In this Grow, Scale, Master episode, Kon Stathopoulos and Josh Phegan expand on The Rules. They suggest having a handful of ruling principles, repeating them often, and establishing discipline and structure in your business. They show how rules are created, how they are lived out, and why your behaviour determines your future. They look at the role of values in business and the evidenced behaviour of those values.

They discuss the importance of rules that are simple to scale and easy to follow, and that lead to definite success. Josh shares his experience that relationships are a way of life,

and they share their views around how the small things are the big things, like the clear plastic bag before the flight.