Jason Cassity and The Broke Agent discuss a huge announcement regarding one of its hosts, what it means for him and for Real Brokerage, and the content strategy he’ll be using in his new role.
𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx
_______
👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/
🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka
📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily
🧐 Check out BAM: https://nowbam.com/
⏰ Timestamps:
00:00–00:53 Intro
00:54 Topic #1-Huge announcement
12:21 Topic #2-Content strategy that attracts
✅ Stay Connected With Us —
👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/
👉 Connect with Jason Cassity: https://www.instagram.com/jason_cassity/
--------------------
🤝BAM PARTNERS
𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Zoodealio's cash offer platform is included in your BAMx membership (Over $2300 annual value!) → https://www.skool.com/bamx/about
𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral
𝐑𝐚𝐲𝐬𝐞: Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. → https://www.rayse.com/
———
#realbrokerage #contentstrategy #realestatecontent

Haley Ingram and Alyssa Stalker join The Broke Agent to discuss the difference between chasing virality and attracting real clients, why local content outperforms generic real estate posts, and fresh March content ideas that actually generate leads.

Become a member of BAMx:
https://www.skool.com/bamx

👉 ReminderMedia
Tired of spending your hard-earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you →
https://remindermedia.com/bamsample/

🔔 Subscribe to the BAM YouTube channel:
https://tinyurl.com/aatxhaka

📩 Subscribe to BAM Newsletter:
https://newsletters.nowbam.com/bam-daily

🧐 Check out BAM:
https://nowbam.com/

🔗 This episode's sources:

https://x.com/TheBrokeAgent/status/2027500969144291757?s=20
https://www.instagram.com/p/DVgh01oGOjJ/

⏰ Timestamps

00:00–02:00 Intro
02:00 What goes viral vs what attracts real clients?
06:27 How agents can get started with a podcast
10:33 March content ideas
22:49 IG Bio Upgrades
35:42 Content Validation

✅ Stay Connected With Us

👉 Connect with The Broke Agent
https://www.instagram.com/thebrokeagent/

👉 Connect with Jason Cassity
https://www.instagram.com/jason_cassity/

👉 Connect with Haley Ingram
https://www.instagram.com/coffeecontracts/

👉 Connect with Alyssa Stalker
https://www.instagram.com/thealyssastalker/

🤝 BAM PARTNERS

Zoodealio
Instantly connect your leads and clients with a menu of cash offers and selling solutions. Zoodealio's cash offer platform is included in your BAMx membership (Over $2300 annual value!) →
https://www.skool.com/bamx/about

Summit VA Solutions
Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant →
https://www.summitvasolutions.com/byronlazine-referral

Rayse
Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged →
https://www.rayse.com/

———

#RealEstateMarketing #LocalContent #RealEstateTips

Tom Storey joins Jason Cassity and The Broke Agent to discuss the YouTube strategy and short-form content strategy agents need now, plus how to turn market insights into high-performing content.
𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx
_______
👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/
🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka
📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily
🧐 Check out BAM: https://nowbam.com/
🔗 This episode's sources:
https://www.instagram.com/p/DUisXWukRZ3/
https://www.instagram.com/p/DUQexVmkUg9/
https://www.instagram.com/p/DUCOB6yDKVK/
⏰ Timestamps:
00:00 - 02:23 - Intro
02:24 - Topic #1: YouTube Strategy
29:24 - Topic #2: Short Form Content Strategy
✅ Stay Connected With Us —
👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/
👉 Connect with Jason Cassity: https://www.instagram.com/jason_cassity/
👉 Connect with Tom Storey: Xhttps://www.instagram.com/thestoreyteam/
--------------------
🤝BAM PARTNERS
𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Zoodealio's cash offer platform is included in your BAMx membership (Over $2300 annual value!) → https://www.skool.com/bamx/about
𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral
𝐑𝐚𝐲𝐬𝐞: Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. → https://www.rayse.com/
———
#RealEstateContent #ShortFormStrategy #YouTubeForAgents

Conor Murmane and Marley Presswood join Jason Cassity and The Broke Agent to discuss the latest Engagement Rate Study, the Power of Trendjacking, strategies for Personal Content, winning LinkedIn tactics, and highlight this week’s Marketer of the Week, sharing actionable insights to boost your marketing impact.

𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx

_______

👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/

🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka 

📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily

🧐 Check out BAM: https://nowbam.com/ 

 ⏰ Timestamps:

00:00 - 01:36 - Intro

02:17 Topic #1: Engagement Rate Study

9:14 Topic #2: The Power of Trendjacking

16:22 Topic #3: Personal Content

35:18 Topic #4: Linked In Strategy

40:06 Topic #5: Marketer of the Week

✅ Stay Connected With Us —  

👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/       

👉 Connect with Jason Cassity: https://www.instagram.com/jason_cassity/   

👉 Connect with Conor Murnane: https://www.instagram.com/conor_murnane/ 

👉 Connect with Marley Presswood: https://www.instagram.com/thingsmarleydoes/ 

--------------------

🤝BAM PARTNERS

𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Zoodealio's cash offer platform is included in your BAMx membership (Over $2300 annual value!) → https://www.skool.com/bamx/about 

𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral  

𝐑𝐚𝐲𝐬𝐞: Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. → https://www.rayse.com/

———

#marketing        #contentideas          #marketeroftheweek

Tessa Jelten joins Jason Cassity and The Broke Agent to discuss the ripple effect of content creation, new AI platforms like OpenClaw that could potentially help agents, and Valentine’s Day content ideas.
𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx
_______
👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/
🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka
📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily
🧐 Check out BAM: https://nowbam.com/
🔗 This episode's sources:
https://www.instagram.com/p/DT_W5ifEilJ/?img_index=1
https://www.instagram.com/p/DURdwtdjtrt/
https://www.kimi.com/
https://twin.so/
⏰ Timestamps:
00:00 - 01:36 Intro

01:36 Topic#1-Ripple Effect Of Content Creation
06:55 Topic#2-New AI Platforms To Help Agents
36:15 Topic#3-Valentine's Day Content Ideas
✅ Stay Connected With Us —
👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/
👉 Connect with Jason Cassity: https://www.instagram.com/jason_cassity/
👉 Connect with Tessa Jelten: https://www.instagram.com/tessaabellaa/
--------------------
🤝BAM PARTNERS
𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Zoodealio's cash offer platform is included in your BAMx membership (Over $2300 annual value!) → https://www.skool.com/bamx/about
𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral
𝐑𝐚𝐲𝐬𝐞: Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. → https://www.rayse.com/
———
#marketing #openclaw #contentideas

Krys Benyamein joins Jason Cassity and The Broke Agent to get granular on their entire video content creation process: what exactly each of them does, from ideation to filming, editing, and posting videos.

𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱:
https://www.skool.com/bamx

👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you →
https://remindermedia.com/bamsample/

🔔 Subscribe to the BAM YouTube channel:
https://tinyurl.com/aatxhaka

📩 Subscribe to BAM Newsletter:
https://newsletters.nowbam.com/bam-daily

🧐 Check out BAM:
https://nowbam.com/

⏰ Timestamps:

00:00-03:02 Intro

03:03 Topic #1-Content Ideation

✅ Stay Connected With Us —

👉 Connect with The Broke Agent:
https://www.instagram.com/thebrokeagent/

👉 Connect with Jason Cassity:
https://www.instagram.com/jason_cassity/

👉 Connect with Krys Benyamein:
https://www.instagram.com/krysbenyamein/

🤝BAM PARTNERS

𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Zoodealio's cash offer platform is included in your BAMx membership (Over $2300 annual value!) →
https://www.skool.com/bamx/about

𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant →
https://www.summitvasolutions.com/byronlazine-referral

𝐑𝐚𝐲𝐬𝐞: Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. →
https://www.rayse.com/

———

#realestate #realestatecontent #contentcreationprocess

Shannon Gillette joins Jason Cassity and The Broke Agent to discuss a surprising stat every listing agent needs to know, how to get more agents to your broker opens, content that converts, and whether agents should talk about faith or politics in their content.

Join us for BAM Pro Bowl III next Wednesday, February 4:
https://nowbam.com/probowl/

𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱:
https://www.skool.com/bamx

👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you →
https://remindermedia.com/bamsample/

🔔 Subscribe to the BAM YouTube channel:
https://tinyurl.com/aatxhaka

📩 Subscribe to BAM Newsletter:
https://newsletters.nowbam.com/bam-daily

🧐 Check out BAM:
https://nowbam.com/

🔗 This episode's sources:

https://www.instagram.com/p/DTqHMyqDn_E/

https://www.instagram.com/p/DPQFJ_JkR22/

https://www.instagram.com/p/DSk2jKpAWKy/

https://www.instagram.com/p/DOe_KVPiZBB/

https://www.awakensummit.com/

⏰ Timestamps:

00:00-02:22 Intro

02:23 Topic #1-Content That Converts

28:29 Topic #2-Should Agents Talk Faith or Politics In Content?

