It’s every entrepreneur’s dream to start a meaningful company, build up a great team, and create innovative tech that has an impact on the marketplace, so much so that someone comes along wanting to acquire your company, leading to you and your investors getting paid. This is Sreejata Chatterjee’s woman-owned story, and it’s a case study full of gems.

Sreejata Chatterjee is a self-professed nerd, programmer, and computer science genius who co-founded LeadSift in 2012 and then sold it in 2021. LeadSift helps B2B companies fill their pipelines using intelligence from publicly available data from places like social media, and in this interview, you’ll hear exactly how Sreejata secured her multi-million dollar exit.

Get full show notes and more information here: https://safimedia.co/WO4

The decision to hire a full-time staff for your business is a huge commitment. A 2019 survey found that 55% of all entrepreneurs have gone without pay for at least six months in order to pay their staff, but unless you want to stay stuck doing everything on your own, you must figure out how to grow your team without going broke.

Join Eleanor this week as she gives you five fundamental rules for being an empathetic, compassionate, and great business owner to work for while ensuring a profitable and lucrative business. You’ll learn practical, actionable steps you can put into place to make sure you aren’t draining your company of profits, and tips for hiring employees who generate wins for your business.

Get full show notes and more information here: https://safimedia.co/WO3

In this rather riveting second episode, we delve into the inspiring journey of Amanda Tress, who redefined her career path to build an empire. Amanda's story is rooted in over a decade of experience in the marketing and fitness world. By 2018, she was managing a 7-figure digital marketing agency while running a fitness and nutrition company on the side. Shortly after giving birth to her third child, Amanda made the powerful and painful decision to cut her lucrative marketing agency to focus solely on her fitness business, The FASTer Way to Fat Loss. Her story is a true testament to the power of focused ambition and drive.

Tune in this week to learn how Amanda Tress turned a side hustle into a multi-million dollar business. Discover her scaling strategies, the importance of focus and ruthless prioritization, and how she leveraged her expertise to build a digital fitness empire. 

Get full show notes and more information here: https://safimedia.co/WO2

There has never been more support available for women entrepreneurs than there is today, and yet, women founders are still hugely misunderstood. If you wonder what you really need at each stage of growth, or how to take the correct action at the right time to drive more sales, profits, and impact, you’re in the right place.

In this very first episode of Woman Owned, Eleanor shares 16 game-changing data points that will put your growth challenges into perspective. This comes from the research Safi Media has gathered over the last seven years, and is derived from Eleanor’s work coaching over 700 women and her own experience as a founder in the top 1.7% of all women-owned businesses globally. She’s revealing what you’ll typically see at each of these 16 data points and why, and how to take empowered action to grow.

Get full show notes and more information here: https://safimedia.co/WO1

With over 500 episodes and close to two million downloads under her belt, Eleanor has learned some major lessons about how to create, launch, and sustain a podcast that brings a financial return.

After multiple iterations of her podcast and 18 months of producing Anchored Intelligence, Eleanor is closing the door on this amazing chapter in honor of new starts. In light of a brand new show for women founders coming to you next week, she’s here to share five things she’s learned as a content creator that you can use as an anchor if you’re considering starting a podcast or already have one in the works.

Get full show notes and more information here: https://safimedia.co/ai43

Not hitting your goals is part and parcel of the entrepreneurial experience, especially if you want to become a high-growth leader. While this is a relatively common experience for entrepreneurs, you might be layering extra pain and suffering on top of your perceived failure, when in reality, you’re making major leaps forward just by setting and pursuing these big goals.

Tune in this week to learn the magic of setting big goals, even when you don’t meet them. Eleanor is showing you why setting goals you don’t achieve isn’t a problem and the three main side effects of pursuing big goals.

Get full show notes and more information here: https://safimedia.co/ai42

Ever wonder what feminists mean by “the patriarchy?” It’s presented as the boogeyman in our culture, but what is it really and where did it come from? If you’ve always assumed this is just the way the world has always been, but you’re tired of being a “good girl” and instead crave being a whole, fully expressed woman, this episode is for you.

To unpack this concept, Eleanor is joined by Elise Loehnen, author of the New York Times Bestseller, On Our Best Behavior: The Seven Deadly Sins and the Price Women Pay to Be Good. They’re exploring its historical roots, how it manifests in modern women’s lives, and the true cost of constantly playing by society’s rules - rules that weren’t built for women in the first place.

Get full show notes and more information here: https://safimedia.co/ai41

If you feel like you’re drowning in all the things you could and should be doing with little time on your hands to accomplish your goals, it’s time to meet your stress with power. A lack of time isn’t a mindset issue. It’s real. However, you do have agency when it comes to how you fill and use your time, and Eleanor is here this week to show you how to become someone who does hard better.

Join Eleanor on this episode to hear the impact of time stress on ambitious women, and why, while you may be tempted to downgrade your goals, it’s vital for you to upgrade your power instead. You’ll learn the real antidote to stress, what is amplifying your experience of time stress, and how to rewrite your story on power.

Get full show notes and more information here: https://safimedia.co/ai40

Entrepreneurs who have the most staying power know that there’s one skill that is critical, irreplaceable, and hard to overcome if you don’t cultivate it as a CEO, and that’s the ability to sell. No matter the kind of business you run, or how great your product or service is, if you can’t sell, it’s impossible for your company to outperform this gap.

This week’s episode is a masterclass in sales techniques and sustainable selling strategies. Caitlin MacGregor is the CEO and co-founder of Plum: a skills-based talent intelligence platform that helps you unlock your organization’s full potential. She’s decoding strong product market fit and sharing how she accomplished the perfect recipe for Plum’s product and its target market. 

Get full show notes and more information here: https://safimedia.co/ai39

In the fast-paced world of entrepreneurship, the ability to balance long-term slow-growth initiatives with immediate action is a game-changer. This balancing act is an essential skill all entrepreneurial CEOs and entrepreneurs must cultivate to master the art of GSD: Getting Shit Done.

Join Eleanor this week as she dives into why mastering the art of GSD is the secret weapon of successful entrepreneurs and leaders. She’s exploring the importance of urgency and immediacy in business, the roadblocks entrepreneurs face, and her top strategies for staying laser-focused on driving your business forward.

Get full show notes and more information here: https://safimedia.co/ai38