Weight Loss Forensics: FBI Tactics to Investigate Cravings, Overeating, and Why Diets Suck

By Holly Bertone, PMP, CNHP, and Emotional Eating and Weight Loss CoachAlternative Health Health & Fitness Mental Health Education Self-Improvement

Weight Loss Forensics: FBI Tactics to Investigate Cravings, Overeating, and Why Diets Suck episodes

September 22, 202384: Expectations Will Destroy Your Happiness
Have you ever looked forward to something, like REALLY looked forward to something, like little kid at Christmas looked forward to something… only to be epically disappointed?
On today’s episode, we are going to answer the question… why do these unmet expectations destroy your happiness and what are the 5 steps to keep those expectations in check?
The answer is powerful, it involves the series finale of your favorite TV show, and I think it’s going to surprise you.

Together, we will unpack:
What happens when we get triggered by unmet expectations?
5 ways to prevent expectations from stealing your happiness.
When is the best time to embrace unpredictability in your journey?
How you can release judgment and embrace acceptance.

Mentioned Resources:
Episode 80: Triggered? 5 Steps to Take Control of Your Reaction

Connect with Holly:

▶️ BECOME A SUSTAINABLE WEIGHT LOSS MACHINE - https://academy.pinkfortitude.com/pl-machine-reg

▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz

▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -
https://academy.pinkfortitude.com/break-emotional-eating-accelerator

▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV

▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar

▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone

▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone

If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.
15 min
September 15, 202383: Building Resilience with Luke Layman
When going through a tough time, we tend to try to rush through the process because it’s much better on the other side. But life will continue to give us the test until we learn the tools we need to get through the rough patches. What if I told you that experiencing the full range of emotions are the building blocks we need to ace that test?

On today’s episode, my guest, Luke Layman, is going to help us navigate the murky waters of slowing down our healing process and truly finding that place of gratitude and mental resilience.

The answer is powerful; it involves a new way to view the warrior mindset, and I think it’s going to surprise you!

Luke Layman is an entrepreneur, mentor, and host of the Shift Work Podcast. He is an exhilarating guest with a diverse background from being a fighter pilot to a business owner and entrepreneur. I’ve known Luke personally for about a year now, and he is one of those guys who preaches what he practices and practices what he preaches.

With decades of experience leading high performance and high growth organizations, Luke has cracked the code on how to live with intentional alignment, enjoying all the best that life has to offer while sustainably growing businesses across the globe.

Amongst his many accolades, he is the recipient of a Combat Action Medal and Single Mission Air Medal for combat operations flown in the A-10 Warthog. Additionally, Luke is the recipient of multiple business awards included being voted Top 40 under 40 in 2019.

Together, we will unpack:

Importance of emotional processing and conversation.
Acceptance of bad days and the importance of recovery.
Building resilience through self-awareness and curiosity.
Increasing self-efficacy and shifting mindset.
Why do we always seem to struggle with money?!?
Specificity in stating problems for effective understanding.
Accepting personal responsibility and defining desired outcomes.
Luke shares how he built resilience as an Air Force pilot.
The challenges of masculine energy and emotional suppression.

Connect with Luke Layman:

Read the Book - Building Resilience
Connect with Luke
Follow Luke on Instagram
Shift Work with Luke Layman

Connect with Holly:

▶️ BECOME A SUSTAINABLE WEIGHT LOSS MACHINE - https://academy.pinkfortitude.com/pl-machine-reg

▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz

▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -
https://academy.pinkfortitude.com/break-emotional-eating-accelerator

▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV

▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar

▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone

▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone

If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.
42 min
September 08, 202382: The Solution is in the Space
Have you ever had a problem that you weren’t able to solve? Or maybe you are going through a difficult time in your life with health challenges, or financial problems, or relationship problems, or work problems. Or maybe recently, you lost something important – like your keys or your wallet or your phone - and you looked everywhere, but you couldn’t find it.
On today’s episode, we are going to answer the question… when you are knee deep in a problem, what’s the fastest way to find the answer when it’s not coming to you?
The answer is powerful, it involves some flowers and a lost ring, and I think it’s going to surprise you.

