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What’s the antidote to inconsistent cash flow and clients in your business? Having a solid plan certainly helps, but too many entrepreneurs are just winging it in hopes of finding success. In this episode, I deliver a little tough love and talk about how to figure out the kind of plan you need in place for your business to grow.

1:25 – What do most entrepreneurs do first when wanting to create the freedom and flexibility they desire? I explain why it’s a backward approach and a short-term solution.

5:08 – You find true freedom with a certain level of control in your business. I clarify what I mean by control here, because a lot of people might have mixed feelings on it.

7:39 – What do you need to have in place to get consistent cash flow and clients? I reveal the first of several different components necessary.

10:28 – The second component is one where a lot of people trip up. There’s a common trap entrepreneurs can fall into here as well, and I discuss how to avoid it.

14:23 – Having these two things in your business makes predictable profits so much easier to obtain. I explain how.

18:44 – How can you ensure that your team helps you create sustainable revenue, freedom, and flexibility? Without a plan here, things can become chaotic very quickly.

25:36 – I talk about another key thing to keep in mind as you’re working with your team to grow your business.

Mentioned in Winging It Isn’t a Business Growth Strategy

• The CEO Collective
• The E-Myth Revisited: Why Most Businesses Don’t Work and What to Do About It by Michael E. Gerber
• Racheal on Instagram and TikTok
• Leave a review on iTunes

Connect with Me:

• Instagram: @racheal.cook
• TikTok: @rachealcookmba
• LinkedIn: @rachealcook
• YouTube: @the_ceo_collective
• Website: The CEO Collective

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