✅ Stay Connected With Us —

👉 Connect with The Broke Agent:
https://www.instagram.com/thebrokeagent/

👉 Connect with Jason Cassity:
https://www.instagram.com/jason_cassity/

👉 Connect with Shannon Gillette:
https://www.instagram.com/shannon_gillette/

🤝BAM PARTNERS

𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! →
https://www.skool.com/bamx/about

𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant →
https://www.summitvasolutions.com/byronlazine-referral

———

#realestate #realestatecontent #faith

Tessa Jelten and Karina Mejia join Jason Cassity and The Broke Agent to discuss breaking news on Instagram, how to get leads on social without posting, trending content, and low-effort content. They also cover the marketer of the week, who is dominating on social right now with AI content.

𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱:
https://www.skool.com/bamx

👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you →
https://remindermedia.com/bamsample/

🔔 Subscribe to the BAM YouTube channel:
https://tinyurl.com/aatxhaka

📩 Subscribe to BAM Newsletter:
https://newsletters.nowbam.com/bam-daily

🧐 Check out BAM:
https://nowbam.com/

🔗 This episode's sources:

https://www.instagram.com/reels/DTSuEP7kpX7/

https://www.instagram.com/reels/DTiavoAjtZH/

https://nowbam.com/the-difference-between-agents-who-generate-leads-from-social-media-and-those-who-dont/

https://www.instagram.com/reel/DTSmD-aDUs3/?igsh=dmRjOXlxejM2d3dw

https://www.instagram.com/p/DTTmKENEqwN/

https://www.instagram.com/p/DTIn8KgEWOS/

https://www.instagram.com/p/DTaYLseja-c/

https://www.instagram.com/p/DOOrKcuDT3J/

⏰ Timestamps:

00:00–02:24 Intro

02:25 Topic #1-IG Breaking News

09:59 Topic #2-How To Get Leads On Social Without Posting

21:53 Topic #3-Trending Content

27:42 Topic #4-Low-Effort Content

30:56 Topic #5-Marketer of the Week

✅ Stay Connected With Us —

👉 Connect with The Broke Agent:
https://www.instagram.com/thebrokeagent/

👉 Connect with Jason Cassity:
https://www.instagram.com/jason_cassity/

👉 Connect with Tessa Jelten:
https://www.instagram.com/tessaabellaa/

👉 Connect with Karina Mejia:
https://www.instagram.com/karina_mejiaa/

🤝 BAM PARTNERS

𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! →
https://www.skool.com/bamx/about

𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant →
https://www.summitvasolutions.com/byronlazine-referral

𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦: The most trusted provider of comprehensive real estate data nationwide. Try it FREE →
https://trial.propstreampro.com/bam/

———

#trendingcontent #realestatemarketing #instagramnews

Max Liporace joins Jason Cassity and The Broke Agent to discuss Max’s business, LendFriend Mortgage, and to break down the three things agents need to focus on with SEO and GEO (Generative Engine Optimization) to increase online traffic.
𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx
_______
👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/
🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka
📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily
🧐 Check out BAM: https://nowbam.com/
Lend Friend Mortgage: https://www.lendfriendmtg.com/
⏰ Timestamps:
00:00–02:00 Intro
02:00 LendFriend Mortgage, memes, and the strategy that worked
06:18 What is GEO (and how is it different from SEO)?
08:00 Top 3 strategies for ranking higher in GEO (AI search) and SEO
10:17 Strategy #1: Google My Business profile
11:56 What Max did to optimize his Google My Business profile
13:38 Strategy #2: Writing Blogs
21:41 Strategy #3: Getting on Other People’s Websites
34:00 William Burton post on Trump’s proposed institutional investor ban
✅ Stay Connected With Us —
👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/
👉 Connect with Jason Cassity: https://www.instagram.com/jason_cassity/
👉 Connect with Matt Liporace: https://www.instagram.com/lendfriend/
--------------------
🤝 BAM PARTNERS
𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! → https://www.skool.com/bamx/about
𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral
𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦: The most trusted provider of comprehensive real estate data nationwide. Try it FREE → https://trial.propstreampro.com/bam/
———
#geostrategy #realestatemarketing #seostrategy

Jason Cassity and The Broke Agent discuss the 2026 State of Social report by Brandwatch and key social media trends highlighted by Sprout Social before breaking down what worked and didn’t work in 2025, and sharing their goals and resolutions for 2026.
𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx
_______
👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/
🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka
📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily
🧐 Check out BAM: https://nowbam.com/
🔗 This episode's sources:
https://www.brandwatch.com/reports/state-of-social/
https://sproutsocial.com/insights/social-media-trends/
⏰ Timestamps:
00:00–01:22 Intro
01:23 Topic #1-2026 State of Social report
13:17 Topic #2-Key Trends For 2026
23:03 Topic #3-What Worked/Didn't In 2025
32:02 Topic #4-Goals/Resolutions for 2026
✅ Stay Connected With Us —
👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/
👉 Connect with Jason Cassity: https://www.instagram.com/jason_cassity/
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