Woman Owned: The Growth Podcast for Women Entrepreneurs

While the hoards have been busy wishing away 2020, arguing over the science of masks and the legitimacy of shutdowns, something truly astounding has been happening before our very eyes. People are saving.

Amidst the upheaval caused by COVID-19, the decline of the airline industry and the hotel and hospitality industries, from an economic perspective, what has resulted is fascinating. Households, individuals, and companies have been putting away cash. Not for a rainy day, but for when they can trust the future again.

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When that trust returns and we have a renewed confidence, I believe there will be a "Pent Up Cash" Extravaganza. And we need to be prepared for it. Is your business prepared for when people start buying again? Are you even thinking about that time?

In today's episode, I share a mini economics lesson that all business owners need to understand right now. Consumers will spend again, and the way you position yourself now matters. I'm sharing how you can prepare for the coming "Pent Up Cash" Extravaganza and ensure your business is positioned well to receive it. It's true that fortune favors the bold, but it also favors the prepared.

Today on the Power + Presence + Position Podcast:

• Why consumers haven't been spending as much during the pandemic.
• A mini economics lesson on the personal savings rate.
• The reasons why the savings rate increased.
• Why confidence in the future is a critical gauge of consumer spending.
• How vaccines affect the economy and our cash savings.
• How to position yourself for growth in 2021.

Resources Mentioned:

• If you found this episode helpful or useful, let me know by sending me a DM on Instagram.

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

You know you are supposed to have a strong personal brand, but what does that even mean? And more importantly, how do you evolve your personal brand as you grow and as your company grows?

There is a lot of confusion and overcomplication around marketing from your personal brand or from your company brand. Which voice should you use, and how do you separate them? I'm going to address this confusion in today's episode, and take it a level deeper to help you evolve further.

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There is one thing that the most elite personal brands and top influential leaders have in common. It isn't the time they wake up or how they organize their schedules. It's not even in the product or services they sell. It's inside of them.

On today's podcast, I'm delving into what makes a personal brand successful and how you can nurture yours into an evolved, elite position in the market. Evolving your personal brand goes hand in hand with personal development. So, I'm sharing how powerful your personal reputation is for your company's success, some ways to nurture your eccentricities, and how you can achieve the highest level of a personal brand.

Today on the Power + Presence + Position Podcast:

• What a personal brand is and how it evolves over time.
• One of the foundational principles of personal development that you need to know.
• Where we go after the discovery phase of personal branding.
• The highest evolution of a personal brand.
• Some examples of notoriously eccentric leaders.
• Some things I want you to consider and nurture as you evolve.

Resources Mentioned:

• EP413: Improve Your Marketing By Knowing Your Promised Land
• I Am Greta - documentary

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Join the Community of Practice!

Want enriching conversation with intelligent, insightful women entrepreneurs, who are unapologetic about their ambition? Join me in the Power + Presence + Position community - the free, invite-only community for fierce, high-level women entrepreneurs making a huge impact on the world. You'll get access to our book club, happy hours, and executive round tables where we talk about the issues that matter most to women entrepreneurs.

If you're ready to take your business to the next level and be part of the best conversation about women entrepreneurship on the internet, join me in the free Power + Presence + Position community today!

Are you gearing up to make your 2021 business plan? If you're a listener of this show, you probably enjoy planning to some extent, which is a really good thing. Studies show that businesses with a plan in place grow up to 30% faster than businesses that don't.

While having a plan is great, in all my years of working with entrepreneurs I noticed that a lot of what's in our plans is ineffective. You are putting valuable time and energy into planning tasks that don't actually bring home the bacon.

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That's why I'm letting you in on the most overlooked aspect of your 2021 planning today; the one task that will make your 2021 plans substantially more effective and profitable. We all want to hustle less and profit more in the new year, and this one task will help you do just that.

Today on the podcast, I share the single most important thing you can do to ensure your 2021 plans are effective and profitable. Be the queen of your niche, command fat profits, and feel totally gorgeous in the knowledge that you are investing your most precious assets in the few things that make all the difference. I'm sharing how to do that today, and giving you a killer offer to get you started.

