Business Is Boring

Yu Mei is a luxury brand where everyone is welcome

07.25.2022 - By The SpinoffPlay

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While many high end brands pride themselves on sole exclusivity, luxury leather goods company Yu Mei is more interested in establishing a welcoming community. Yu Mei founder, Jessie Wong, joins Simon Pound to talk about building a premium brand that values function equally with form to ensure its products are always on trend (and therefore a more accessible fashion investment).

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