Join the Rooted in Retail Mastermind: Resilient Together

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The right music, a carefully chosen scent, and thoughtful textures—small details like these add up to something bigger than you might expect. In today’s episode, we explore how every sense plays a role in creating an unforgettable customer experience.

You don’t need to be a luxury retailer to apply these insights. Small, intentional touches can make any store feel special. Today, Felix Johnson from The FELIX Experience joins me to show how you can infuse a little luxury into your store.

It starts with the music you play in-store. Felix shares a specific beats-per-minute range that encourages customers to stay longer—and it’s amazing how much of a difference this can make! 

We’ll also dive into how engaging the five senses helps nurture your customer experience. If you’re ready to rethink the way you connect with your audience, you’re going to love this conversation.

[02:37] Felix's childhood dream of owning a mall

[04:51] How Felix took big box insights to craft his own brand vision

[06:14] What luxury means in a digital world of evolving expectations 

[08:18] Tips for indie retailers to create sensory-rich experiences for unique brands

[12:10] What retailers can learn from the Saks-Neiman Marcus acquisition

[14:14] Felix's resilience round

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