The Mind Your Business Podcast

The Mind Your Business Podcast

By James Wedmore

All entrepreneurs want to know the secret to success. James Wedmore, a seven-figure online entrepreneur, believes success is created by mindset over strategy, magic over metrics, and attitude over act... more

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Best of The Mind Your Business Podcast

The most played episodes among Podcast App listeners.

  1. Number 1: Episode 842: The 11-Step "Perfect Pitch" Sequence for Selling Out Your Offer

    Last week I broke down the three foundational pillars of any great offer, and today, I'm following it up with the part most people dread: actually pitching the thing! In this episode, I walk you through my 11-step perfect pitch sequence, the exact framework that has been responsible for almost $110 million in sales in my business. This works everywhere. Webinar, live, email, automated funnel, the ingredients and the order never change. Let's get into it! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We'd love to hear what resonated with you the most from this episode and especially what you want covered in future ones. In this episode you'll hear: The PSP formula and how to use it as a cheat code to transition seamlessly into your pitch every single time Why you should be writing 60 headlines before you write a single word of your offer copy The power of addressing the biggest elephant in the room early in your pitch and exactly what happens when you ignore it instead Why your offer modules should each feel like their own standalone product worth the price of the whole thing The pricing story and the reason that leading with the price before you've built any context is the fastest way to make people think it's too expensive Why a longer refund window actually reduces refunds, and the one situation where I recommend having no refund policy at all The million-dollar bonus strategy: how to use your value-add section to dismantle the exact objections that would have stopped someone from buying How the "fast acting bonus" can be the difference between people buying now versus never Why 95% of all questions that come in after you make an offer are actually objections in disguise, and the way to respond that gets to the root belief underneath For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/842

    30min
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  2. Number 2: Episode 841: The Art of the Offer: Trends and Changes 2026

    As an online expert, coach, or content creator, there are really only two things that should ever be at the forefront of your mind: your brand and your offers. In this episode, I'm breaking down what I call the art of the offer, including the three foundational pillars that every irresistible offer is built on, the biggest mistakes I see coaches making when they try to craft their pitch, and the trends and changes I'm watching closely heading into 2026. This one is packed, and next week I'm following it up with an 11-step sequence for how to actually pitch the thing, so make sure you're subscribed! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We'd love to hear what resonated with you the most from this episode and especially what you want covered in future ones. In this episode you'll hear: Why I believe brand and offers are the only two things that truly matter in an online business The three foundational pillars of any great offer and what most people get wrong about each one Why surveys are one of the least effective ways to understand your audience, and what I use instead to find out what people actually want The Henry Ford principle applied to offer creation and why selling people what they think they need is a trap that will cost you sales How specificity and niching down are going to be more important than ever in 2026 and the danger in going broad with your brand The way that the process you use is becoming the most exciting opportunity in this industry right now The pricing mistake almost everyone makes and why you should always pick your price first, then build the story around it Why AI is actually creating more demand for high-ticket human coaching, not less, and what that means for how you structure your offers The danger of outsourcing your business decisions to AI and a cautionary story about a student who followed AI advice straight into their worst launch ever For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/841

    44min
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  3. Number 3: Episode 840: Did My AI Predictions Already Come True?

    I'm back with a solo episode today, and I've got A LOT to cover here. We're talking about AI and the predictions I've been making about it: what I got right, what's coming next, and the premonition I had that I think is about to hit a lot of people hard! But before we get there, I share something personal that I've never talked about publicly until now, and I reveal what that journey taught me about faith, mental mastery, love, and why business is here to fuel life, not the other way around. This one's a little different than what you're used to hearing on the show, but I think you're going to want to hear all of it! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We'd love to hear what resonated with you the most from this episode and especially what you want covered in future ones. In this episode you'll hear: How the growing revolt against AI we're seeing now is exactly what I've been predicting The three serious consequences of outsourcing your content and copywriting to AI, and the ways in which it's doing more damage to your brand than you realize Why becoming an "AI expert" overnight is one of the most dangerous moves you can make for your business right now The premonition I had about what's coming for people living in their "Claude cave" A closer look at the cognitive decline I'm personally witnessing in real time The two smartest ways to actually use AI in your business, including the iPhone app I built in an hour that solved a real problem for me The team structure I believe will be the biggest competitive advantage in the next 6 months A personal update I've never shared publicly and the invaluable life lessons I received and will never forget How Jenni and I are now co-creating together, what this new chapter looks like, and why simplicity and lifestyle are what we're building toward next For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/840

    57min
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  4. Number 4: Episode 839: How to Balance the Masculine and Feminine Energy to Unlock Higher Levels of Manifestation with Emily Fletcher

