The Broke Agent is joined by Katie Day, founder of the Move Me to Texas team and Houston Unlocked, to break down how she grew a hyper local Instagram account to 45,000 followers in two years. They get into the content buckets and AI workflow behind the account.

BAM Camp: https://bamcamp.remindermedia.com

The Broke Agent YouTube Channel: https://www.youtube.com/@thebrokeagent

𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx

👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/

🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka

📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily

🧐 Check out BAM: https://nowbam.com/

🔗 This episode's sources:
https://www.instagram.com/p/DbsuAVqhYCo/

⏰ Timestamps:

00:00 - 01:04 - Intro

01:27 - Houston Unlocked Hit 45K Followers in Just Two Years

05:08 - The Content Buckets Behind a 45K Account

08:09 - The Signature Series Trick for Recurring Stories

08:46 - Should You Add Your Opinion to Hyper Local News?

11:54 - How Katie Sneaks Business Ties Into Local Content

15:47 - Using Claude to Review City Planning Meetings

20:59 - The Custom GPT Trained to Sound Exactly Like Katie

23:15 - The Teleprompter Mistake Making Your Videos Look Fake

25:12 - Stop Filming Multiple Takes, Do This Instead

29:33 - The Map Post That Became Katie's Best Performing Content

31:18 - The Caption Trick That Wins Passive Follows

32:54 - The Agent Ranking Trend Eric Is Sick Of

34:21 - The Hyperlocal Twist That Beats Influencer Rankings

✅ Stay Connected With Us —

👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/

👉 Connect with Katie Day: https://www.instagram.com/movemetotx/, https://www.instagram.com/houston.unlocked/

BAM PARTNERS

𝐑𝐞𝐚𝐥𝐭𝐨𝐫.𝐜𝐨𝐦: The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in today’s market → https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign

𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! → https://www.skool.com/bamx/about

𝐑𝐚𝐲𝐬𝐞: Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. → https://www.rayse.com/

𝐒𝐡𝐢𝐥𝐨 is the intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence → https://shilo.ai/

𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦: The most trusted provider of comprehensive real estate data nationwide. Try it FREE → https://trial.propstreampro.com/bam/

𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral

#Hyperlocal #Content #Strategy

Jimmy Conover joins The Broke Agent to discuss his Instagram posting strategy that helps him continuously go viral and the Instagram DM strategy he uses to generate leads.

BAM Camp:
https://bamcamp.remindermedia.com

𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱:
https://www.skool.com/bamx

👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚:
Tired of spending your hard-earned money on marketing that never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you:
https://remindermedia.com/bamsample/

🔔 Subscribe to The Broke Agent YouTube Channel:
https://www.youtube.com/@thebrokeagent?sub_confirmation=1

📩 Subscribe to BAM Newsletter:
https://newsletters.nowbam.com/bam-daily

🧐 Check out BAM:
https://nowbam.com/

✅ Stay Connected With Us

👉 Connect with The Broke Agent:
https://www.instagram.com/thebrokeagent/

👉 Connect with Jimmy Conover:
https://www.instagram.com/realjimmyconover/
https://www.instagram.com/jimmyconoverofficial/

BAM PARTNERS

𝐑𝐞𝐚𝐥𝐭𝐨𝐫.𝐜𝐨𝐦:
The marketplace that puts real estate professionals first. Get access to high-intent buyers and sellers, plus advanced marketing tools to scale your business in today’s market:
https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign

𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨:
Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com, or join BAMx and get access for free:
https://www.skool.com/bamx/about

𝐑𝐚𝐲𝐬𝐞:
Rayse gives agents the tools to make their value undeniable. From buyer presentations to client collaboration and closing reports, Rayse ensures every effort is seen and every client stays engaged:
https://www.rayse.com/

𝐒𝐡𝐢𝐥𝐨:
The intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides agents in real time so they can close with confidence:
https://shilo.ai/

𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦:
The most trusted provider of comprehensive real estate data nationwide. Try it free:
https://trial.propstreampro.com/bam/

𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬:
Leverage your business with a real estate-trained virtual assistant:
https://www.summitvasolutions.com/byronlazine-referral

#Instagram #RealEstateMarketing #ContentStrategy

Kenny Truong who owns the #4 team in California joins The Broke Agent to discuss replacing boring team leader content with hyper local visuals that drive massive engagement. He breaks down his exact AI prompt workflow for transforming Bay Area news headlines, regional humor, and trending visual styles into high performing carousels and motion graphics.

