In this episode, Brittnie and Julie explore their personal and professional lives, sharing insights on balancing work, family, and self-care while exploring the critical role of website design and Search Engine Optimization (SEO) for small businesses.
1. Balancing Work, Family, and Personal Wellness
Julie shares how she manages her pension consulting business, side hustle (PNW Designs), and family responsibilities with the support of her spouse.Brittnie discusses the challenges of running her planner business while raising a toddler.Both emphasize the importance of routines, clear expectations and self-care in maintaining balance.2. Self-Care and Wellness
Julie details her morning workout routine, walking habits, and passion for reading (73 books in 2024!).Brittnie discusses prioritizing health amidst hormone and anemia struggles, highlighting the need for optimal health solutions.3. Website Design and SEO Basics
Julie explains how header tags (H1, H2, H3) help Google understand website content and structure.They discuss the importance of targeting the right keywords to attract the ideal audience.Website platforms like WordPress, Squarespace, Wix, and Shopify are compared, and the pros and cons for small business owners are shared.4. Content Longevity and Social Media Balance
Brittnie recounts how a viral blog post drove traffic to her business for years, demonstrating the value of well-targeted, long-form content.They discuss balancing time-consuming social media tasks with more sustainable marketing strategies.5. SEO Services and Resources
Julie highlights her SEO audit and optimization services, offering small business owners actionable insights to improve their website visibility.She shares upcoming episodes of her podcast, Being Better Every Day, which features topics on SEO and Brittnie as a guest speaker.2025 Planner Reveal: Watch it here!
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