 million in sales. Start your journey today with a FREE 7-Day Demo of Weaver Sales Academy! 

👉 TRY NOW

TEXT ME

Text "BUZZ" to (816) 727-7610 to chat directly with Michael

FOLLOW

Website: https://www.weaversa.com

Linkedin: https://www.linkedin.com/in/michaelweaverwsa/

Youtube: https://www.youtube.com/@michaelweavertraining?sub_confirmation=1

Facebook: https://www.facebook.com/themichaelweaver

Instagram: https://www.instagram.com/_michaelweaver_/

Agency Coach AI - BOOK A DEMO
Stop guessing. Start closing.
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TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot.  Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
 https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

🎉 Want to surprise Michael for his birthday? 🎉

We’d love to celebrate by showing him some love! If The Insurance Buzz has made an impact on you, take 30 seconds to:
✅ Leave a rating and review on your favorite podcast platform
✅ Share this episode with a fellow insurance professional and tag us
✅ Text Michael at (816) 727-7610 and wish him a Happy Birthday!

Let’s make this birthday one to remember! 🎂🎙️

What’s in this episode:

Success isn’t just about making money—it’s about growth, leadership, and the mindset shifts that allow you to sustain it. In this special birthday episode of The Insurance Buzz, Michael and Courtney Weaver reflect on 37 years of lessons learned, from building a business to overcoming challenges and redefining what success really means.

Michael shares the habits that separate top agency owners from those who struggle, how his definition of success has evolved, and the key leadership traits that create a high-performing agency. Whether you’re new to the industry or a seasoned professional, this episode will challenge you to think bigger, develop resilience, and take control of your future.

Want to surprise Michael for his birthday? Show your support by leaving a rating and review for The Insurance Buzz!

[00:00:00] – Introduction Special birthday episode for Michael!

[00:02:00] – What hasn’t changed in the industry? The real key to success

[00:03:00] – How Michael’s definition of success has evolved over the years

[00:05:00] – Advice for agents struggling with self-doubt or burnout

[00:07:00] – Why investing in yourself is the best business move you’ll ever make

[00:09:00] – The daily habits that make or break success

[00:12:00] – How to build resilience when business gets tough

[00:16:00] – What separates successful agencies from those that fail

[00:20:00] – Why some agents never scale—and how to avoid their mistakes

[00:26:00] – Leadership, mindset, and the secret to longevity in business

[00:30:00] – What Michael would tell his 22-year-old self

RESOURCES & LINKS

Watch the full episode on YouTube: HERE

NEW BOOK: "Quote 3: How to Make Multiple 6 Figures in Any Sales Organization"

Transform your sales with proven strategies that have helped achieve massive success. 🎯 Don’t wait—get your copy today and start earning multiple six figures!

👉 Order HERE

Join Thousands of Successful Insurance Agents
Discover the strategies that have helped agents achieve over $200 million in sales. Start your journey today with a FREE 7-Day Demo of Weaver Sales Academy! 

👉 TRY NOW

TEXT ME

Text "BUZZ" to (816) 727-7610 to chat directly with Michael

FOLLOW

Website: https://www.weaversa.com

Linkedin: https://www.linkedin.com/in/michaelweaverwsa/

Youtube: https://www.youtube.com/@michaelweavertraining?sub_confirmation=1

Facebook: https://www.facebook.com/themichaelweaver

Instagram: https://www.instagram.com/_michaelweaver_/

Agency Coach AI - BOOK A DEMO
Stop guessing. Start closing.
24/7 AI coaching with real-time grading, role-plays, and feedback your producers actually use.

TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot.  Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
 https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

"Most agencies waste money on Google Ads because they don’t know what they don’t know." – Josh Monen

What’s in this episode:

Google Ads can be a goldmine for commercial insurance leads, but only if you know how to use them correctly. The reality is that most insurance agencies waste thousands of dollars because they do not understand targeting, landing pages, or ad optimization. In this episode of The Insurance Buzz, Michael and Courtney Weaver sit down with Google Ads expert Josh Monen to break down the biggest mistakes agents make with paid ads, how to avoid wasted ad spend, and the exact strategy to turn clicks into real policies. Josh reveals why most insurance agencies fail with Google Ads and how to fix it, the best commercial insurance niches to target for maximum ROI, the number one mistake agents make when setting up ad campaigns, and how to scale without burning through a budget. If you are serious about generating high-quality commercial insurance leads with Google Ads, this episode is a must-listen.

[00:00:00] – Introduction  

[00:01:00] – Why most agencies struggle with Google Ads

[00:03:00] – Picking the right business niche for commercial insurance

[00:05:00] – How to check if your carrier has an appetite for commercial

[00:07:00] – Google Ads vs. SEO: What’s the real difference?

[00:09:00] – How much does it actually cost to run ads?

[00:12:00] – The #1 mistake that’s costing agents thousands in wasted ad spend

[00:15:00] – Why you need a dedicated landing page (not your homepage!)

[00:18:00] – What to ask before hiring a marketing vendor

[00:22:00] – How long it really takes to get traction with Google Ads

[00:26:00] – Why some agencies fail and others win big with ads

[00:30:00] – How to measure ROI and scale commercial ad campaigns

[00:32:00] – Where to connect with Josh Monen & free resources

Follow Josh: 

Website: https://insfunnels.com/

LinkedIn: https://www.linkedin.com/in/joshuamonen/

Free Guide:  5 Fatal Google Ad Mistakes Insurance Agencies Make

RESOURCES + LINKS

Watch the full episode on YouTube: HERE

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