Today on the Power + Presence + Position Podcast:

• The difference having a plan makes in your business's growth.
• What makes most plans ineffective.
• The one aspect of planning you're probably overlooking.
• Why every niche has a queen who's making the fattest profits.
• How to get started working on this critical task today.

Resources Mentioned:

• If you're ready to make a plan that actually drives profit for your business, I invite you to schedule a 45-minute debrief call with my team. We'll help you find what activities actually brought in the bank in 2020 and help you refine your market position for 2021. Go to eleanorbeaton.com/debrief to reserve your time.

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Join the Community of Practice!

Want enriching conversation with intelligent, insightful women entrepreneurs, who are unapologetic about their ambition? Join me in the Power + Presence + Position community - the free, invite-only community for fierce, high-level women entrepreneurs making a huge impact on the world. You'll get access to our book club, happy hours, and executive round tables where we talk about the issues that matter most to women entrepreneurs.

If you're ready to take your business to the next level and be part of the best conversation about women entrepreneurship on the internet, join me in the free Power + Presence + Position community today!

I am so excited to share my conversation with my fabulous guest with you all today. She's mouthy, she's outspoken, and yes, she is rich. She's one of my earliest coaching mentors who showed me how fun can be a powerful leadership and growth tool.

Susan Hyatt is a master certified coach, bestselling author, podcast host, CEO of 3 companies, and a self-made millionaire. Not only is she an amazing example of what's possible, but she is also a powerful teacher in the art of fun and pleasure, both of which help us become better leaders.

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When it comes to standing up for what she believes and advocating for others, Susan isn't shy. Her bold, outspoken nature inspires millions of women to use their voices and defy societal pressures. Why focus on losing weight when we can focus on smashing the patriarchy?

In our conversation, we dive into Susan's journey from killer real estate agent to mega-successful business coach. Women are constantly being told, and have been told throughout history, that they can't experience pleasure. Susan defies messaging like this and empowers her audience to do the same.

Today on the podcast, I interview Susan Hyatt on building a coaching business, finding your path, and infusing pleasure into every single day. We break down her experiences with sexism and learn why she's so fearlessly bold. She's sharing why leaders need to incorporate more fun creation into their teams and why lacking willpower isn't our problem as women. If any of my episodes were to inspire you to be bold, this one is it.

Today on the Power + Presence + Position Podcast:

• Why Susan believes women lose our boldness and how we can get it back.
• Susan's experience with social silencing and sexism.
• Why she became a coach and how she found her path as a coach.
• How to ensure your strategy never impedes your mission.
• Why she continues to offer one-on-one coaching.
• Why women tend to deny themselves pleasure.

Resources Mentioned:

• Sign up for my weekly email newsletter to find out what everybody is raving about!
• Susan Hyatt Website | Instagram | Podcast | Go Time TV
• Bare by Susan Hyatt
• Susan's TEDx Talk
• Finding Your Own North Star by Martha Beck

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Join the Community of Practice!

Want enriching conversation with intelligent, insightful women entrepreneurs, who are unapologetic about their ambition? Join me in the Power + Presence + Position community - the free, invite-only community for fierce, high-level women entrepreneurs making a huge impact on the world. You'll get access to our book club, happy hours, and executive round tables where we talk about the issues that matter most to women entrepreneurs.

If you're ready to take your business to the next level and be part of the best conversation about women entrepreneurship on the internet, join me in the free Power + Presence + Position community today!

Do you know the exact activities you need to do to produce revenue in your business? For most founders and entrepreneurs, there is seriously just one or two core activities that you do to make money. But, I know that many of you wouldn't be able to tell me what those activities are.

Queen-pires can be forged in just 15 minutes of grit every day. Sure, it's been hard to live through 2020 and we're in a recession, but those aren't excuses. I'm giving you all a bit of tough-love today because I hate seeing you miss out on opportunities for growth.

