The Real Build

In this episode of The Real Build, I sit down with the newest member of the R.K. Reiman Construction team, Michael Belcher. Michael is our new superintendent and we are excited to have him on board.

We talk about his background, what led him to join our team, and the why behind his decision. Michael shares his vision for the future, his passion for growth, and what it means to get uncomfortable in order to level up.

We also dive into what it takes to push yourself to be the best you can be, both personally and professionally, and how mindset and discipline shape success in the construction industry.

If you want to hear a real conversation about growth, leadership, and stepping into new challenges, this episode is a great one.

Watch the full episode now on YouTube or listen on all podcast platforms.

In this episode of The Real Build, I sit down with Cassi Hallam, Chief Marketing Officer of System Pavers, the nation’s #1 outdoor remodeling company.

With nearly two decades of experience leading high-performance teams and data-driven marketing strategies, Cassi shares how she helped transform System Pavers into a national brand built on trust, service, and innovation.

We talked primarily about how to create marketing that connects with people on a deeper level.

If you’re a business owner, marketer, or leader who wants to grow without losing your values, this conversation is full of insights on what it really takes to scale a brand with purpose.

Guest Info:Cassi Hallam

Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://systempavers.com/

Host Info:

Email: [email protected]

CONNECT WITH ME ON SOCIAL MEDIA:

▶︎ YOUTUBE | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCxAdSxHN0dIXZPhA-6p1HYA ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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▶︎ WEBSITE | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.rkreiman.com⁠

In this episode of The Real Build, I sat down with our team videographer Jay Jean Paul to talk about the future vision of Reiman Media and our new studio in downtown Naples.

Jay and I discussed the purpose behind the studio and how we plan to bring local businesses in to help tell their story. For years, The Real Build has been a platform to highlight incredible people and companies in the construction and real estate industry, and now we get to do it right here in Naples, Florida.

This new space marks the next chapter for Reiman Media and The Real Build, giving us the opportunity to showcase the best local businesses, builders, and creators while continuing our mission to educate, inspire, and connect.

In this episode of The Real Build, I sit down with John Stewart Hill, founder and CEO of The Good Contractors List, to talk about what it really means to do business the right way in the home service industry.

After a life-changing experience, John made it his mission to restore trust between homeowners and contractors — creating a community of qualified professionals who take pride in honesty, craftsmanship, and accountability. The Good Contractors List now backs every referral with a $25,000 guarantee, setting a new standard for integrity in construction.

We talk about:

• Why having a list of trusted, vetted contractors matters more than ever

• How The Good Contractors List became a community where contractors refer each other

• The $25,000 Good Contractor Guarantee and what it really means for homeowners

• The #1 red flag most people miss when hiring a contractor

• How we can all work together to restore trust in the home service industry

If you’re a homeowner, builder, or trade professional who cares about raising the standard, this episode will remind you why doing good business is always good business.

Guest Info:John Stewart Hill

Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thegoodcontractorslist.com/

Host Info:

Email: [email protected]

CONNECT WITH ME ON SOCIAL MEDIA:

▶︎ YOUTUBE | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCxAdSxHN0dIXZPhA-6p1HYA ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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▶︎ WEBSITE | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.rkreiman.com⁠

In this episode of The Real Build, I sit down with John Stewart Hill, founder and CEO of The Good Contractors List, to talk about what it really means to do business the right way in the home service industry.

After a life-changing experience, John made it his mission to restore trust between homeowners and contractors by creating a community of qualified professionals who take pride in honesty, craftsmanship, and accountability. The Good Contractors List now backs every referral with a $25,000 guarantee, setting a new standard for integrity in construction.

We talk about why having a list of trusted, vetted contractors matters more than ever, how The Good Contractors List has become a community where contractors refer each other, what the $25,000 Good Contractor Guarantee really means for homeowners, the number one red flag people miss when hiring a contractor, and how we can all work together to restore trust in the home service industry.

If you’re a homeowner, builder, or trade professional who cares about raising the standard, this episode will remind you why doing good business is always good business.

Guest Info: John Stewart Hill

Website:https://thegoodcontractorslist.com/

Host Info:

Email: [email protected]

CONNECT WITH ME ON SOCIAL MEDIA:

▶︎ YOUTUBE | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCxAdSxHN0dIXZPhA-6p1HYA ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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▶︎ WEBSITE | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.rkreiman.com⁠

In this episode of The Real Build, I sat down with Mark Canfield, owner of Greenpro Landscape. Mark has been doing our landscape installs for several years and has become a great addition to the R.K. Reiman Construction team.

We talked about the importance of hiring a good landscape company and what homeowners and builders should look for when it comes to plant quality, proper installation, and ongoing maintenance. Mark also shared valuable insights on choosing the right plant and grass types for Florida’s climate and how to keep them healthy long-term.

