Stephanie sits down once again with Alissa Rumsey, a registered dietitian, certified intuitive eating counselor, food and body liberation coach, and the author of Unapologetic Eating.
She helps people get free of the shame and pain of chronic dieting so they can live their most unapologetic, liberated lives. Alissa and her team offer virtual intuitive eating and non-diet nutrition coaching, group programs, and online courses to help their clients make peace with food and their body.
Listen in as Alissa gives her thoughts on how changes in the market have impacted practice owners everywhere. She explains how she gradually developed additional revenue streams to leverage her practice while multiplying her impact, such as a support and processing group, while keeping burnout at bay.
Alissa shares her approach to pricing the different offerings in her product suite and structuring her overall ladder of value. She talks about the positive impact of making the pivot from a long-term consumer-facing program, to one offering teaching sessions followed by a facilitative call a week later.
Finally, Alissa discusses her passion for what she calls “regenerative practices”, the inspiration for which was sparked when she asked herself the question: “How can we, as clinicians, make sure that we take care of ourselves so that we can show up not just for ourselves, but also for our clients?”
Key Topics:
- An introduction to Alissa Rumsey and why she decided to launch a support group (1:58)
- Determining price points for your product suite (10:19)
- How to know if a program is “too” comprehensive (24:22)
- About The Liberated Clinician (30:44)
- How launching a group program alleviated Alissa’s burnout (33:46)
- What it means to have regenerative practices (41:50)
- Working within communities and having a ripple effect (51:30)
Learn more about Alissa Rumsey at www.alissarumsey.com and specifically The Liberated Clinician at www.alissarumsey.com/tlc
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