Million Dollar Agent

You’re Dating Interest Rates, But Marrying A House


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In this episode, we unpack some of the most crucial themes shaping the real estate landscape right now. We talk about the importance of professionalism on social media and why the way you show up online directly influences how the market sees you. Reputation matters — and in this game, perception is reality.

We also cut through the noise around misinformation in real estate, particularly when it comes to over-quoting and misleading price guidance. Our message is simple: clarity and honesty win. Agents who have the skill and confidence to deliver the truth — even when it’s uncomfortable — build stronger trust, deeper relationships and long-term success.

We break down the current market conditions, the power of the November selling season, and how to finish the year with momentum. Despite the headlines and volatility, real estate continues to be one of the best industries for those who stay focused, sharpen their skills and remain committed to serving clients at the highest level.

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Million Dollar AgentBy John McGrath, Tom Panos & Troy Malcolm

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