The Unofficial Shopify Podcast

By Kurt Elster, Paul Reda

NEW EPISODES EVERY TUESDAY, SUBSCRIBE FOR UNBEATABLE ECOM RECON – Every Tuesday since 2014, host Kurt Elster shares the Shopify success stories that nobody tells you about, straight from the entrepren... more

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FAQs about The Unofficial Shopify Podcast:

How many episodes does The Unofficial Shopify Podcast have?

The podcast currently has 566 episodes available.

The Unofficial Shopify Podcast episodes:

May 16, 2017 $3M in 7 Months: The GorillaGoodies Standard Operating Procedure
When starting an ecommerce store, it generally happens in one of two ways:
1. You find a pain or problem in your life and realize you can solve it. And that becomes your first product.
2. Or you want to try ecommerce, then brainstorm a dozen ideas to try.
Corey Wright has turned the latter into a science.
Corey started a digital marketing company with his brother in 2005 that focused on helping to recruit and license real estate agents throughout the United States and Canada.
In May of 2016, he and his brother Casey got the itch to start an e-commerce store to see what they could learn about selling physical products online that may help them better sell their real estate services online.
Over a weekend, they launched a store selling Donald Trump bobbleheads, which quickly grew much larger than they expected.
Fast forward three months, they had a full blown e-commerce business, processing over 5,000 orders per month with every part of the supply chain accounted for. In just 7 months, their e-commerce sales accounted for nearly 2/3 of their 2016 revenues and grossed more than $3M in sales.
Currently, they continue to run their real estate services business, but place a much heavier focus on growing the e-commerce side of their business.
...more
44min
May 09, 2017The Pet Care Card: How a 21-year-old Built a Six-figure Business
Your pets are a part of your family, but when the adults go to work, and the kids are at school, your pets are left home alone. So what happens to them if something happens to you?
That's what a 21-year-old AJ Montoya wondered. So one day he decided to solve the problem by designing a credit card sized card with his emergency contact info. That way if he were ever in an accident, sick or injured and unable to return home to care for his pet, the card would be seen in his wallet, alerting those around you that your pet needs care.
Now AJ sells that same card (and more) on thepetcarecard.com– and business is good. Quit your job good. Hire your family to work for you good. And on The Unofficial Shopify Podcast, he's going to tell us how it happened, and what you should do differently.
—
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—
Learn how:
He looked to his own life to find a pain to solve
They validated without having a product
They got their initial sales
He made the switch from side hustle to full-time Shopify storeowners
He used automation to free up his time
And the things he wished he could change
Links:
PetCareCard
GraphicRiver
AJ’s Facebook
Free Guide
I want to send you a sample chapter of Ecommerce Bootcamp, absolutely free.
Tell me where to send your sample at ecommerce-bootcamp.com
...more
31min
May 04, 2017Shopify Unite 2017 Pt.3
Part three of our special Shopify Unite edition of the show in which we cover many of the announcements from Unite last week by interviewing the attendees on-site.
On April 20th, a thousand Shopify Partners from around the world gathered together in San Francisco for our 2nd annual Unite conference: a two-day event to discuss all things Shopify, commerce, and technology.
And they announced a ton of stuff. There was something for everyone announced: new payment options, Shopify Plus features, app APIs, new theme toolkits, and more.
Rather than have me tell you about it, we put together lightning interviews with twenty attendees (including Shopify COO Harley Finkelstein) to find out what's most impactful coming out of Unite.
—
Subscribe to The Unofficial Shopify Podcast via Email
Subscribe to The Unofficial Shopify Podcast on iTunes
Subscribe to The Unofficial Shopify Podcast on Stitcher
Subscribe to The Unofficial Shopify Podcast via RSS
Join The Unofficial Shopify Podcast Facebook Group
—
Links:
