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Use the Right Words to Reach More People
Lomi is a composter that rarely uses the word "compost". Why? Because its creators developed deep insight into how the right language can help them reach more customers, helping them reach beyond just the "eco-minded" crowd.
Sponsor: Paper & Packaging Board. Learn more at howlifeunfolds.com
Learn more about your ad choices. Visit megaphone.fm/adchoices
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By Entrepreneur Media
4.8
205205 ratings
Lomi is a composter that rarely uses the word "compost". Why? Because its creators developed deep insight into how the right language can help them reach more customers, helping them reach beyond just the "eco-minded" crowd.
Sponsor: Paper & Packaging Board. Learn more at howlifeunfolds.com
Learn more about your ad choices. Visit megaphone.fm/adchoices
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