We covered:

• What makes a great landscape company and how to find one

• What to look for in plants during installation

• Choosing the right maintenance company for long-term care

• The best plant and grass types for Southwest Florida

• How to properly maintain your landscape after installation

If you are building, remodeling, or maintaining a home, this episode will help you understand how the right landscaping partner can elevate the look, longevity, and value of your property.

Watch the full episode now on YouTube or listen on all podcast platforms.

Guest Info: Mark Canfield

Website: https://greenprofl.com/

Host Info:

Email: [email protected]

CONNECT WITH ME ON SOCIAL MEDIA:

▶︎ YOUTUBE | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCxAdSxHN0dIXZPhA-6p1HYA ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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▶︎ TWITTER | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/ImBillReiman⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

▶︎ WEBSITE | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.rkreiman.com⁠

Today on The Real Build, I’m joined by Dan Thrasher, president of Thrasher Group, a company that started in a Nebraska farmhouse in 1975 and has since grown into one of the Midwest’s most respected names in foundation repair and structural solutions.

What began as a small family operation founded by Greg and Nancy Thrasher has become a regional powerhouse with hundreds of employees and locations across multiple states. Under Dan’s leadership, Thrasher has expanded its footprint, launched manufacturing through Foundation Supportworks, and built a reputation for integrity, innovation, and customer experience.

In this episode, we’re diving into how Dan scaled a family business into a trusted brand, navigating family business, what it takes to lead through growth, and why redefining industry standards starts with culture, not concrete.

Guest Info: Dan Thrasher

Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.gothrasher.com/

Linkedin: ⁠https://www.linkedin.com/in/dan-thrasher-b9580628/

Host Info:

Email: [email protected]

CONNECT WITH ME ON SOCIAL MEDIA:

▶︎ YOUTUBE | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCxAdSxHN0dIXZPhA-6p1HYA ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

▶︎ INSTAGRAM | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/imbillreiman⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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▶︎ TWITTER | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/ImBillReiman⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

▶︎ WEBSITE | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.rkreiman.com⁠

In this episode of The Real Build, I sat down once again with our Warranty Administrator, Kathy Ward, to talk about the importance of choosing the right vendor.We discussed why we work with the subcontractors we do, how they understand our standards, and why it’s never just about hiring the cheapest sub. We also shared real experiences working with new subcontractors, the challenges that come with that, and how those lessons have shaped how we choose who we work with today.Kathy has been a key part of our team for years, helping make sure every client continues to get the quality and service they expect long after the build is complete.If you are a builder, tradesman, or homeowner trying to understand what goes into building a great team of subs, this episode breaks down what really matters when it comes to quality, reliability, and trust on a jobsite.Watch the full episode now on YouTube or listen on all podcast platforms.

In this episode of The Real Build, I sit down with Mark Murphy, founder of Leadership IQ, to talk about what real leadership actually requires and why so many leaders struggle to get it right.Mark shares hard truths about accountability, culture, and performance, especially when it comes to avoiding difficult conversations. We break down why leaders often confuse being nice with being effective, how that mindset quietly damages teams, and what strong leaders do differently when standards start slipping.We talk about why accountability does not destroy culture, why avoiding conflict does, and how leaders can build trust by addressing issues head on instead of letting them linger. This is a real conversation about leadership, responsibility, and doing the uncomfortable work that actually moves teams forward.If you lead people, manage a business, or want to build a strong culture without sacrificing performance, this episode will challenge how you think about leadership.

Guest Info: Mark Murphy

Website: ⁠⁠⁠⁠https://www.leadershipiq.com/

Host Info:

Email: [email protected]

CONNECT WITH ME ON SOCIAL MEDIA:

▶︎ YOUTUBE | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCxAdSxHN0dIXZPhA-6p1HYA ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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▶︎ WEBSITE | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.rkreiman.com⁠

In this episode of The Real Build, I sit down with New York Times bestselling author and leadership expert Mark Murphy, founder of Leadership IQ and one of the most respected voices in organizational culture, performance, and hiring.

Mark’s work has been featured in The Wall Street Journal, Harvard Business Review, and Forbes, and his newest book, Team Players: The Five Critical Roles You Need to Build a Winning Team, breaks down what it truly takes to create a high-performing organization.

We talk about:

• The five critical roles every winning team needs

• How to hire the right people and build future leaders within your company

• The importance of stepping up as a CEO or leader to support your team’s growth

• Why pushing people out of their comfort zones leads to breakthroughs

• Practical advice for entrepreneurs doing it all and burning out

This episode is packed with lessons on leadership, accountability, and culture whether you’re running a company, leading a small team, or trying to scale your business the right way.

Guest Info: Mark Murphy

Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.leadershipiq.com/

Linkedin: https://www.linkedin.com/in/markamurphy/

Host Info:

Email: [email protected]

CONNECT WITH ME ON SOCIAL MEDIA:

▶︎ YOUTUBE | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCxAdSxHN0dIXZPhA-6p1HYA ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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▶︎ WEBSITE | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.rkreiman.com⁠