    What if the key to manifesting everything you want isn't working harder, thinking bigger, or pushing through, but something else that most people don't consider, or even know exists? Today, I sit down with meditation teacher, manifestation expert, and founder of Ziva Meditation, Emily Fletcher, for one of the most expansive and wide-ranging conversations to ever grace this podcast. Emily has been teaching meditation and embodied manifesting for 18 years, led ceremonies for 30,000 people online, and is now setting her sights on sacred sites around the world, including a large-scale ceremony at the pyramids of Giza this October. In this episode, we go deep on the ancient mysteries of Egypt, the nature of consciousness, what it really means to manifest, why pleasure is a pathway to the divine, and the surprising reason that doing less might actually be the most powerful thing Emily has ever done. This is one of those conversations I'll be thinking about for a long time, and I can't wait for you to listen! Emily is hosting a free 3-day live event called Magic Maker on July 16th, 21st, and 23rd at 1 PM ET, and if this conversation lit something up in you, you won't want to miss it! This is where she'll teach you how to stop manifesting from stress and start manifesting from the field, so your dreams start chasing you instead of the other way around. Save your spot here: https://zivameditation.com/pages/magicmakerevent. Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore, @jenniwedmore and @emilystellafletcher. We'd love to hear what resonated with you the most from this episode and especially what you want covered in future ones. In this episode you'll hear: Emily's theory on who really built the pyramids and the reasoning behind this What happened when Emily led 40 people on a $17,000 pilgrimage up the Nile, and the brutal initiations that taught her exactly what she'd need to do differently at scale The Broadway life that looked like a dream from the outside and the insomnia, gray hair, and misery that led Emily to meditation and changed everything overnight The backstory of how she created the world's first online meditation training in 2013, years before Headspace or Calm The number one reason people think they can't meditate, and the single biggest mistake you can make Why meditation and manifestation are two sides of the same coin The Vedic concept of creation, maintenance, and destruction,and why playing it safe by trying to maintain what you've built is a very dangerous game Emily's honest confession about how much of her relentless doing has been driven by unworthiness and what finally revealed this to her Why Emily believes your desires are divinely inspired and what is actually required to receive them What "Cosmic Emily" is, why strangers keep reporting her appearances in their dreams and medicine journeys, and what it's taught her about the power of holding frequency over taking action For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/839

    1h 41min
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  5. Number 5: Episode 821: The Complete Crash Course on How to Price Any Product

    How do you hit that pricing "sweet spot" without feeling like you're just pulling numbers out of thin air? We're irrational, emotional creatures, and if you don't actually believe in your price, believe me when I say that you'll never sell it! Today, I'm breaking down the three "M" variables you need to align to stop overthinking and start charging today. I reveal why asking what people are willing to pay is a trap, how your price acts as a silent filter for high-caliber students, and why starting just 10% outside your comfort zone is the secret to walking your way to your goal. So if you're building from scratch or even you're a seasoned pro, it's time to stop projecting insecurities onto your offers. Get your reps in, own your value, and start treating your products with the same respect and confidence you'd show your own kids! Ready to stop thinking like a marketer and start operating like a true business owner? We're kicking off a powerful, brand-new experience on June 11th called The Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. Head over to www.businessbydesign.net right now to get on the priority list and save your seat. Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I'll be sharing the exact exercises and audits you can use to coach yourself, and I'll even be bringing people on live to work through their biggest bottlenecks in real time. It's totally free to join, just head over to www.jameswedmore.com/breakthrough to check the session times and register to grab your spot. If you want to grow your business, grow your list! Want to know how to use content to turn a complete stranger into the warmest, highest quality lead ready to buy your stuff? You won't just learn it, but you'll learn how to do it. You'll actually get your first 100 leads. It's a bold claim but simple when you follow the step-by-step process. It's worked for my students: add examples, and now it's your turn. And until this Friday, May 8th, you can save maximum amount of dollars and get the complete training and 21-day challenge for just $21. Click the link below to learn more about The 21-Day Challenge to Your First 100 Leads now! www.jameswedmore.com/100leads Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We'd love to hear what resonated with you the most from this episode and especially what you want covered in future ones. In this episode you'll hear: Why pricing isn't a logical or linear decision and how to navigate the messy psychology of how humanoid creatures actually buy Why starting cheaper than your goal price is the ultimate strategic move to build your sales reps and gain proof of concept How the medium of your offer dictates where you sit on the pricing spectrum Why the "math has to math" and how to choose a price point that actually supports your revenue goals based on your current list size A look at how your price point determines your daily effort, from automated low-ticket funnels to high-touch fulfillment Why your price is a filter that communicates exactly who the offer is for and the specific level of commitment you expect from your students The exact phrasing to use with current clients to help you identify the real-world dollar value of your transformation How to "walk yourself" to your goal price with incremental hikes that build your confidence and create genuine urgency for your audience For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/821

    37min
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