In this episode, Kady Sandel takes you behind the scenes of her pricing journey as a freelance designer: from doing projects for free, to charging $65 for a logo on Craigslist, to charging $18,000 for a branding package within just a few years!

Learn how to upgrade your mindset, raise your rates, sell bigger packages, attract higher-paying clients, and make a living with your design business.

Resources:

Want to sign a $12k graphic, brand, or web design client? Join our free 5-day $12k client challenge here!

Connect with us on Instagram @aventiveacademy

Our Aventive Academy programs help designers sign better clients, make more money, and grow their freelance businesses so they can have the freedom and cash they desire. Join us at aventiveacademy.com

You have heard the industry advice to niche down in your design business… but you might be afraid you will lose potential clients. Let’s bust that myth and show you the behind-the-scenes of what happens before and after you niche down!

In this episode, Kady gives you a full view of her design business before and after she embraced a niche – including her financial numbers. Learn how to choose a design niche that will be profitable, plus what you need to change in your messaging to be seen as an expert.

Resources:

Want to sign a $12k graphic, brand, or web design client? Join our free 5-day $12k client challenge here!

Connect with us on Instagram @aventiveacademy

Our Aventive Academy programs help designers sign better clients, make more money, and grow their freelance businesses so they can have the freedom and cash they desire. Join us at aventiveacademy.com

Are you constantly sending proposals to potential freelance clients, then never hearing back? Or maybe you’re confused on when to send a proposal at all! In this episode, Kady shows you how to create freelance design proposals that sell. Learn what your proposals need, the exact workflow of when to send one (without wasting your time), plus the biggest proposal mistake that is killing your sales.

Resources:

Want to sign a $12k graphic, brand, or web design client? Join our free 5-day $12k client challenge here!

Connect with us on Instagram @aventiveacademy

Our Aventive Academy programs help designers sign better clients, make more money, and grow their freelance businesses so they can have the freedom and cash they desire. Join us at aventiveacademy.com

There are millions of freelance designers out there… but in the end, none of them are competing with you. What?! In this episode, Kady will explain this concept and show you how to stop comparing yourself so you can make more money in your graphic, brand, or web design business. Learn how to do competitor research without getting jealous or deflated, plus how to stand out from them without even trying.

Resources:

Want to sign a $12k graphic, brand, or web design client? Join our free 5-day $12k client challenge here!

Connect with us on Instagram @aventiveacademy

Our Aventive Academy programs help designers sign better clients, make more money, and grow their freelance businesses so they can have the freedom and cash they desire. Join us at aventiveacademy.com

Have you ever been scared that when you present your designs to the client, they will be unhappy? Well… that happened to Kady! In this episode, she tells you the whole story, what you can learn from it, and most importantly: how to attract better freelance clients (and spot the red flags!) so this won’t happen in your design business.

Resources:

Want to sign a $12k graphic, brand, or web design client? Join our free 5-day $12k client challenge here!

Connect with us on Instagram @aventiveacademy

Our Aventive Academy programs help designers sign better clients, make more money, and grow their freelance businesses so they can have the freedom and cash they desire. Join us at aventiveacademy.com

Are you tired of clients who lowball you, negotiate your rates, or complain that your design services are expensive? In this episode, Kady will show you how to leave them behind and find freelance clients who are happy to pay your rates. Learn how to attract better clients, get them to hire you, set boundaries, and never look back!

Resources:

Want to sign a $12k graphic, brand, or web design client? Join our free 5-day $12k client challenge here!

Connect with us on Instagram @aventiveacademy

Our Aventive Academy programs help designers sign better clients, make more money, and grow their freelance businesses so they can have the freedom and cash they desire. Join us at aventiveacademy.com

Every designer knows your portfolio is important, but how should you format it to attract the attention of paying clients? In this episode, Kady gives you the real-life hacks to create a portfolio that sells projects and stands out from the competition. Plus learn the one change she made to her portfolio that finally got dream clients to reach out to her!

Resources:

Want to sign a $12k graphic, brand, or web design client? Join our free 5-day $12k client challenge here!

Connect with us on Instagram @aventiveacademy

Our Aventive Academy programs help designers sign better clients, make more money, and grow their freelance businesses so they can have the freedom and cash they desire. Join us at aventiveacademy.com

How do you know if freelancing is right for you? And how can you structure your design biz to give you even more freedom than you have right now? In this episode, Kady shares the evolution of her branding agency over time – from freelance solopreneur, to hiring a team, to changing the structure of her business when her goals and priorities changed.

Resources:

Want to sign a $12k graphic, brand, or web design client? Join our free 5-day $12k client challenge here!

Connect with us on Instagram @aventiveacademy

Our Aventive Academy programs help designers sign better clients, make more money, and grow their freelance businesses so they can have the freedom and cash they desire. Join us at aventiveacademy.com

Welcome to The Profitable Graphic Designer podcast! In our very first episode, Kady Sandel breaks down the behind-the-scenes journey of how she started her freelance graphic design business. From posting endlessly on Craigslist at the beginning, to eventually signing $18k clients, you will learn everything from her biggest mistakes to the strategies that got her amazing results.

Resources:

Want to sign a $12k graphic, brand, or web design client? Join our free 5-day $12k client challenge here!

Connect with us on Instagram @aventiveacademy

Our Aventive Academy programs help designers sign better clients, make more money, and grow their freelance businesses so they can have the freedom and cash they desire. Join us at aventiveacademy.com