In this value-packed and story-filled episode, Liz Wilcox — the Fresh Princess of Email Marketing — shares why your network is the most powerful tool for building your email list. Through real-world examples and collaborations with creators like Brock Johnson and Nina Clapperton, Liz breaks down how connections can skyrocket growth faster than any ad or algorithm ever could

Episode Highlights:

• The Magic of Instant Trust Transfer Borrow credibility from your biz besties! When someone shares you with their audience, you get instant trust points. (Think freebie swaps, JV webinars, and all that jazz.)

• Warm Leads On Tap Ditch cold pitching—networking gives you warm leads who are already looking for what you offer. Collaborate to connect with problem-aware folks who want your solutions.

• Opportunities You Can't Google The best gigs come through connections, not search engines. From speaking spots to top-secret bundles and referral goldmines—your network unlocks them all.

• Faster Growth, Less Effort Forget grinding 24/7—one DM or collab can get you way further than hours of ads and endless Reels. Real talk!

• Momentum That Compounds Relationships are like email list investing—collab once, and it can keep paying off for literal years. More visibility, brand buzz, and surprise opportunities await (trust me).

• Special Announcement Heads up! We've got a List Building Challenge focused on networking and collabs coming up June 2-4, 2025. Mark your calendars, fam.

Key Takeaways

• Networking multiplies trust: Borrowing credibility accelerates conversions and signups.

• Collaborate strategically: Work with people who serve similar — not identical — audiences.

• Relationships > algorithms: You can't Google your next opportunity; you build it through people.

• Say yes to connection: One conversation can lead to multiple growth opportunities.

• Play the long game: Every relationship compounds into long-term momentum.

Links and Resources

Check out Liz's Email Marketing Membership here

Join the Email Sound Booth Facebook group here

Check out Liz's free welcome sequence here

Liz's Kit [Convertkit] affiliate link

Rather watch the Podcast? Check out WATCHLIZ.COM