Together, we will unpack:

How we get sucked even further into our problems.
The two different ways to view what happens in your life.
The tendency to focus on the problem as a way to find a solution.
The importance of surrounding ourselves with like-minded and growth-minded individuals.

Mentioned Resources:

Episode 80: Triggered? 5 Steps to Take Control of Your Reaction
Episode 81: It Matters Who You Surround Yourself With. Here’s Why.

Connect with Holly:

▶️ BECOME A SUSTAINABLE WEIGHT LOSS MACHINE - https://academy.pinkfortitude.com/pl-machine-reg

▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz

▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -
https://academy.pinkfortitude.com/break-emotional-eating-accelerator

▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV

▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar

▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone

▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone

If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.
20 min
September 01, 202381: It Matters Who You Surround Yourself With. Here’s Why.
There’s a toxic trend that I see that no one is talking about, and it’s affecting your health without you even knowing it. I’m going to address that towards the end of today’s episode. Because here’s the thing. Our environment is always changing around us. It affects who we become. When our environment changes, so does the people in our world.
On today’s episode, we are going to answer the question… why does it even matter who you surround yourself with?
The answer is powerful, it involves a small town girl in a big city and a big city girl in a small town, and I think it’s going to surprise you.

Together, we will unpack:

The unusual differences between small town people and big city people.
Does it really matter who you surround yourself with?
Why it's important to evaluate your community in real life.

Mentioned Resources:

Episode 74: When Gratitude is Put to the Test – My Divorce Story.
Episode 80: Triggered? 5 Steps to Take Control of Your Reaction

Connect with Holly:

▶️ BECOME A SUSTAINABLE WEIGHT LOSS MACHINE - https://academy.pinkfortitude.com/pl-machine-reg

▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz

▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -
https://academy.pinkfortitude.com/break-emotional-eating-accelerator

▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV

▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar

▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone

▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone

If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.
20 min
August 25, 202380: Triggered? 5 Steps to Take Control of Your Reaction
Have you ever wondered how you can be totally fine one minute and the next thing you know… someone does or says something or something happens and boom you are triggered to the point of your emotions taking over your entire body. How you are instantly flooded with anxiety, or the tears come from this guttural place or you can’t think straight, and more often than not, words come out of your mouth that you later regret?
On today’s episode, we are going to answer the question… what does it actually mean to be triggered and what are 5 simple steps to take control of your reaction?
The answer is powerful, it involves a hotel in Kansas, and I think it’s going to surprise you.

Together, we will unpack:

5 simple steps to control your reaction to being triggered.
What it does and doesn't mean to be triggered.
The inner work of telling oneself the truth for positive changes.
The importance of healing a core wound.
What to do if you feel yourself getting triggered.

Mentioned Resources:

988 Suicide and Crisis Lifeline

Connect with Holly:

▶️ BECOME A SUSTAINABLE WEIGHT LOSS MACHINE - https://academy.pinkfortitude.com/pl-machine-reg

▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz

▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -
https://academy.pinkfortitude.com/break-emotional-eating-accelerator

▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV

▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar

▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone

▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone

If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.
22 min
August 18, 202379: The Quickest Way to Get Your Old Life Back
After that diagnosis, how many times have you said... I just want my old life back! We never asked for this diagnosis to happen. And then we don’t talk enough about what it’s like to grieve our former lives. To grieve that fabulous person we used to be.
This week is my birthday and breast cancer survivorversary. It’s always a time of reflection for me as I begin another trip around the sun. That reflection always includes my former life and there’s a lot of yearning for the past, and for my past self.
On today’s episode, we are going to answer the question… what IS the quickest way to get your old life back after a diagnosis derails your plans?
The answer is powerful, it involves a broken reflector of an old car, and I think it’s going to surprise you.

