In this episode, Jeremy DuPont from Patch System shares why blasting your email list is a fast track to losing trust — and what to do instead. We discuss reactivation campaigns, the importance of showing up in the inbox with value, and why today's clinic owners have a once-in-a-generation opportunity to build practices with real enterprise value.

Topics Covered:

• Why quality beats quantity in modern marketing
• How to win with patient reactivation campaigns
• Why "referrals" are marketing
• How marketing is evolving and what that means for PTs
• Actionable steps to build your clinic's brand without big ad budgets

Guest Links:

• Website: PatchSystem.com
• Instagram: @_jeremydupont
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