BAM Camp: https://bamcamp.remindermedia.com

𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx

👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/

🔔 Subscribe to The Broke Agent YouTube Channel: https://www.youtube.com/@thebrokeagent?sub_confirmation=1

📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily

🧐 Check out BAM: https://nowbam.com/

🔗 Show Resources:

https://www.instagram.com/p/DbMZ5j8Dxnw/?img_index=1

https://www.instagram.com/p/DbEwIMjmHhc/?img_index=1

https://www.instagram.com/p/DbLZ9s7nYB-/?img_index=3

https://www.instagram.com/p/Da0Y_5li1wX/

https://www.instagram.com/p/DaiQiA0FFG5/?img_index=1

https://www.instagram.com/p/DbOowoWEmnw/?img_index=1

✅ Stay Connected With Us

👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/

👉 Connect with Kenny Truong: https://www.instagram.com/kenny_fast/

BAM PARTNERS

𝐑𝐞𝐚𝐥𝐭𝐨𝐫.𝐜𝐨𝐦: The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in today’s market → https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign

𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! → https://www.skool.com/bamx/about

𝐑𝐚𝐲𝐬𝐞: Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. → https://www.rayse.com/

𝐒𝐡𝐢𝐥𝐨: Shilo is the intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence → https://shilo.ai/

𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦: The most trusted provider of comprehensive real estate data nationwide. Try it FREE → https://trial.propstreampro.com/bam/

𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral

#RealEstateMarketing #Hyperlocal #AIContent

The Broke Agent discusses seven proven tactics to reset engagement and outsmart changing social media algorithms, including shifting video backgrounds, using AI critique boards, and delivering timely local news with personal hot takes.

The Broke Agent YouTube Channel: https://www.youtube.com/@thebrokeagent

𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx

👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That's what we do for you → https://remindermedia.com/bamsample/

🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka

📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily

🧐 Check out BAM: https://nowbam.com/

⏰ Timestamps:

00:00 Intro

01:12 Seven Proven Methods to Beat the Ever-Changing Algorithm

02:03 #1: Repost Your Best Content (It's Basically a Crime Not To)

04:44 #2: Repackage Old Content Into a Completely Different Format

06:25 #3: Share a Contrarian Opinion (It Doesn't Have to Be Controversial)

09:00 #4: Let AI Critique Your Content Before You Post It

09:43 #5: Post Something Ridiculously Simple (Text-Only Wins Big)

10:44 #6: Captions, Subtitles, and Text Hooks Are Non-Negotiable

11:50 #7: Break the News Before Anyone Else Does

✅ Stay Connected With Us

👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/

BAM PARTNERS

𝐑𝐞𝐚𝐥𝐭𝐨𝐫.𝐜𝐨𝐦: The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in today's market → https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign

𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! → https://www.skool.com/bamx/about

𝐑𝐚𝐲𝐬𝐞: Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. → https://www.rayse.com/

𝐒𝐡𝐢𝐥𝐨: The intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence → https://shilo.ai/

𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦: The most trusted provider of comprehensive real estate data nationwide. Try it FREE → https://trial.propstreampro.com/bam/

𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral

#RealEstateMarketing #ContentCreation #SocialMediaAlgorithm

Dave Hutch joins The Broke Agent to audit real agent websites live and break down the exact trick that gets AI to recommend you.

The Broke Agent YouTube Channel: https://www.youtube.com/@thebrokeagent

Become a member of BAMx:
https://www.skool.com/bamx

👉 ReminderMedia:
Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That's what we do for you →
https://remindermedia.com/bamsample/

🔔 Subscribe to the BAM YouTube channel:
https://tinyurl.com/aatxhaka

📩 Subscribe to the BAM Newsletter:
https://newsletters.nowbam.com/bam-daily

🧐 Check out BAM:
https://nowbam.com/

⏰ Timestamps:

00:00 Intro

00:43 How To Check If Your Website Is AI Searchable

03:46 Live Audit: The AI Website Blueprint

07:49 Your Bio Is Basically an AI Prompt

09:35 Why Hiding Your Name Kills Personal Branding

✅ Stay Connected With Us

👉 The Broke Agent:
https://www.instagram.com/thebrokeagent/

👉 Dave Hutch:
https://www.instagram.com/thedavehutch/

BAM PARTNERS

Realtor.com
The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in today's market →
https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign