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Many of us busy ourselves with tasks that aren't bringing home the bacon. We focus on sales, but not the activities that lead to sales. So if you're not currently making the revenue you want, I challenge you to get down and dirty with the real cash-producing tasks.

In today's episode, I share the exact thing you need to be doing to start generating more cash. I'm challenging you to watch what happens when you invest 15 minutes a day into grit - into those conversations that move the needle. When you do, you'll be amazed by the results. But first, you need to stop getting distracted by the problem and pick up the damn phone.

Today on the Power + Presence + Position Podcast:

• How 15 minutes of grit per day makes a massive impact on your revenue.
• Why sales isn't the only metric you need to be monitoring.
• The reasons so many of you are not bringing it home.
• Examples of cash-producing conversations you should be having every day.
• Why you've got to get gritty if you want to get paid.

Resources Mentioned:

• Sign up for my weekly email newsletter to find out what everybody is raving about!

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Join the Community of Practice!

Want enriching conversation with intelligent, insightful women entrepreneurs, who are unapologetic about their ambition? Join me in the Power + Presence + Position community - the free, invite-only community for fierce, high-level women entrepreneurs making a huge impact on the world. You'll get access to our book club, happy hours, and executive round tables where we talk about the issues that matter most to women entrepreneurs.

If you're ready to take your business to the next level and be part of the best conversation about women entrepreneurship on the internet, join me in the free Power + Presence + Position community today!

Are you leveraging the power of association when it comes to building your influence and extending the power of your brand? If you're not, you should be. And in this episode, my guest is going to show us just how powerful association can be for building and positioning your business.

Corey Poirier is an author, public speaking coach, and multiple-time TEDx speaker who has presented to hundreds of thousands of attendees. An expert on interviews, Corey has interviewed over 6500 guests and is highly committed to his craft.

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Interviews can be an incredibly useful tool for establishing your position and leveraging any association you may have. Now, they can also be used in a manipulative, ego-driven way, but that won't garner the sustainable success you desire and people will see right through it.

We're talking about how to use interviews in a genuine, thoughtful way that gives you, the interviewee, and the attendees, value. Corey has mastered and refined this craft making him the perfect person to dive into this topic with.

In today's podcast, I interview Corey Poirier on the power of association, conducting interviews, and being obsessed with your work. Corey didn't become a speaking expert overnight, so he's taking us through his journey to get to where he is today. He's also sharing how you can use interviews and associations to better position your brand. This episode is jam-packed with insight so you don't want to miss it.

Today on the Power + Presence + Position Podcast:

• Corey's journey to the success he has achieved today.
• How to be both an interviewer and an influencer.
• How to delicately leverage your association.
• Why it's okay to be obsessed with what you do.
• How Corey sustains the energy for that level of obsession.
• The biggest insights Corey has learned from top female influences.

Resources Mentioned:

• Sign up for my weekly email newsletter to find out what everybody is raving about!
• This episode is sponsored by the podcast, I'm a Millionaire So Now What? With Colleen O'Connell-Campbell.
• Corey Poirier Website | Facebook | YouTube | BluTalks
• The Book of Why by Corey Poirier
• Outwitting the Devil by Napoleon Hill
• The Wisdom of Andrew Carnegie as Told to Napoleon Hill by Napoleon Hill
• Jack Canfield's Hour of Power
• Get your free copy of Corey's 10 Insights From Over 6000 High Achievers

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Join the Community of Practice!

Want enriching conversation with intelligent, insightful women entrepreneurs, who are unapologetic about their ambition? Join me in the Power + Presence + Position community - the free, invite-only community for fierce, high-level women entrepreneurs making a huge impact on the world. You'll get access to our book club, happy hours, and executive round tables where we talk about the issues that matter most to women entrepreneurs.

If you're ready to take your business to the next level and be part of the best conversation about women entrepreneurship on the internet, join me in the free Power + Presence + Position community today!

