July 28, 2025

The Stillness of the Pause: Andrea McKay on Rebuilding b, halfmoon

55 minutes

If you’ve ever unrolled a B Mat in class, or have been on the hunt for the grippiest yoga mat out there, this one’s for you.

Today we’re joined by Andrea McKay, founder and CEO of b, halfmoon, and the force behind one of the yoga world’s most beloved props: the B Mat. She shares how the brand was born, her business background and inspiration, and how a little bit of naivety and a lot of passion helped her get her start.

We talk about the evolution of the company, from logo changes to the acquisition of Halfmoon, and the deeper meaning behind the brand’s signature comma. Giana fan-girls over a hard-to-find mat (that Andrea jokingly promises her) and pitches a custom “G Mat,” because we all need one of those.

There’s plenty of laughter, a few trade secrets (yes, we talk stickiness), and real talk about returning to your roots and the power of simplicity. Andrea opens up about the company’s major production pause, the challenges that led to it, what it taught her, and how the support of the community brought them back stronger.

We also dive into uncertainty, resilience, throwing things into the fire, grounding practices, feeling like a hypocrite in this work, and the importance of staying connected to your purpose. And yes, we reference Bradshaw’s viral sticky mat reel that has the yoga world giggling, because everyone has an opinion.

Press play and join us for an episode full of heart, hustle, and sticky mats. Plus, use code FUNNYTHING20 for 20% off anything from B, Half Moon.

B, Halfmoon Website: www.bhalfmoon.com

IG handles: @bhalfmoon_official + @beingandreamckay

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