Zoodealio
Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free!
https://www.skool.com/bamx/about

Rayse
Rayse gives agents the tools to make their value undeniable. From buyer presentations to client collaboration and closing reports, Rayse ensures every effort is seen and every client stays engaged.
https://www.rayse.com/

Shilo
The intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence.
https://shilo.ai/

PropStream
The most trusted provider of comprehensive real estate data nationwide. Try it FREE:
https://trial.propstreampro.com/bam/

Summit VA Solutions
Leverage your business with a real estate-trained virtual assistant.
https://www.summitvasolutions.com/byronlazine-referral

Dave Hutch joins The Broke Agent to break down the Claude skill that puts Hormozi, Suby, and a skeptic on your board of advisors to critique your content ideas. He explains how he created it and why the verdict beats posting on a guess.

The Broke Agent YouTube Channel: https://www.youtube.com/@thebrokeagent

𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱:
https://www.skool.com/bamx

👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚:
Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That's what we do for you →
https://remindermedia.com/bamsample/

🔔 Subscribe to the BAM YouTube channel:
https://tinyurl.com/aatxhaka

📩 Subscribe to BAM Newsletter:
https://newsletters.nowbam.com/bam-daily

🧐 Check out BAM:
https://nowbam.com/

⏰ Timestamps:

00:00 Intro

01:11 What Is The "Board of Advisors"?

03:11 He Used AI to Make a Post and It Completely Flopped

04:00 Building a Fake Boss Who Loves Every One of Your Ideas

07:31 The AI Prompt That Tests Your Content Idea Before You Post It

10:36 Why He Runs This in Claude Cowork Instead of a Normal Chat

15:26 Meet the Board: Savage AI Personas Roast and Refine His Idea

18:25 The Verdict: How the Board Combines Every Critique Into One Winning Concept

20:42 The Origin of the "Board of Advisors" Idea

22:43 Should AI Ever Write the Actual Script?

✅ Stay Connected With Us

👉 Connect with The Broke Agent:
https://www.instagram.com/thebrokeagent/

👉 Connect with Dave Hutch:
https://www.instagram.com/thedavehutch/

BAM PARTNERS

𝐑𝐞𝐚𝐥𝐭𝐨𝐫.𝐜𝐨𝐦:
The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in today's market →
https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign

𝐙𝐨𝐨𝐃𝐞𝐚𝐥𝐢𝐨:
Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com, or join BAMx and get access for free!
https://www.skool.com/bamx/about

𝐑𝐚𝐲𝐬𝐞:
Rayse gives agents the tools to make their value undeniable. From Buyer Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged.
https://www.rayse.com/

𝐒𝐡𝐢𝐥𝐨:
The intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence.
https://shilo.ai/

𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦:
The most trusted provider of comprehensive real estate data nationwide. Try it FREE →
https://trial.propstreampro.com/bam/

𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬:
Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant →
https://www.summitvasolutions.com/byronlazine-referral

#ContentCreation #ClaudeAI #AIForRealEstate

Krys Benyamein joins The Broke Agent to discuss how he uses ChatGPT to create better talking head videos, the carousel trick that rescued a flopped video, the teleprompter feature inside Instagram's Edits app that saves you from recording 6,000 takes, why repeating your video script in your caption is hurting your reach, and why posting your outtakes gets more DMs than anything you spent hours editing.

The Broke Agent YouTube Channel: https://www.youtube.com/@thebrokeagent

𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx

👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/

🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka
📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily
🧐 Check out BAM: https://nowbam.com/

⏰ Timestamps:

00:00-01:04 Intro
01:05 Krys Reveals How Often He's Actually Posting
02:27 The Brutal Truth About Why Your Content Is Flopping This Summer
05:51 Why Regurgitating Headlines Is Killing Your Content
11:40 Krys's AI Dictation Strategy
16:15 Knowing Your Audience Changes Everything
21:36 Why Your Video Setting Has to Match the Feeling You're Selling
23:46 The Instagram Teleprompter Trick That Kills 6,000 Takes
28:45 The Carousel Trick That Turned a Flopped Video Into a Game Changer
40:16 The Caption Mistake That's Secretly Hurting Your Reach
45:23 If Your Content Worked Once, Steal It and Reuse It Everywhere
48:30 Train Your Brain to Spot Content in Your Everyday Life
53:40 Why Showing Your Outtakes Beats a Polished Final Video