Have you noticed all the dancing and pointing on Instagram reels lately? Women are dancing and pointing and the algorithms are loving it, which is why so many smart marketers whom I adore are doing it. It works. However, I won't be dancing and pointing any time soon.

Cooperating with and leveraging the power of what's working right now, especially on major social media platforms, is really smart and I recommend it. Yet when I recently sent an email to my list about why I won't be dancing and pointing on Instagram, I got an unprecedented response.

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Here's the thing. When you get attention and engagement on social media, you grow your online presence, and you also help Mark Zuckerberg grow his massive algorithm-based ecosystem. That can be great, but wouldn't you rather grow your own ecosystem?

In today's podcast, I'm sharing my funny-but-true perspective on why I won't be shaking my booty for Mark Zuckerberg any time soon, and how you can hone your own voice, brain, and creativity for your own ecosystem. Sweet listeners, I want to help you uncover your voice and practice using it so that you can scale your business. Listen in to learn how I can help you do just that.

Today on the Power + Presence + Position Podcast:

• Why dancing and pointing is a smart marketing tactic on Instagram.
• The specific reasons that women leaders tend to suffer in silence.
• What makes me feel better when I'm struggling.
• The deep sense of conflict I feel about social media.
• Why you never see male entrepreneurs dancing and pointing.
• How I can help you unleash and hone your distinct voice.

Resources Mentioned:

• Sign up for my weekly email newsletter to find out what everybody is raving about!
• This episode is sponsored by the podcast, I'm a Millionaire So Now What? With Colleen O'Connell-Campbell.
• The Social Dilemma - movie

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Join the Community of Practice!

Want enriching conversation with intelligent, insightful women entrepreneurs, who are unapologetic about their ambition? Join me in the Power + Presence + Position community - the free, invite-only community for fierce, high-level women entrepreneurs making a huge impact on the world. You'll get access to our book club, happy hours, and executive round tables where we talk about the issues that matter most to women entrepreneurs.

If you're ready to take your business to the next level and be part of the best conversation about women entrepreneurship on the internet, join me in the free Power + Presence + Position community today!

There are things you say and then there are the messages you send. These are not always the same thing. You could be sending potentially damaging subliminal messages to your audience if you aren't conscious of this one thing: consistency.

Now, I know, consistency is about as glamorous as oatmeal. But, it's not only crucial for building your business, but it seriously impacts the message you send your audience. And it's something I see business owners working towards 7 figures struggle with.

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There are tons of valid reasons why you might not be showing up like you used to for your audience. The pandemic has been so rough on business owners. You could be burnt out, feeling low, or stuck in all or nothing thinking. Here's the thing: you don't have to be doing everything to maintain consistency.

Today on the podcast, I'm helping you see the message you've been sending your market when you don't show up consistently. Maybe you've stopped posting on social media or you don't turn your Zoom camera on for meetings anymore. These small actions matter, so I'm sharing what you can do to improve your consistency even when things feel really hard. The struggle is real, but so is the damage you cause to your business when you stop showing up.

Today on the Power + Presence + Position Podcast:

• The connection between market leadership and consistency.
• Some examples of what inconsistency might look like for you.
• The subliminal message you are sending to your market.
• Why you might not be showing up consistently.
• What to do when you've been inconsistent.
• Why knowing what your bare minimum is, is so crucial.

Resources Mentioned:

• Sign up for my weekly email newsletter to find out what everybody is raving about!
• This episode is sponsored by the podcast, I'm a Millionaire So Now What? With Colleen O'Connell-Campbell.

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Join the Community of Practice!

Want enriching conversation with intelligent, insightful women entrepreneurs, who are unapologetic about their ambition? Join me in the Power + Presence + Position community - the free, invite-only community for fierce, high-level women entrepreneurs making a huge impact on the world. You'll get access to our book club, happy hours, and executive round tables where we talk about the issues that matter most to women entrepreneurs.

If you're ready to take your business to the next level and be part of the best conversation about women entrepreneurship on the internet, join me in the free Power + Presence + Position community today!