Together, we will unpack:
Why it's more important to move forward instead of dwelling on the past.
How you can take a step back and evaluate your life from a neutral perspective so that you can gain better clarity.
When you need to ask yourself hard questions and how you can be curious about the answers.
Holly shares a story of a hit and run that changed her life forever.
When it's time to grieve the loss of your former life and when it's time to move on.

Connect with Holly:

▶️ BECOME A SUSTAINABLE WEIGHT LOSS MACHINE - https://academy.pinkfortitude.com/pl-machine-reg

▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz

▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -
https://academy.pinkfortitude.com/break-emotional-eating-accelerator

▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV

▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar

▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone

▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone

If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.
20 min
August 11, 202378: Trust the Vision, Not the View
When we are going through a difficult time, why is it that all of the difficult stuff seems to hijack our lives? That everywhere we turn, it’s one more thing that goes wrong, it’s one more thing we have to deal with and one more thing that creates frustration, and one more thing that gets us angry or put us into fear? It dominates our mind, even before we open our eyes in the morning and every single thought throughout the day.
You feel like you are in a dark tunnel and there is no light. No way out. And when you do see a light, it’s the train coming right for you. We feel the weight of the world on our shoulders.
On today’s episode, we are going to answer the question… how can I shift my focus to something other than all of the heaviness that’s going on in my world?
The answer is powerful, it involves driving on a country road, and I think it’s going to surprise you.

Together, we will unpack:
Why do difficult things ALWAYS seem to hijack our lives?
How to shift focus away from all of the heaviness.
Holly tells us how she survived her first solo wedding after her divorce.
Why it's important to hold your vision, not your view.
What happens when you view your life through the lens of being sick?

Connect with Holly:

▶️ BECOME A SUSTAINABLE WEIGHT LOSS MACHINE - https://academy.pinkfortitude.com/pl-machine-reg

▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz

▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -
https://academy.pinkfortitude.com/break-emotional-eating-accelerator

▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV

▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar

▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone

▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone

If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.
17 min
August 04, 202377: Mastering Your Inner Battles - Tools to Overcome Mind Drama with Danya Douglas Hunt
If you have ever felt like there is this constant narrative going on in your brain… that everything defaults to the negative, and not just that… that anytime something happens, your mind instantly goes to the drama. If you have experienced these battles in your mind, then listen up.

On today’s episode, my guest is going to answer the question… how can we shift our mindset and identity so that we can get past all of the mind drama and focus on the good stuff in life?

My guest today is Danya Douglas Hunt.

Danya helps entrepreneurs and leaders unlock their next level identity, expand their wealth consciousness and shift their paradigm.

She is a Mentor, Host of the Play Bigger Podcast, Speaker, Former Olympic therapist, been featured on multiple platforms such as MSNBC, NBC, CBS, etc (YES SUPPLY certified Neuro-Linguistic Programming Practitioner (NLP), Life + Success Coach, TIME Techniques™ Practitioner, Clinical Hypnotherapist and an Emotional Freedom Techniques facilitator (EFT), Reiki Level 1 & 2, and is currently studying RRT under Dr. Jon Connelly.

Danya is one of my fabulous coaches in James Wedmore’s Next Level community. And PS – if you normally listen to this podcast on 1.2 speed… you are going to want to drop it down to the regular speed today because we go fast and furious and you are going to want to listen to every single word.

Together, we will unpack:
Why you can’t play the game of basketball and entrepreneurship in the same way.
Recognizing the power of changing the brain.
What’s going on when our brain shuts down?
How our subconscious mind is designed for survival, not growth.
Transforming a scarcity mindset to a more empowering mindset.
How to normalize your goals.