Everything We Announced at Unite 2017 (And What It Means For Merchants)
Shopify Unite 2017 Youtube playlist
Accelerate Checkout With Shopify Pay
Introducing Launchpad: Time Saving Automation for Major Events, Campaigns, and Sales
Introducing Wholesale: Your Next High Growth Sales Channel
Meet the New Chip & Swipe Reader for Shopify POS
Custom Storefronts - Building Commerce Anywhere
Introducing: Mobile Store Builder - The Fastest (& Smartest) Way to Build a Native Mobile App
Introducing Flow, Payment Scripts & Shopify Pay
Building for Developer Success with Shopify's Newest APIs
Recent Updates to Shopify's Online Store and Liquid
Introducing Slate: A Shopify Theme Scaffold and Command Line Tool
Free Guide
I want to send you a sample chapter of Ecommerce Bootcamp, absolutely free.
Tell me where to send your sample at ecommerce-bootcamp.com
...more
24min
May 03, 2017Shopify Unite 2017 Pt.2
Part two of our special Shopify Unite edition of the show in which we cover many of the announcements from Unite last week by interviewing the attendees on-site.
On April 20th, a thousand Shopify Partners from around the world gathered together in San Francisco for our 2nd annual Unite conference: a two-day event to discuss all things Shopify, commerce, and technology.
And they announced a ton of stuff. There was something for everyone announced: new payment options, Shopify Plus features, app APIs, new theme toolkits, and more.
Rather than have me tell you about it, we put together lightning interviews with twenty attendees (including Shopify COO Harley Finkelstein) to find out what's most impactful coming out of Unite.
—
Subscribe to The Unofficial Shopify Podcast via Email
Subscribe to The Unofficial Shopify Podcast on iTunes
Subscribe to The Unofficial Shopify Podcast on Stitcher
Subscribe to The Unofficial Shopify Podcast via RSS
Join The Unofficial Shopify Podcast Facebook Group
—
Links:
Everything We Announced at Unite 2017 (And What It Means For Merchants)
Shopify Unite 2017 Youtube playlist
Accelerate Checkout With Shopify Pay
Introducing Launchpad: Time Saving Automation for Major Events, Campaigns, and Sales
Introducing Wholesale: Your Next High Growth Sales Channel
Meet the New Chip & Swipe Reader for Shopify POS
Custom Storefronts - Building Commerce Anywhere
Introducing: Mobile Store Builder - The Fastest (& Smartest) Way to Build a Native Mobile App
Introducing Flow, Payment Scripts & Shopify Pay
Building for Developer Success with Shopify's Newest APIs
Recent Updates to Shopify's Online Store and Liquid
Introducing Slate: A Shopify Theme Scaffold and Command Line Tool
Free Guide
I want to send you a sample chapter of Ecommerce Bootcamp, absolutely free.
Tell me where to send your sample at ecommerce-bootcamp.com
...more
16min
May 02, 2017Shopify Unite 2017 Pt.1
This week we have a special Shopify Unite edition of the show in which we cover many of the announcements from Unite last week by interviewing the attendees on-site.
On April 20th, a thousand Shopify Partners from around the world gathered together in San Francisco for our 2nd annual Unite conference: a two-day event to discuss all things Shopify, commerce, and technology.
And they announced a ton of stuff. There was something for everyone announced: new payment options, Shopify Plus features, app APIs, new theme toolkits, and more.
Rather than have me tell you about it, we put together lightning interviews with twenty attendees (including Shopify COO Harley Finkelstein) to find out what's most impactful coming out of Unite.
—
Subscribe to The Unofficial Shopify Podcast via Email
Subscribe to The Unofficial Shopify Podcast on iTunes
Subscribe to The Unofficial Shopify Podcast on Stitcher
Subscribe to The Unofficial Shopify Podcast via RSS
Join The Unofficial Shopify Podcast Facebook Group
—
Links:
Everything We Announced at Unite 2017 (And What It Means For Merchants)
Shopify Unite 2017 Youtube playlist
Accelerate Checkout With Shopify Pay
Introducing Launchpad: Time Saving Automation for Major Events, Campaigns, and Sales
Introducing Wholesale: Your Next High Growth Sales Channel
Meet the New Chip & Swipe Reader for Shopify POS
Custom Storefronts - Building Commerce Anywhere
Introducing: Mobile Store Builder - The Fastest (& Smartest) Way to Build a Native Mobile App
