How I Do Content

Why Representation Matters with Annie Gichuru


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When I started this podcast it was always my vision to share the voices of amazing humans who I’ve been fortunate to learn from…

So in today’s episode of the How I Do Content podcast I’m talking to one of my all-time favourite teachers - Annie Gichuru.

Annie is the founder of Uplifting Studios, a platform dedicated to supporting online business owners to build culturally & racially diverse, inclusive and equitable businesses.

Annie has become a leading Diversity, Equity and Inclusion (DEI) coach & consultant for online entrepreneurs, most notable of which is her partnership with The Beautiful You Coaching Academy, where she supports trainees and coaches.

Following the death of George Floyd it became really clear to me that there were some real blind spots in both my life and business and that I needed to make changes and do the work.

And I knew that Annie was the person I wanted to learn and unlearn alongside of. 

Annie’s grace, gentle spirit and passion for a racially equitable world is setting her apart in the coaching and personal development industry as a compassionate educator with an incredible space holding ability.

In today’s episode Annie & I chat about why representation matters and how you as an online business owner can create a diverse, equitable and inclusive business.

This is such an important conversation that ALL business owners need to hear.


Things You’ll Learn in this Episode of How I Do Content

  • Why representation matters
  • The impact of a lack of representation in your business
  • How you as an online business owner can create a diverse, equitable and inclusive business.
  • Why DEI work is a non-negotiable for business owners and how you can overcome your fears 


Connect with Annie Gichuru

  • Follow Annie on Instagram https://www.instagram.com/upliftingstudiostv  
  • Sign up for the FREE LIVE TRAINING - “Allyship in Action” https://www.upliftingstudios.com.au/allyshipinaction 
  • Download Annie’s FREE Guide - “How to become a genuine ally and advocate for POC” https://www.upliftingstudios.com.au/becoming-an-ally/ 
  • Join the Waitlist for REPRESENTED https://www.upliftingstudios.com.au/represented-waitlist 


Want more?

  • Instagram: @thesocialbolt
  • Take the quiz! Discover Your Unique Blend of Content Magic at http://thesocialbolt.com.au/quiz/
  • Get my DIY Content Wizard Bundle to help you with strategic content creation for your heart led business https://thesocialbolt.com.au/content-wizard-bundle-2/
  • Website: https://www.thesocialbolt.com.au 


Background Music is Copyright Free. You're free to use this music in your videos.
Track: Harry Potter Theme Song
Music promoted by Chayatori Records
Video Link:  https://youtu.be/WY8-lVlLhWE 

Background Music is Copyright Free. You're free to use this music in your videos.
Track: Harry Potter Theme Song
Music promoted by Chayatori Records
Video Link: https://youtu.be/WY8-lVlLhWE

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How I Do ContentBy Tahryn Bolt

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