Connect with Danya Douglas Hunt:

Connect with Danya
Follow Danya on Instagram

Connect with Holly:

▶️ BECOME A SUSTAINABLE WEIGHT LOSS MACHINE - https://academy.pinkfortitude.com/pl-machine-reg

▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz

▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -
https://academy.pinkfortitude.com/break-emotional-eating-accelerator

▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV

▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar

▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone

▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone

If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.
47 min
July 28, 202376: Why am I Constantly Going Backwards?
Most people want the better things in life. They want to eat healthier, they want to exercise more consistently, they want to have better finances, they want healthier relationships. We all want the things that improve our life, right? Most people have the knowledge… they know in their heads exactly what the actions they need to do to get to the other side. And yet… most people stay stuck in their backwards motion. Because they think that all they need to do is to change their actions. So they try to change their actions, but when they do, it doesn’t work. And then they give up.
On today’s episode, we are going to answer the question… why is it that when I know what I’m supposed to do to improve my situation… why am I constantly going backwards?
The answer is powerful, it involves a ferris wheel, and I think it’s going to surprise you.

Together, we will unpack:
How surviving a ferris wheel is scarier than surviving chemo.
Why do we continue to make unhealthy decisions, when we are aware of the healthy alternatives?
Why is it so difficult to change habits?
The one commonality in health changes that makes all of the difference.
How to make permanent changes in your life when you feel like you are stuck on the ferris wheel.

Connect with Holly:

▶️ BECOME A SUSTAINABLE WEIGHT LOSS MACHINE - https://academy.pinkfortitude.com/pl-machine-reg

▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz

▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -
https://academy.pinkfortitude.com/break-emotional-eating-accelerator

▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV

▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar

▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone

▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone

If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.
15 min
July 21, 202375: Medical Gaslighting, Advocating for Your Health, and Finding Your Voice with Linda Sidhu
If you have ever experienced medical gaslighting, then listen up.

On today’s episode, my guest is going to answer the question… how can you find your voice to advocate for yourself, when the doctors continually dismiss you? And especially, when your life is in jeopardy.

Linda Sidhu not only lost her physical voice due to the aftermath of thyroid cancer, she had to learn how to navigate being gaslighted by her doctors to literally save her own life. Linda has been a dear friend and business colleague of mine for several years. I’ve been following her journey with thyroid cancer, and when she shared publicly what happened to her, I knew right away that you need to hear her story. She is one of the most sweetest and giving people I know, but don’t let her big smile fool you, this woman is tough as nails and she fully embodies the gratitude builds fortitude ethos.

On the business side of the house, Linda is a list-building expert who helps coaches and course creators create irresistible personality quizzes that attract hundreds of new subscribers on autopilot. Including mine! If you have taken my gratitude personality quiz, Linda helped me to create it.

As a former top ten pharmaceutical sales representative, Linda had extensive training in personality types. She took the same methods that worked for selling products face-to-face and turned them into a personality quiz framework that converts views to leads at 70% and helps craft personalized marketing for her customers.

She’s been featured in the media in Forbes as well as on Cubicle to CEO, The Go-To Gal Podcast, and The Art of Online Business with Rick Mulready.

Together, we will unpack:
Linda Sidhu shares her struggle with thyroid cancer and medical gaslighting.
How can you find your voice when your doctors dismiss you?
How to advocate for yourself and push for medical attention.
Linda’s number one piece of advice for those who are unsure about treatment.

Connect with Linda Sidhu:

Linda's FREE Nail Your Quiz Challenge
Linda's Quiz to Cash Quiz
Follow Linda on Instagram

Connect with Holly:

▶️ BECOME A SUSTAINABLE WEIGHT LOSS MACHINE - https://academy.pinkfortitude.com/pl-machine-reg

▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz

▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -
https://academy.pinkfortitude.com/break-emotional-eating-accelerator

▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV

▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar

▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone

▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone

If this is your vibe, be sure to hit the follow button where you are listening and also tap those 5 stars ⭐⭐⭐⭐⭐ and leave a great review.
44 min