Introducing Flow, Payment Scripts & Shopify Pay
Building for Developer Success with Shopify's Newest APIs
Recent Updates to Shopify's Online Store and Liquid
Introducing Slate: A Shopify Theme Scaffold and Command Line Tool
Free Guide
I want to send you a sample chapter of Ecommerce Bootcamp, absolutely free.
Tell me where to send your sample at ecommerce-bootcamp.com
...more
13min
April 25, 2017Free Up Your Business: Delegating & Hiring with Connor Gillivan
Many Shopify store owners are bootstrapped solopreneurs, which means you’re handling everything in your business. As your business grows, you may want to delegate tasks, to give yourself free time to do focus on more valuable things, or maybe you just want to work less.
The first time you hire is the scariest. Where do you start? How do you train people? How should you hire?
To answer these questions and more, we’re joined by Connor Gillivan, author of Free Up Your Business: 50 Secrets to Bootstrap Million Dollar Companies, founder of FreeeUp.com, and a veteran ecommerce entrepreneur who has sold over $20 million on Amazon.
—
Subscribe to The Unofficial Shopify Podcast on iTunes
Subscribe to The Unofficial Shopify Podcast on Stitcher
Subscribe to The Unofficial Shopify Podcast via RSS
Join The Unofficial Shopify Podcast Facebook Group
—
Learn:
How Connor went from college dorm room entrepreneur to selling over $20 million on Amazon
How he took that experience and leveraged it to build FreeeUp, online hiring marketplace for eCommerce business owners, with over 1,000 customers.
How Shopify store owners can utilize remote freelancers to stay focused on what they do best and make their operations more efficient.
Connor’s process for how store owners can remove tasks from their plate, surround themselves with experts, and keep pushing the company forward with their expertise.
And why it’s okay to take a trial and error approach
Links:
FreeeUp.com - company
Connor's Personal Blog
Free Up Your Business: 50 Secrets to Bootstrap Million Dollar Companies
Connor's Facebook
Connor's Twitter
Connor's LinkedIn
Free Guide
I want to send you a sample chapter of Ecommerce Bootcamp, absolutely free.
Tell me where to send your sample at ecommerce-bootcamp.com
...more
30min
April 18, 2017Urbain: How a 20-year-old Entrepreneur from Minneapolis Earns a 3x ROI on Facebook
Logan Ketterling is a 20-year-old entrepreneur from Minneapolis who combined his passions for fashion, storytelling, and online marketing to launch a successful jewelry business. Logan's brand Urbain creates unique pieces from places of significance such as historic sites or local hotspots.
Since the launch, Logan has worked hard to get awareness about his unique products. Using Facebook Ads, Logan has built profitable funnels to get a customer aware, engaged, and active in his business. Some of these funnels returning 2 to 3 times ROI using unique audiences and tons of research to build an onramp to a new brand in a crowded space.
—
Subscribe to The Unofficial Shopify Podcast on iTunes
Subscribe to The Unofficial Shopify Podcast on Stitcher
Subscribe to The Unofficial Shopify Podcast via RSS
Join The Unofficial Shopify Podcast Facebook Group
—
Learn:
The exact steps in his Facebook sales funnel
How Logan targets prospective customers
His long-term wins with Facebook advertising
The mistakes he would have changed in his journey
Links:
Urbain
Message Logan on LinkedIn
Logan's 'About' Landing Page
Zipify Pages
Free Facebook Ads Funnel FREE Consultation with Logan
Free Guide
I want to send you a sample chapter of Ecommerce Bootcamp, absolutely free.
Tell me where to send your sample at ecommerce-bootcamp.com
...more
33min
April 11, 2017Ecommerce SEO in 2017: Smart Marketing Strategies from John Doherty
Free traffic from Google through SEO can be a pillar of success for your Shopify store.
Unfortunately, SEO advice is often general, not actionable, and sometimes wrong.
As a result, it's tough to find 'real' experts.
Today we're talking with John Doherty about ecommerce-specific tactics to grow your organic search traffic.
John is the founder of GetCredo.com, a company that connects great companies with the right marketing expert for their needs. He's also a freelance digital marketing consultant. In the past, he ran growth marketing at Trulia Rentals, marketing for HotPads.com, and worked for SEO agency Distilled in New York City.