✅ Stay Connected With Us —
👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/
👉 Connect with Krys Benyamein: https://www.instagram.com/krysbenyamein/

BAM PARTNERS

𝐑𝐞𝐚𝐥𝐭𝐨𝐫.𝐜𝐨𝐦: The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in today’s market → https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign

𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! → https://www.skool.com/bamx/about

𝐑𝐚𝐲𝐬𝐞: Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. → https://www.rayse.com/

𝐒𝐡𝐢𝐥𝐨 is the intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence → https://shilo.ai/

𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦 The most trusted provider of comprehensive real estate data nationwide. Try it FREE → https://trial.propstreampro.com/bam/

𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral

#AIForRealtors #ContentStrategy #RealEstateMarketing

Matt Lionetti joins The Broke Agent to discuss how he builds listing videos that sell homes without ever mentioning the price, why he casts real people to show what life feels like in a property, the story behind his viral "Dear Older Me" video, and the one question he asks before posting anything.

The Broke Agent YouTube Channel:
https://www.youtube.com/@thebrokeagent

𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱:
https://www.skool.com/bamx

👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you →
https://remindermedia.com/bamsample/

🔔 Subscribe to the BAM YouTube channel:
https://tinyurl.com/aatxhaka

📩 Subscribe to BAM Newsletter:
https://newsletters.nowbam.com/bam-daily

🧐 Check out BAM:
https://nowbam.com/

🔗 Show Resources:
https://www.instagram.com/p/DZVIF7exuuW/

https://www.instagram.com/p/DZsUPNMRP_j/

⏰ Timestamps:
00:00 The First Thing Matt Does When He Gets a Listing
05:51 You Don't Have to Be Creative to Make a Great Listing Video
07:39 Matt's Unique Content Switch
10:37 The Content Filter Every Agent Needs: "Would I Actually Like This?"
12:38 Watch This Listing Video Then Try Not to Cry
15:43 The Golf Ball Condo Tour That Nailed Its Target Buyer
18:07 What to Do When a Listing Video Flops
21:53 Why "Comment the Word X" Destroys Listing Video Energy
26:40 The Hardest House Matt Ever Had to Market
36:52 Speed Tours: Genius Niche or Brand Trap?
40:35 Matt's Full Tactical Breakdown for Agents at Any Listing
49:08 The Five-Point Summary: Matt's Listing Video Framework

✅ Stay Connected With Us —

👉 Connect with The Broke Agent:
https://www.instagram.com/thebrokeagent/

👉 Connect with Matt Lionetti:
https://www.instagram.com/matt.lionetti/

BAM PARTNERS

𝐑𝐞𝐚𝐥𝐭𝐨𝐫.𝐜𝐨𝐦: The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in today’s market →
https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign

𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! →
https://www.skool.com/bamx/about

𝐑𝐚𝐲𝐬𝐞: Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. →
https://www.rayse.com/

𝐒𝐡𝐢𝐥𝐨: The intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence →
https://shilo.ai/

𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦: The most trusted provider of comprehensive real estate data nationwide. Try it FREE →
https://trial.propstreampro.com/bam/

𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant →
https://www.summitvasolutions.com/byronlazine-referral

#RealEstateMarketing #ListingVideos #RealEstateContent

The Broke Agent lays out a real-world content strategy for real estate agents, from identifying your ideal client to hijacking trends, using a five-filter system that makes every post more targeted and more fun to create.

