How I Do Content

What Taylor Swift can teach you about launching. 5 tips for a magical launch experience


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Welcome to the Midnights era!

If you’ve been living under a rock or you’re simply not a Swiftie you might not be aware that on Friday 21st October – Taylor Swift dropped her much-anticipated 10th studio album, Midnights.

In doing so, she sent Swifties around the world into a frenzy.

And if there’s one thing Taylor Alison Swift knows how to do – it’s release a new album and do it in her own unique way.

Other than my Queen Beyoncé – Taylor Swift is unmatched when it comes to building genuine hype and excitement around her album releases. Hype + excitement that leads to album streams and sales.

Now you might be wondering – “Tahryn, what does Taylor Swift and her album release have to do with business?”

Well wizard – the example I always use when I talk about launching, is a music artist releasing an album.

So let’s pretend you’re Taylor Swift for a moment and you decide to release a new album.

All of the steps you need to take in the lead-up to the release date to get the album out into the world and into the ears of as many of your fans as possible – that's what launching is in its simplest form.⁠⁠

Releasing your magic into the world, sharing it with your community and inviting them to join you.

Now what I’ve just witnessed from the Midnights album release is that Taylor Swift is a true launch wizard. I tip my sorting hat to her.

So in today’s episode of the How I Do Content podcast, I’m sharing what Taylor Swift can teach you about launching.

Yes! This episode is all about how to create a magical launch experience – one that not only captivates your audience but also inspires them into action aka to buy from you.

If you’re in business and you’re a Swiftie you’re going to LOVE this episode – so let’s dive in.

Things You’ll Learn in this Episode of How I Do Content

  • A run down of the Midnights launch experience so far
  • Why Taylor Swift is a true launch wizard and what you can learn from her
  • 5 things you can do to create a magical launch experience 


Sign up for your Launch Wizard Intensive Day
If you’re planning to launch in 2023 and want the support of a real-life launch wizard (me not Taylor Swift) – you can book a Launch Wizard Intensive Day and together we’ll map out your own Midnights style launch plan (including strategy, messaging, content and sales).

You’ll finish the intensive with your own personalised repeatable launch process that you can replicate for ALL your 2023 launches and beyond.

Snap up the last remaining spot at the special launch price. Once that spot is gone – the price goes up!

Sign up at https://thesocialbolt.thrivecart.com/launch-wizard-intensive-day/ 


Background Music is Copyright Free. You're free to use this music in your videos.
Track: Harry Potter Theme Song
Music promoted by Chayatori Records
Video Link:  https://youtu.be/WY8-lVlLhWE 


Background Music is Copyright Free. You're free to use this music in your videos.
Track: Harry Potter Theme Song
Music promoted by Chayatori Records
Video Link: https://youtu.be/WY8-lVlLhWE

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How I Do ContentBy Tahryn Bolt

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