Wim Hof is the holder of 26 world records for his feats withstanding cold temperatures using breath-work. He is now devoted to spreading the message of how to use his methods of breathing to maximize people's physical potential.  Most recently, he is the author of "The Way of the Iceman," which is about his own exploits and how anyone will be able to use his methods. Anyone familiar with Unbeatable Mind and SEALFIT will also be familiar with the importance of breath-work. Find out how you can use Wim's breath methods to up your game.