The Broke Agent YouTube Channel:
https://www.youtube.com/@thebrokeagent

𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱:
https://www.skool.com/bamx

👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚:
Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you →
https://remindermedia.com/bamsample/

🔔 Subscribe to the BAM YouTube channel:
https://tinyurl.com/aatxhaka

📩 Subscribe to BAM Newsletter:
https://newsletters.nowbam.com/bam-daily

🧐 Check out BAM:
https://nowbam.com/

⏰ Timestamps:

00:00 Intro: Why Your Content Is Going Nowhere (And You Know It)

01:30 Filter #1: The Audience Filter

04:02 Filter #2: The Location Filter

06:50 Filter #3: The New Information Filter

08:01 Filter #4: The Authenticity Filter

09:19 Bonus Filter #5: The Trend Filter

09:34 How To Hit All 5 Filters In One Post (Live Example)

10:17 The Full 5-Filter Recap

✅ Stay Connected With Us

👉 Connect with The Broke Agent:
https://www.instagram.com/thebrokeagent/

BAM PARTNERS

𝐑𝐞𝐚𝐥𝐭𝐨𝐫.𝐜𝐨𝐦:
The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in today’s market →
https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign

𝐙𝐨𝐨𝐃𝐞𝐚𝐥𝐢𝐨:
Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! →
https://www.skool.com/bamx/about

𝐑𝐚𝐲𝐬𝐞:
Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged.
https://www.rayse.com/

𝐒𝐡𝐢𝐥𝐨:
The intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence →
https://shilo.ai/

𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦:
The most trusted provider of comprehensive real estate data nationwide. Try it FREE →
https://trial.propstreampro.com/bam/

𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬:
Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant →
https://www.summitvasolutions.com/byronlazine-referral

#RealEstateMarketing #RealEstateAgent #ContentStrategy

Haley Ingram joins The Broke Agent to discuss how real estate agents can use Claude AI to automate their marketing, build a consistent content habit, train AI to match their brand voice, and stop wasting hours on tasks that a $20/month tool can handle for them.

The Broke Agent YouTube Channel: https://www.youtube.com/@thebrokeagent

𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx

👉 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That's what we do for you → https://remindermedia.com/bamsample/

🔔 Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka

📩 Subscribe to BAM Newsletter: https://newsletters.nowbam.com/bam-daily

🧐 Check out BAM: https://nowbam.com/

🔗 Show Resources:
https://claude.ai

⏰ Timestamps:

00:00 - 01:48 Intro

01:49 - 03:26 ChatGPT vs. Claude: Which One Wins for Real Estate Marketing?

03:27 - 04:51 Paid vs. Free Claude: Is the $20/Month Worth It?

04:52 - 07:51 Don't Import Your ChatGPT History Into Claude (Here's Why)

07:52 - 09:11 How to Let Claude Audit Your Entire Instagram Strategy

09:12 - 13:23 The Right Way to Build a Brand Identity Inside Claude

13:24 - 16:08 How to Use Claude So It Never Forgets Who You Are

16:09 - 22:33 Skills vs. Projects in Claude: Agents Are Using This Wrong

22:34 - 23:59 The Prompt Trick That Makes Claude Ask Better Questions

24:00 - 26:53 Talk to Claude Out Loud for 5 Minutes Before You Type Anything

26:54 - 30:40 Claude Code: Agents Can Build Landing Pages Without a Developer

30:41 - 43:34 The Honest Truth About How Long It Actually Takes to Learn Claude

43:35 - End The One Prompting Tip That Changes Everything for Content

✅ Stay Connected With Us

👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/

👉 Connect with Haley Ingram: https://www.instagram.com/coffeecontracts/

BAM PARTNERS

𝐑𝐞𝐚𝐥𝐭𝐨𝐫.𝐜𝐨𝐦: The marketplace that puts real estate professionals first. Get access to high-intent buyers & sellers and the advanced marketing tools required to scale your business in today's market → https://succeed.realtor.com/2026-rdcproductoverview?utm_campaign_id=701Ka000001BKeiIAG&product_type=RDC&rtype=Single_Agent&lead_origin=Email&utm_medium=Email&utm_content=BAMemlcomm&utm_source=Email_Campaign

𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com. Or join BAMx and get access for free! → https://www.skool.com/bamx/about

𝐑𝐚𝐲𝐬𝐞: Rayse gives agents the tools to make their value undeniable. From Buyers Presentations to client collaboration and Closing Reports, Rayse ensures every effort is seen and every client stays engaged. → https://www.rayse.com/

𝐒𝐡𝐢𝐥𝐨: The intuitive AI assistant built for high-performing real estate teams that listens, coaches, and guides your agents in real time so they can close with confidence → https://shilo.ai/

𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦: The most trusted provider of comprehensive real estate data nationwide. Try it FREE → https://trial.propstreampro.com/bam/

𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral

#RealEstateMarketing #ClaudeAI #AIForRealtors