Have you ever noticed how people are always willing to listen to experts, but they only buy from leaders? Experts have a way of complicating things whereas leaders bring a sense of clarity and order. And we all know that the confused mind can't buy.

How do you position yourself as a leader in the mind of your prospect? Many of us are experts in our fields, but if you want to move into leader status in your industry, you need one super important type of order, and that's buyer discipline.

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The best leaders and salespeople can make you feel like the only one in the room. They connect with you which is what allows them to have so much influence. By focusing on one person, they cut through the clutter. All it takes is injecting a little buyer discipline into your marketing.

Today on the podcast, I'm talking about another element of discipline that seriously affects your lead generation and sales conversion: buyer discipline. You can make a way bigger impact by naming names instead of focusing on a target audience. I'm sharing what happens when you end the confusion, get clear in your messaging, and put a ring on your person and not an entire demographic.

Today on the Power + Presence + Position Podcast:

• The difference between experts and leaders.
• How to move into leader status.
• How to stop confusing your customers.
• Why you need to name names, not entire demographics.
• How to inject some buyer discipline into your marketing.

Resources Mentioned:

• Do you find the openness and honesty I brought to today's episode useful? Let me know by sending me a DM over on Instagram.
• Unlocking Us with Brené Brown
• Your Surge Capacity is Depleted- It's Why You Feel Awful by Tara Haelle
• Habit Studio
• Thank You for Smoking - movie
• Dr. Amber Tichenor
• This episode is sponsored by the podcast, I'm a Millionaire So Now What? With Colleen O'Connell-Campbell.
• If you want to learn more about the Power Presence Position Accelerator, send me a message on Instagram or sign up for my free webinar where I go over buyer discipline and finding your 7-figure niche.

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Join the Community of Practice!

Want enriching conversation with intelligent, insightful women entrepreneurs, who are unapologetic about their ambition? Join me in the Power + Presence + Position community - the free, invite-only community for fierce, high-level women entrepreneurs making a huge impact on the world. You'll get access to our book club, happy hours, and executive round tables where we talk about the issues that matter most to women entrepreneurs.

If you're ready to take your business to the next level and be part of the best conversation about women entrepreneurship on the internet, join me in the free Power + Presence + Position community today!

Overwhelm is very real. It invades every corner of our lives and businesses, and it truly is the modern-day scourge. Overwhelm robs our time, wreaks havoc on our productivity, and it kills our sales results.

Why do we get overwhelmed in our businesses? Tons of different reasons, but today I'm going to focus on one that strikes a startling resemblance to my beauty regime during lockdown: not having enough problem discipline.

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Your ideal client has so many different problems that you could attempt to solve for them. And many of you aren't picking one or two, you're trying to solve them all. This results in messy and unfocused marketing.

Join me today as I share an elegant, useful little tweak you can make to your marketing strategy today to help reduce overwhelm just a little bit. I'm hoping that it provides some clarity and direction to help you create more effective marketing. Settle down your inner cavewomen and step into the modern-day queen I know you are.

Today on the Power + Presence + Position Podcast:

• How your marketing might be like my beauty regime during lockdown.
• What problem discipline is and how it can transform your business.
• How your customers' brains could be at odds with your brain.
• Why you need to switch from cavewoman to modern-day CEO brain.

Resources Mentioned:

• EP422: Zone of Genius Discipline
• Send me a DM on Instagram identifying the one problem you will be solving in your next piece of content. I can't wait to hear from you!

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Join the Community of Practice!

Want enriching conversation with intelligent, insightful women entrepreneurs, who are unapologetic about their ambition? Join me in the Power + Presence + Position community - the free, invite-only community for fierce, high-level women entrepreneurs making a huge impact on the world. You'll get access to our book club, happy hours, and executive round tables where we talk about the issues that matter most to women entrepreneurs.

If you're ready to take your business to the next level and be part of the best conversation about women entrepreneurship on the internet, join me in the free Power + Presence + Position community today!