—
Subscribe to The Unofficial Shopify Podcast on iTunes
Subscribe to The Unofficial Shopify Podcast on Stitcher
Subscribe to The Unofficial Shopify Podcast via RSS
Join The Unofficial Shopify Podcast Facebook Group
—
Learn:
The highest-leverage things ecommerce stores can do for SEO (that many get wrong)
How long does SEO take to work?
The right way to think about SEO when getting a new project/site off the ground
How to compete against the big players like Amazon and Zappos
When you should hire out for SEO?
Links:
Ecommerce Marketing Guide
GetCredo.com for Shopify
How long does SEO take to work?
KeywordTool.io
Free Guide
I want to send you a sample chapter of Ecommerce Bootcamp, absolutely free.
Tell me where to send your sample at ecommerce-bootcamp.com
...more
50min
April 04, 2017Shopping Cart Migration: Planning Your Move to Shopify
Today on The Unofficial Shopify Podcast we’re talking about migrating to Shopify
If you already have an ecommerce website or are using a different ecommerce platform for your business, it is important to make sure that your product information and other content make it over to Shopify.
Ross Beyeler, a Shopify Plus expert, specializes in migrations, and joins us today to walk us through what a successful migration looks like.
Ross is the Founder and CEO of Growth Spark, an agency that provides strategy, design and development services to e-commerce companies. Since its founding in 2008, Growth Spark has completed over 350 projects with brands including Bose, Newbury Comics, Johnny Cupcakes, BottleKeeper and many more.
During that time, the firm has also received awards from Interactive Media Awards, Internet Retailer and BusinessWeek.
Ross is a proud alum of Babson College where he occasionally guest lectures on topics including e-commerce, design and entrepreneurship.
—
Subscribe to The Unofficial Shopify Podcast on iTunes
Subscribe to The Unofficial Shopify Podcast on Stitcher
Subscribe to The Unofficial Shopify Podcast via RSS
Join The Unofficial Shopify Podcast Facebook Group
—
Learn:
Why do people migrate to Shopify?
Which platforms are migrating to Shopify?
How long does it take and what does it cost?
How should you approach your migration project?
What are the key components to a successful project that are often overlooked?
How do you migrate data and why is it so hard?
What can't you import?
What are the technical aspects of a migration?
What to expect with search engine ranking and optimization?
Links:
Growth Spark
Free Guide
I want to send you a sample chapter of Ecommerce Bootcamp, absolutely free.
Tell me where to send your sample at ecommerce-bootcamp.com
...more
35min
March 28, 2017Getting People Talking About Your Brand (Even if you're not an Influencer)
Pop-Quiz: Which marketing channel is the most effective and costs the least?
Answer: Word of mouth.
Today, David Fallarme joins us in this actionable episode to discuss the essentials behind successful word of mouth marketing.
David currently heads up marketing for ReferralCandy, a Shopify app that gives your store a referral program.
David's background includes making viral Facebook games played by millions, and he uses that experience to help ecommerce stores increase their sales with word of mouth.
—
Subscribe to The Unofficial Shopify Podcast on iTunes
Subscribe to The Unofficial Shopify Podcast on Stitcher
Subscribe to The Unofficial Shopify Podcast via RSS
Join The Unofficial Shopify Podcast Facebook Group
—
Learn:
How to get hundreds of people talking about your store when you launch, even if you aren't an influencer
The most common beginner mistakes everyone makes when setting up referral program
How to refine your positioning to increase likelihood of people talking about you
How offering social status to your buyers is a powerful motivator
Links:
Get $50 towards ReferralCandy
Export LinkedIn Connections
Streak CRM
Free Guide
I want to send you a sample chapter of Ecommerce Bootcamp, absolutely free.
Tell me where to send your sample at ecommerce-bootcamp.com
...more
27min

FAQs about The Unofficial Shopify Podcast:

How many episodes does The Unofficial Shopify Podcast have?

The podcast currently has 566 episodes available.

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