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Should you put a website chat box on your law firm website? And, how easy is it? Listen to this episode for some quick insight into the value and ease of website chat.
The post Let’s Chat about “Website Chat” – LFMM 119 appeared first on Spotlight Branding.
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Check out this episode for some quick pointers on the importance of making sure your law firm’s leads are coming form diversified sources. As they say, don’t put all your eggs in one basket!
The post Lead Diversification – LFMM 118 appeared first on Spotlight Branding.
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What is better, having a marketing company that does it all, or one that focuses on just a few aspects of legal marketing? Tune in get our take on the question.
The post Do I Want a “One Stop Shop” Marketing Company? – LFMM 117 appeared first on Spotlight Branding.
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In this episode we look at how online marketing, and your overall internet presence, greatly affects your offline efforts such as networking, advertising, and referrals.
The post Connecting Offline and Online Marketing – LFMM 116 appeared first on Spotlight Branding.
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In this episode, I provide a few quick pieces of advice for how to construct your marketing plan to grow your law firm in 2016.
The post 2016 Marketing Plan – LFMM 115 appeared first on Spotlight Branding.
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Many lawyers do not consider if they should start their own law firm and invest some financial capital from day one. Check out this episode for a few quick thoughts on why it might be worthwhile to consider that just like any other business, a law firm should begin with some capital from day one.
The post Starting Your Firm with Financial Capital – LFMM 114 appeared first on Spotlight Branding.
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Listen to this episode to learn some of the different ways you should be measuring your law firm marketing, thus helping to determine if it is working.
The post Measure Your Marketing – LFMM 113 appeared first on Spotlight Branding.
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Avvo is one of the leading databases of lawyers on the internet. Listen to this episode for some quick thoughts of what you should be doing with your Avvo profile.
The post Should I Be Using Avvo? – LFMM 112 appeared first on Spotlight Branding.
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In part three of this three part series we look at pricing of marketing services and if you should have a one stop shop for your law firm marketing.
The post How do I Pick My Marketing Company? Part 3 – LFMM 111 appeared first on Spotlight Branding.
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In part two of this three part series we talk about how to assess Return on Investment when making your marketing decisions.
The post How do I Pick My Marketing Company? Part 2 – LFMM 110 appeared first on Spotlight Branding.
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