Most attorneys think legal expertise is what sets them apart. Wrong.

In family law, emotional intelligence is the real superpower.

In this episode of Life Beyond the Briefs, Brian Glass sits down with Zach Ashby, a family lawyer who’s built a thriving practice by focusing on client relationships, strategic sales, and firm growth.

They break down:

• Why most lawyers are terrible at sales and how to fix it
• The secret to handling high-conflict clients without losing your mind
• How mentorship, branding, and systems help scale a firm the right way
• Why the zero-sum mentality in family law is hurting your clients—and your business

Want to learn more about Zach and his firm?
Visit PNWFamilyLaw.com to see how they’re redefining family law with a client-centered approach.

Zach and his team are also rolling out new attorney bio videos to help clients connect with their lawyers before they ever step foot in the office—check them out on the website!

🎧 Hit play now and learn how to transform your approach to family law.

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Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia. He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field. This podcast is his effort to share that passion with others.

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