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Everyone’s talking about Rufus, Amazon’s new AI, but is it actually changing how products rank? Some claim it’s a game-changer, but the data tells a different story. If you’re relying on Rufus to improve your rankings, you might be missing out on what really moves the needle. Watch to see what’s actually working in Amazon SEO for 2025.

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#AmazonSEO #AmazonRankings #amazonrufus #SEO

Watch these videos on YoutTube:
Amazon SEO Guide https://www.youtube.com/watch?v=-Dc-ufvTHVg&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=73

Maximize Amazon Sales with A+ Content and SEO https://www.youtube.com/watch?v=fqgt4BlpZ1w&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=16

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Timestamps
00:00 - Amazon’s Rufus AI Is Overrated!
00:08 - What Is Rufus & Why Are Sellers Talking About It?
01:05 - Does Rufus Actually Affect Amazon Rankings?
02:40 - Perplexity AI’s Claim vs. Real Amazon SEO Data
04:00 - Amazon’s Patent vs. What’s Really Happening
05:20 - A Simple Test to See If Rufus Changes Rankings
07:00 - Alt Text & A+ Content: What Still Works
08:45 - Can Rufus Read Text on Product Images?
10:15 - The Limitations of AI in Amazon SEO
11:30 - Search Volume Trends: Has Rufus Made an Impact?
13:00 - What Actually Helps Rank Products in 2025?
14:20 - Final Thoughts – Why Rufus Isn’t Changing SEO

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